For advertisers, the Emmy halo effect is a thing of the past

Advertisers looking to shill for their products and services within the context of an Emmy Award-winning series are once again more or less out of luck, as premium cable and streaming platforms gobbled up most of this morning’s nominations. Of the dozens of scripted, reality and variety series acknowledged today by the Television Academy, only a handful are ad-supported productions. As such, marketers looking to get in on the Primetime Emmy buzz before the statuettes are handed out this fall will have to scramble. Which isn’t to say that the likes of HBO and Netflix have crowded out the traditional TV players altogether. For the third consecutive year, NBC’s Kleenex-depleting serial “This Is Us” has been nominated for Outstanding Drama Series, while its afterlife sitcom “The Good Place” earned its first nod for Outstanding Comedy Series. The Peacock also scared up a bunch of votes for “Saturday Night Live”—since bowing back in 1975, Lorne Michaels’ cultural lodestone has been in the running for no fewer than 270 of those pointy, gold-plated trophies—while its chair-spinning musical program “The Voice” was cited as one of TV’s top competition series. For all the critical praise heaped on “This Is Us,” the show’s latest round of nominations doesn’t exactly signal a return to form for network TV. The rise of streaming services and the creative freedom that comes with not having to please advertisers have conspired to delegitimize traditional TV’s claim as the repository... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-16 19:19:03 UTC ]

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'I don't believe that I'm alive right now': Canadian recounts perilous journey from Gaza to Egypt

After a perilous journey from Gaza to Egypt, which included a five-kilometre walk on foot, with his hands up as missiles exploded around him, Akram Al-Sabbagh was welcomed by his relieved family at Toronto Pearson International Airport Tuesday morning. Continue reading at CBC

[ CBC | 2023-11-21 17:11:07 UTC ]
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IN PHOTOS | This week's most compelling Canadian images

From a poignant reunion at Pearson airport in Toronto to pairs figure skating action in Chongqing, China, here are some of the best Canadian images of the past week. Continue reading at CBC

[ CBC | 2023-11-08 14:04:35 UTC ]
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RELX Group Is the World's Largest Publisher for the Fifth Year Running

Our annual ranking of the world’s biggest book publishers was once again topped by the STM and legal giant, which toppled Pearson from its perch in 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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This Week's Bestsellers: October 23, 2023

The #10 book in the county is 'Killers of the Flower Moon,' David Grann’s 2017 true crime narrative turned Martin Scorsese–helmed film. Plus Bob "Better Call Saul" Odenkirk makes his children's book debut a family affair, and a trio of new cookbooks pepper our hardcover nonfiction list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-20 04:00:00 UTC ]
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Honda to test its Autonomous Work Vehicle at Toronto's Pearson Airport

While many of the flashy, marquee mobility and transportation demos that go on at CES tend to be of the more... aspirational variety, Honda's electric cargo hauler, the Autonomous Work Vehicle (AWV), could soon find use on airport grounds as the robotic EV trundles... Continue reading at Engadget

[ Engadget | 2023-10-17 15:00:25 UTC ]
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Brink's sues Air Canada for 'reckless' security protocols in $20M gold heist at Pearson

Brink's security is suing Canada's biggest airline for more than $20 million for allegedly letting a thief walk into an Air Canada facility at Pearson airport and walk out with gold bars and cash. Continue reading at CBC

[ CBC | 2023-10-12 14:48:27 UTC ]
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What Sets Latinx Influencers Apart From the Rest of The Creator Economy

The Latinx population is one of the fastest-growing U.S. demographics, making up nearly 19% of the U.S. population. It is the youngest major racial and ethnic group in the U.S. By 2025, the Latinx community will account for 12% of all U.S. buying power. They are also digitally connected. A... Continue reading at AdWeek

[ AdWeek | 2023-10-11 20:30:38 UTC ]
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Comscore, iSpot and VideoAmp get JIC’s conditional certification for currency measurement

JIC’s move comes as Nielsen nears key Media Rating Council vote on its own new measurement system. Continue reading at Advertising Age

[ Advertising Age | 2023-09-20 12:00:00 UTC ]
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Top 5 food and beverage brands ranked by ‘share of influence’: Datacenter Weekly

Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age

[ Advertising Age | 2023-09-15 18:24:18 UTC ]
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Four large US publishers sue ‘shadow library’ for alleged copyright infringement

The publishers are claiming unspecified damages from the file-sharing Library Genesis, which they say has distributed files illegallyFour leading US publishers have sued an online “shadow library” that allows visitors to download textbooks and other copyrighted materials free.Cengage, Macmillan... Continue reading at The Guardian

[ The Guardian | 2023-09-15 16:55:19 UTC ]
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VideoAmp laying off 10% of workforce in the latest measurement shakeup

The move follows Nielsen laying off 9% of its own staff and comes a day after VideoAmp announced a $150 million funding round. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 20:19:52 UTC ]
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Nielsen replaces CEO amid measurement turbulence

Nielsen named Karthik Rao, who headed Nielsen Audience Measurement, as CEO of the entire company, succeeding David Kenny, who will become executive chairman. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 13:51:57 UTC ]
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Nielsen Names New CEO in Latest Measurement Shakeup

Top line TV measurement and analytics giant Nielsen has named Karthik Rao as CEO, effective immediately. Former CEO David Kenny, who had the position since 2018, will take the role of executive chairman. Between the lines Following his appointment as CEO, Rao said he was looking to position... Continue reading at AdWeek

[ AdWeek | 2023-09-14 13:35:17 UTC ]
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Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Nielsen and TV networks clash again over Amazon data as MRC debates adoption

Nielsen says networks had months to integrate their own streaming data, but networks deny meaningful talks happened.  Continue reading at Advertising Age

[ Advertising Age | 2023-08-30 21:14:51 UTC ]
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Stan Grant accuses the Australian newspaper of acting like a ‘racist hit squad’

Exclusive: prominent Indigenous journalist, who recently left the ABC, says he is being targeted by News Corp paper which ran story about a ‘bullying’ incidentFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastStan Grant... Continue reading at The Guardian

[ The Guardian | 2023-08-29 07:37:04 UTC ]
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Nielsen opens big data for trading without MRC accreditation or explaining some of its figures

Nielsen’s big data trading rollout comes prior to MRC audit meetings and without Nielsen detailing findings that could drastically impact ratings for some Spanish-language networks and other programming. Continue reading at Advertising Age

[ Advertising Age | 2023-08-28 09:30:00 UTC ]
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As Nielsen incorporates Amazon’s own data, networks demand answers

TV network executives are alleging bias from two referees in the industry—Nielsen and the Media Rating Council. Continue reading at Advertising Age

[ Advertising Age | 2023-08-25 13:30:25 UTC ]
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YouTube will trade on its own co-viewing data, sparking agency pushback

Nielsen guarantees will remain an option, at least for now, as YouTube joins Amazon in alt currency movement. Continue reading at Advertising Age

[ Advertising Age | 2023-08-21 09:00:00 UTC ]
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‘We won’t take this any more!’: the reality TV stars battling to unionise

From traumatic experiences to pitiful pay, reality show cast members are sharing their horror stories. As Hollywood continues to strike, is now the time to demand change?When Gemma Rose Barnes, 32, signed up to appear on Married at First Sight (Mafs) – a reality TV show that introduces couples... Continue reading at The Guardian

[ The Guardian | 2023-08-18 12:00:49 UTC ]
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