For advertisers, the Emmy halo effect is a thing of the past

Advertisers looking to shill for their products and services within the context of an Emmy Award-winning series are once again more or less out of luck, as premium cable and streaming platforms gobbled up most of this morning’s nominations. Of the dozens of scripted, reality and variety series acknowledged today by the Television Academy, only a handful are ad-supported productions. As such, marketers looking to get in on the Primetime Emmy buzz before the statuettes are handed out this fall will have to scramble. Which isn’t to say that the likes of HBO and Netflix have crowded out the traditional TV players altogether. For the third consecutive year, NBC’s Kleenex-depleting serial “This Is Us” has been nominated for Outstanding Drama Series, while its afterlife sitcom “The Good Place” earned its first nod for Outstanding Comedy Series. The Peacock also scared up a bunch of votes for “Saturday Night Live”—since bowing back in 1975, Lorne Michaels’ cultural lodestone has been in the running for no fewer than 270 of those pointy, gold-plated trophies—while its chair-spinning musical program “The Voice” was cited as one of TV’s top competition series. For all the critical praise heaped on “This Is Us,” the show’s latest round of nominations doesn’t exactly signal a return to form for network TV. The rise of streaming services and the creative freedom that comes with not having to please advertisers have conspired to delegitimize traditional TV’s claim as the repository... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-16 19:19:03 UTC ]

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42.3 Million Viewers Watched Presidential Election Night Coverage

Donald Trump made a political comeback, but the ratings didn't. On Tuesday, 42.3 million viewers tuned in to watch presidential election coverage across 18 networks, according to Nielsen Media Research. That's a 25% decline in viewership compared to 2020, which drew 56.9... Continue reading at AdWeek

[ AdWeek | 2024-11-06 23:34:29 UTC ]
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Sales of Boris Johnson’s memoir slump by 62% in second week

Former prime minister’s heavily promoted book, Unleashed, just hung on to No 1 bestseller spot in UKSales of Boris Johnson’s memoir, Unleashed, have slumped by 62% in its second week since publication.The heavily marketed tome, promoted in a prolonged media round by the former prime minister in... Continue reading at The Guardian

[ The Guardian | 2024-10-24 14:17:36 UTC ]
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Here’s the biggest problem with Amazon Prime Video—and how it could be fixed

Prime Video has one of the best film libraries of any streaming service. But if you don’t watch the movie you want to see right away, you might never get the chance. October 1 is the official kickoff of spooky-movie season, but this year, we simply could not wait. On the last day of September,... Continue reading at Fast Company

[ Fast Company | 2024-10-22 14:00:00 UTC ]
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‘It’s quite galling’: children’s authors frustrated by rise in celebrity-penned titles

Keira Knightley is latest star to publish a children’s book, but some say trend pushes aside genuine writers and makes it harder to find great children’s fiction“A modern classic by Keira Knightley” reads the provisional cover of the actor’s debut children’s book, I Love You Just the Same. Set... Continue reading at The Guardian

[ The Guardian | 2024-10-20 13:00:48 UTC ]
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Nearly 8 Million Viewers Watched Kamala Harris’ Fox News Interview

The gamble paid off for Vice President Kamala Harris. The Democratic presidential candidate's contentious Wednesday evening interview on Fox News returned nice dividends from a ratings perspective. According to final numbers from Nielsen Media Research, 7.8 million total... Continue reading at AdWeek

[ AdWeek | 2024-10-17 22:55:45 UTC ]
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Amazon Scores Highest Monthly Growth Among Streamers Thanks to Thursday Night Football, Rings of Power

The kickoff of the National Football League season was readily apparent in Nielsen's September Gauge report, with broadcast TV seeing a slight viewership bump, and streaming services with exclusive NFL games also seeing big gains. (THR) Per Nielsen data, Amazon received... Continue reading at AdWeek

[ AdWeek | 2024-10-16 11:57:00 UTC ]
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Nielsen BookData Releases Book Sales Data on Several Markets

January to August, Nielsen BookData and GfK Entertainment report on fiction and nonfiction sales 'in many regions.' The post Nielsen BookData Releases Book Sales Data on Several Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-15 14:26:13 UTC ]
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Editorial: Swagger takes a back seat to competence and hard work at City Hall

At last, competency trumped loyalty.Mayor Eric Adams this week elevated Maria Torres-Springer — a deeply experienced public servant with allies in the business, real estate and nonprofit communities — to the number-two job at City Hall. The move elicited a collective sigh of relief that some... Continue reading at Crains New York

[ Crains New York | 2024-10-11 10:03:49 UTC ]
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‘My disability is the least interesting thing about me’: Actor Adam Pearson on fame, film and his sibling rivalry

