Advertisers looking to shill for their products and services within the context of an Emmy Award-winning series are once again more or less out of luck, as premium cable and streaming platforms gobbled up most of this morning’s nominations. Of the dozens of scripted, reality and variety series acknowledged today by the Television Academy, only a handful are ad-supported productions. As such, marketers looking to get in on the Primetime Emmy buzz before the statuettes are handed out this fall will have to scramble. Which isn’t to say that the likes of HBO and Netflix have crowded out the traditional TV players altogether. For the third consecutive year, NBC’s Kleenex-depleting serial “This Is Us” has been nominated for Outstanding Drama Series, while its afterlife sitcom “The Good Place” earned its first nod for Outstanding Comedy Series. The Peacock also scared up a bunch of votes for “Saturday Night Live”—since bowing back in 1975, Lorne Michaels’ cultural lodestone has been in the running for no fewer than 270 of those pointy, gold-plated trophies—while its chair-spinning musical program “The Voice” was cited as one of TV’s top competition series. For all the critical praise heaped on “This Is Us,” the show’s latest round of nominations doesn’t exactly signal a return to form for network TV. The rise of streaming services and the creative freedom that comes with not having to please advertisers have conspired to delegitimize traditional TV’s claim as the repository... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-16 19:19:03 UTC ]
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Marcus J. Moore focuses more on Lamar’s discography than his personal life, which may be for the best. Continue reading at The Washington Post
[ The Washington Post | 2020-10-19 15:07:34 UTC ]
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PRH imprint #Merky Books is in the running to win £1m of Channel 4 airtime after making the six-strong shortlist for the broadcaster's Diversity in Advertising Award. Continue reading at The Bookseller
[ The Bookseller | 2020-10-14 20:10:57 UTC ]
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Max Porter is to read Grief is the Thing with Feathers live at Islington's Union Chapel later this month. Continue reading at The Bookseller
[ The Bookseller | 2020-10-11 19:32:34 UTC ]
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Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday
[ Digiday | 2020-10-08 01:00:00 UTC ]
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Author-illustrator Emily Gravett caps off a busy 12 months with her new picture book Too Much Stuff, a tale about how less can often be more Continue reading at The Bookseller
[ The Bookseller | 2020-10-01 10:27:38 UTC ]
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We’re a little more than a month out from Election Day and the New York Times nonfiction bestseller list is looking predictably odd. In a year when books about anti-racism have reached unprecedented sales, so too has the tide of journalistic blockbusters and books by conservative mainstays been... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-25 13:58:38 UTC ]
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Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek
[ AdWeek | 2020-09-17 12:00:07 UTC ]
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The Age and Sydney Morning Herald get behind corporate campaign to ease Covid-related travel lockdowns Follow our Australian coronavirus live blogFull Australian Covid stats; Covid restrictions state by stateNSW cases map; Vic cases mapNSW hotspots list; Qld hotspots listSign up for Guardian... Continue reading at The Guardian
[ The Guardian | 2020-09-17 02:14:42 UTC ]
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In “Breaking Bread With the Dead,” Alan Jacobs argues we should “sift the past for its wisdom and its wickedness, its perception and its foolishness.” Continue reading at The Washington Post
[ The Washington Post | 2020-09-15 15:49:40 UTC ]
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Meaningful ways to celebrate Independent Bookstore Day 2020 from the comforts of your home. Continue reading at Book Riot
[ Book Riot | 2020-08-14 10:37:00 UTC ]
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Print edition of London paper will remain but focus will shift to digital and mobile platformsCoronavirus – latest updatesSee all our coronavirus coverageThe Evening Standard is to cut 115 jobs, a third of its staff, as the London freesheet seeks a dramatic reduction in costs to survive the... Continue reading at The Guardian
[ The Guardian | 2020-08-07 10:58:35 UTC ]
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The Pulitzer Prize-winning writer’s new book looks at American racism through the lens of India’s entrenched social hierarchicy. Continue reading at The Washington Post
[ The Washington Post | 2020-08-07 07:10:20 UTC ]
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Mirror Books has landed the “extraordinary” true story of Audrey Hepburn and her time as a resistance fighter during World War II, written by Robert Matzen. Continue reading at The Bookseller
[ The Bookseller | 2020-08-07 00:33:13 UTC ]
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A poster supporting the Harry Potter author, paid for by an anti-trans activist, was removed from an Edinburgh train station for being too political. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-07-31 17:57:33 UTC ]
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Daisy Johnson’s latest novel revolves around an intense sibling relationship and the horrors that lie within Continue reading at The Bookseller
[ The Bookseller | 2020-07-29 17:37:00 UTC ]
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Sandie Hawkins, a former Adobe executive, joined TikTok as its new advertising chief in the United States. Hawkins, who was named gm of global business solutions for the social video app and parent company ByteDance, previously was vp and head of Americas for Adobe Advertising Cloud and CRO at... Continue reading at AdWeek
[ AdWeek | 2020-07-28 21:26:52 UTC ]
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With bookshops still closed in parts of the UK, sales have surpassed last year’s numbers, with 3.8m print books sold in the last weekBritain’s readers have been emerging from lockdown to restock their bookshelves, with book sales – and particularly crime novels – booming in the three weeks since... Continue reading at The Guardian
[ The Guardian | 2020-07-07 16:17:09 UTC ]
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The latest installment in Lock’s American Novels series brings together P.T. Barnum and Susan B. Anthony. Continue reading at The Washington Post
[ The Washington Post | 2020-07-07 15:01:01 UTC ]
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Läckberg has been dubbed “the Swedish Agatha Christie” — but Christie never wrote sex scenes like this. Continue reading at The Washington Post
[ The Washington Post | 2020-07-06 12:00:00 UTC ]
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Claire McGowan’s The Other Wife returns to the Bookstat top spot, with the Northern Irish author’s latest continuing a great run, having spent three solid months in the top 10 and earning four (non-consecutive) pole positions. Continue reading at The Bookseller
[ The Bookseller | 2020-07-03 09:18:39 UTC ]
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