Two years after Forbes Media made a radical break with traditional journalism by letting outside contributors and advertisers publish content on its site, it’s taking the model a step further by having contributors publish ebooks under its name. The first, however, is by Lewis DVorkin, chief product officer of Forbes and architect of the contributor model. Called The Forbes Model For Journalism in the Digital Age: Training a New Generation of Entrepreneurial Journalists, it compiles DVorkin’s Forbes.com posts on his journalistic approach. It's being sold starting June 6 for $4.95 via Amazon, Barnes & Noble and Hyperink, a startup funded by Andreesen Horowitz that's helping Forbes determine the content for its ebooks. Forbes isn't the first publisher to see the opportunity to give its brands more legs through ebooks, but it stands out because of the unconventional contributor model it started adopting two years ago. The approach has been accused of watering down the financial news brand, doing content on the cheap by using unpaid contributors, and most of all, confusing readers by letting brands blog under the Forbes banner. DVorkin, for his part, explained Forbes' latest initiative this way: “The larger point to me is to support entrepreneurial journalists. What we’re really attempting to do is help journalists have a voice on Forbes and other platforms.” DVorkin’s ebook will be followed by two more, also by Forbes contributors. Mike Federle, Forbes’ chief... Continue reading at 'AdWeek'
[ AdWeek | 2012-06-06 00:00:00 UTC ]
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The In Touch Weekly publisher is the latest to bring GumGum's image-overlaying ad tech to the U.S. market. The post Bauer Media Expands GumGum Partnership appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-24 00:00:00 UTC ]
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In a major expansion of the Facebook Audience Network, Facebook is now extending its capabilities by adding pre-roll, mid-roll and post-roll video ads for brands advertising on third-party publishers websites and apps. Third-party publishers such as USA Today Sports Media Group and Daily Mail... Continue reading at AdWeek
[ AdWeek | 2016-05-16 00:00:00 UTC ]
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Blackstone Audio, the independent audiobook publisher based in Ashland, Ore., has launched Blackstone Publishing, a new imprint devoted to print and ebooks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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A year on from the announcement of the creation of Sharjah’s Book City, Ahmed Al Ameri, director of Sharjah Book Fair and chairman of the Sharjah Book Authority, said the plans were “going well”. He indicated that it will launch this year, though he did not reveal a date. Continue reading at The Bookseller
[ The Bookseller | 2016-05-06 00:00:00 UTC ]
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Amazon is adding content for children aged nine-12 to its Fire for Kids Unlimited subscription service, including Harry Potter and Dennis the Menace books. Continue reading at The Bookseller
[ The Bookseller | 2016-04-27 00:00:00 UTC ]
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The distributor has cut deals with Bookmasters and Edwards Brothers Malloy, moves that give the distributor an agreement with every major print-on-demand company in the market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-26 00:00:00 UTC ]
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Booktopia, an Australian online book retailer, is set to float in the second half of 2016 for a $150m initial public offering as it plans to expand. Continue reading at The Bookseller
[ The Bookseller | 2016-03-30 00:00:00 UTC ]
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The book trade should not get complacent following a rise in print book sales, Anthony Forbes Watson, managing director of Pan Macmillan, warned delegates to Nielsen’s Book Insights Conference 2016. Continue reading at The Bookseller
[ The Bookseller | 2016-03-25 00:00:00 UTC ]
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Heeding the call for traffic growth, Fortune has joined the ranks of publishers including The Huffington Post and Forbes in cultivating a contributor network. Today, 6 percent of the business-news site's content comes from outside contributors. The site has taken a careful approach to platform... Continue reading at Digiday
[ Digiday | 2016-03-24 00:00:00 UTC ]
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Springer Nature is to expand its nature.com content sharing initiative to its entire journals portfolio. Continue reading at The Bookseller
[ The Bookseller | 2016-03-23 00:00:00 UTC ]
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“The independent sector is in good health and good heart, but it needs to think freshly about the way the world is," Faber c.e.o. Stephen Page has said. Continue reading at The Bookseller
[ The Bookseller | 2016-03-21 00:00:00 UTC ]
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With funding from the National Library of Brazil, a small publisher announces more titles in its series of books on Brazilian culture and issues. The post Series of Brazil Books Expanded by New London Librarium appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-15 00:00:00 UTC ]
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HarperCollins’ Avon and children’s divisions will work together to expand the Alfie range of cat books by Rachel Wells, with titles for both kids and adults. Continue reading at The Bookseller
[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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With a global reach to 34,000 libraries and institutions, digital library lending service OverDrive expands its service to Germany, Austria and Switzerland. The post OverDrive Expands Ebook Library Lending to Germany, Austria and Switzerland appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-11 00:00:00 UTC ]
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Scholastic and the non-profit organization We Need Diverse Books has announced that they are expanding their collaboration in order to put more books by diverse authors with diverse characters into schools. The post Scholastic and We Need Diverse Books Expand Collaboration appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-07 00:00:00 UTC ]
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Formerly regional sales director, Joe Murray has been promoted to associate publisher at Publishers Weekly, while Julia Molino joins the company as regional sales director. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-07 00:00:00 UTC ]
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These days, it's rare for any publication to double down on print. But that's just what Bloomberg Pursuits magazine is doing, increasing in frequency to six times a year, starting with its March issue.The magazine, which focuses on "intelligent luxury" and goes out to subscribers of the... Continue reading at Advertising Age
[ Advertising Age | 2016-03-01 00:00:00 UTC ]
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Special-interest publisher looks to expand media business by covering the growing UAV industry in print. The post Kalmbach Expands Drone360 with Bimonthly Print Edition appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-23 00:00:00 UTC ]
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'Reedsy for Publishers' is on the way, as the 2-year-old UK startup rolls out its Reedsy Book Editor with collaborative functionality to come. The post Reedsy on a Roll: The UK Startup Expands To Serve Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-16 00:00:00 UTC ]
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Amazon-owned online retailer the Book Depository is to expand in Australia, adding more than 25,000 titles to its offer. Continue reading at The Bookseller
[ The Bookseller | 2016-02-03 00:00:00 UTC ]
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