Actor Adam Pearson feels disfigurement onscreen is often presented as a problem. He sees it very differently. He talks about karaoke in Croydon, rivalry with his twin, Oscar ambitions – and why his mum refuses to believe he’s famousAdam Pearson has a longstanding argument with his mother,... Continue reading at The Guardian

[ The Guardian | 2024-10-06 10:00:02 UTC ]
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Top Adams deputy Sheena Wright to step down: reports

First Deputy Mayor Sheena Wright is expected to leave Mayor Eric Adams’ administration, the New York Post and other outlets reported Friday, making her the highest-ranking City Hall official to depart in the wake of the mayor’s criminal indictment and the federal investigations that have... Continue reading at Crains New York

[ Crains New York | 2024-10-04 17:56:58 UTC ]
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Adams’ schools chancellor to leave months earlier than planned

New York City Schools Chancellor David Banks will step down on Oct. 16, months earlier than he had previously planned to, City Hall disclosed late Wednesday.The unexpected move may deepen questions about the reasons for Banks’ departure, which comes after his phones were seized by federal agents... Continue reading at Crains New York

[ Crains New York | 2024-10-03 13:14:57 UTC ]
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Adams projects confidence standing alone in City Hall

Eric Adams stood alone in City Hall on Tuesday and tried to project confidence in his imperiled mayoralty as he answered in-depth questions for the first time since his federal corruption indictment.Adams was not seated at a table surrounded by his usual phalanx of deputy mayors, and instead... Continue reading at Crains New York

[ Crains New York | 2024-10-01 19:47:39 UTC ]
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Embattled Adams aide Tim Pearson resigns after testing mayor’s loyalty

Tim Pearson, a powerful aide to Mayor Eric Adams who was embroiled in multiple scandals during a tumultuous tenure in City Hall, announced his resignation late Monday.Pearson, a former colleague of the mayor’s in the police department, wielded significant power over the NYPD and contracts... Continue reading at Crains New York

[ Crains New York | 2024-10-01 15:09:19 UTC ]
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Eric Adams grows legal team as defense costs mount

When Alex Spiro, an attorney for Mayor Eric Adams, filed a motion on Monday to dismiss the federal bribery charge against him, it was not the first time that one of the mayor’s lawyers had made such an argument. A different set of attorneys, from the firm WilmerHale, made many of the same claims... Continue reading at Crains New York

[ Crains New York | 2024-09-30 19:39:38 UTC ]
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$600 million will go to Ohio residents affected by the Norfolk Southern derailment 

Anyone who lived within 2 miles (3.2 kilometers) of the derailment can get up to $70,000 per household for property damage plus up to $25,000 per person for health problems. A federal judge on Wednesday approved a $600 million class-action settlement Wednesday that Norfolk Southern railroad... Continue reading at Fast Company

[ Fast Company | 2024-09-26 13:48:03 UTC ]
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When I Work names Chip Pearson CEO

Chip Pearson, already a board member at When I Work, will step into the lead executive role after the company's former CEO left after less than two years. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-09-20 12:05:09 UTC ]
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Emmys Ratings Bear Fruit, Hit Nearly 6.9M Viewers After Record Low

Thanks to the new Emmys ratings, ABC was the big winner Sunday night. According to Nielsen numbers, the 76th Primetime Emmy Awards on ABC scored its highest ratings in three years, reaching 6.87 million average viewers. (ADWEEK) The evening ceremony at the Peacock... Continue reading at AdWeek

[ AdWeek | 2024-09-17 11:59:00 UTC ]
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Emmys Ratings Bear Fruit, Hit Nearly 6.9 Million Viewers After Record Low

Thanks to the new Emmys ratings, ABC was the big winner on Sunday night. According to Nielsen numbers, the 76th Emmys on ABC scored its highest ratings in three years. The latest iteration of the awards show, hosted by father-and-son duo Eugene Levy and Dan Levy, reached... Continue reading at AdWeek

[ AdWeek | 2024-09-16 22:53:47 UTC ]
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VMAs Swiftly Reach Biggest Audience in 4 Years

The 2024 Video Music Awards were Taylor-made for big ratings. According to Nielsen data, Wednesday night's VMAs delivered its biggest audience in four years, topping 4 million viewers. The awards, which were also simulcast across 13 Paramount-owned networks, were up 8%... Continue reading at AdWeek

[ AdWeek | 2024-09-13 11:57:00 UTC ]
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The VMAs Swiftly Reach Biggest Audience in 4 Years

The VMAs were Taylor-made for big ratings. According to Nielsen data, Wednesday night's VMAs delivered its biggest audience in four years, topping 4 million viewers. The awards, which were also simulcast across 13 Paramount-owned networks, were up 8% year over year... Continue reading at AdWeek

[ AdWeek | 2024-09-12 22:15:35 UTC ]
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