To improve the efficiency of digital tools, technologists and users need to collaborate, writes Bill Trippe. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
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#digital tools
The new v-p, editorial director will oversee the entire acquisition process and editorial team for the imprint. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-15 00:00:00 UTC ]
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Cutting jobs and resources is US publishing giant Gannett’s only tactic with its UK titles. Contrast that with Buzzfeed …Richard Walker, the Sunday Herald editor in Glasgow, and his Newsquest colleague Tony Carlin, editor of the Evening Times there, have both opted to take voluntary redundancy.... Continue reading at The Guardian
[ The Guardian | 2015-09-27 00:00:00 UTC ]
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Initial focus will be on the magazine he helped build, Men’s Health. The post Mike Lafavore Returns to Rodale in Newly Created Editorial Director Position appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-25 00:00:00 UTC ]
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#initial focus
Virtual reality is an extraordinarily hot topic right now in media and technology circles. We've seen some amazing developments in recent years, but for the purposes of marketers, technology has not caught up with needs. Beyond functioning, we need it to scale and affect consumer behavior. This... Continue reading at AdWeek
[ AdWeek | 2015-09-21 00:00:00 UTC ]
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#financial services
#programmatic buying
#adweek magazine
When it comes to marketing, smaller businesses often lose out to their larger competition because they can't afford sophisticated software tools. Now digital marketing specialist IntellaSphere is looking to give small companies the edge with the launch of its new Freemium service, providing SMBs... Continue reading at Betanews
[ Betanews | 2015-09-15 00:00:00 UTC ]
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#smaller businesses
#free suite
#post content
Amazing! Can’t explain it. “We were one order short of reaching our monthly goal and received a huge, profitable order ‘out of the blue’ without ever making a sales call.” “I saw a business book protruding from a bookstore shelf, bought it, returned to my office, and then saw a copy of it on my... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-09-12 00:00:00 UTC ]
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#thing happen
Amy Stewart's tricks of the trade: Google Ngram Viewer, Evernote, Ancestry, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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Media General and Meredith Corp. are combining to form the third biggest TV broadcaster. What you need to know: This is the latest in a TV consolidation wave as broadcasters seek a hedge against declining audiences and a shift to digital and try to capitalize on political ad spending. It looks... Continue reading at Digiday
[ Digiday | 2015-09-08 00:00:00 UTC ]
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#media general
#print magazines
With unions cropping up in digital newsrooms across the media landscape, publishers have to be wondering if they should be worried. Could their staff be next? For those who have grown their businesses on the back of a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-13 00:00:00 UTC ]
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Tom Avery has been promoted to editorial director of William Heinemann. Avery joined the Cornerstone imprint in 2011 as editor, and was made senior editor in 2013. Before joining William Heinemann he was at Jonathan Cape and Vintage Books. Avery publishes non-fiction and some literary... Continue reading at The Bookseller
[ The Bookseller | 2015-08-13 00:00:00 UTC ]
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#jonathan cape
#vintage books
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#laurence scott
#adelle waldman
Users of Salesforce’s Marketing Cloud on Tuesday gained easier access to Instagram’s roughly 300 million users thanks to an integration made possible by a new API.Marketers can now use Salesforce’s cloud software to buy and manage Instagram advertising, publish content and offer customer service... Continue reading at PC World
[ PC World | 2015-08-05 00:00:00 UTC ]
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#publish content
#select group
It may not prove easy to marry British and Japanese journalistic cultures. But in a global media world this deal makes senseThe Financial Times is one of the best newspapers in the world, not just in Britain. It is quick without being rash, accurate without leaden pedantry, thoughtful without... Continue reading at The Guardian
[ The Guardian | 2015-07-24 00:00:00 UTC ]
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#everyday life
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Those who are so quick to dismiss the launch of Oh My Vlog! and its coverage of the new breed of online superstars are missing the pointOn Wednesday afternoon, while Piers Morgan was penning his important and completely helpful musings on the concept of Nicki Minaj’s support from Black Twitter,... Continue reading at The Guardian
[ The Guardian | 2015-07-23 00:00:00 UTC ]
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#tanya burr
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We’re building tools to help video publishers grow their businesses on Facebook, and we’re excited to announce two new updates that give publishers more control over how their videos are organized and shared. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-22 00:00:00 UTC ]
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#facebook introduces
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Wendy McCurdy, formerly executive editor at Berkley Publishing Group, has been named editorial director at Kensington Publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-16 00:00:00 UTC ]
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Following the debate over whether authors should be paid to appear at festivals, children’s writers have warned that fewer schools are now offering to pay for author visits. Continue reading at The Bookseller
[ The Bookseller | 2015-07-07 00:00:00 UTC ]
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Gruppo editoriale Mauri Spagnol (GeMS) is a privately held publishing group and the third largest publisher in Italy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Google is bringing a clearer picture of advertising to the mobile world with three tech advancements it announced at a company conference in the Florida Keys today. With Neal Mohan still at the helm of the display ad business, Google unveiled new services that help advertisers more effectively... Continue reading at AdWeek
[ AdWeek | 2015-06-17 00:00:00 UTC ]
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#digital properties
#automated system
#inventory programmatically
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As Facebook rolls out its “Instant Articles” initiative, in which news entities such as the New York Times and The Guardian are publishing directly to the social network, instead of just posting links to their own sites, media org ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-16 00:00:00 UTC ]
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#facebook rolls
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About a year ago, I stopped referring to Bon Appétit as a magazine and started calling it a brand. Six months later I even dropped the air quotes. Not that it was easy. If you attended journalism school or worked for your college daily, you were reared on the separation of church and state.... Continue reading at AdWeek
[ AdWeek | 2015-06-08 00:00:00 UTC ]
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#instagram feed
#focus groups
#google search
#andy cohen