Flying Eye launches brand partnership with Wahaca

Wahaca restaurants will from this spring offer their customers children’s books to read after signing a brand partnership deal with publisher Flying Eye. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-01-28 00:00:00 UTC ]

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Ahead of Peacock streaming launch, NBCUniversal remains in stealth mode

When speaking to the investor community for the first time about Peacock, Steve Burke didn’t exactly fling open the metaphorical kimono. In response to analysts’ queries about the nascent streaming service, the NBCUniversal CEO said his team is keeping details about the pricing and promotion of... Continue reading at Advertising Age

[ Advertising Age | 2019-10-24 19:47:42 UTC ]
More news stories like this | News stories tagged with: #universal pictures #dreamworks animation #amy poehler #nick offerman #year-ago period #time warner


Congress launches digital markets competition inquiry as US e-book lending row continues

Congress has launched an inquiry into digital markets competitions as the row over e-book lending to libraries in the United States continues.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-24 13:43:25 UTC ]
More news stories like this | News stories tagged with: #e-book lending #libraries #e-book


Beano launches monthly children’s book club

Beano has launched a new book subscription service for children offering newly published books across a wide range of authors and genres. Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 16:43:46 UTC ]
More news stories like this | News stories tagged with: #book club #wide range #children’s book


Brontë Parsonage Museum launches fundraiser to buy rare Charlotte Brontë book

The Brontë Parsonage Museum has launched a fundraising campaign to buy a rare manuscript by Charlotte Brontë.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 14:42:10 UTC ]
More news stories like this | News stories tagged with: #charlotte bront


Interactive storybook app Pickatale launches in UK

Pickatale, a mobile audiobook and storybook app for children aged 0–12, has launched in the UK. Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 08:27:37 UTC ]
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Meredith Sells Money Magazine Brand, Nearly Two Years After Time Inc. Merger

Meredith Corp. has sold the Money magazine brand to Ad Practitioners LLC, a three-year-old Puerto Rico-based media and advertising startup behind the product review site ConsumersAdvocate.org, both parties announced Tuesday morning. Terms of the deal were not disclosed. One of a handful of... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-22 16:06:17 UTC ]
More news stories like this | News stories tagged with: #sports illustrated #personal finance #emailed questions #full potential


How to make your brand worth talking about

In today’s information-rich, mobile-centric world, people are more distracted than ever. Marketers used to be able to rely on TV ads or billboards to get in front of consumers. Now they must think mobile-first.  Earlier this year, we hit a remarkable milestone: According to eMarketer, Americans... Continue reading at Advertising Age

[ Advertising Age | 2019-10-22 15:19:20 UTC ]
More news stories like this | News stories tagged with: #football season #time spent #market research #nielsen


Inaugural Paisley Book Festival to launch next year

Paisley will host its first ever book festival in February 2020, honouring the "brilliant political thinkers and creatives that have long been associated with the area", say organisers.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-22 11:53:08 UTC ]
More news stories like this | News stories tagged with: #book festival


Bridge launches mental health podcast ahead of new book

​Presenter and author Frankie Bridge has launched a brand-new podcast interviewing guests about their mental health, ahead of publication of her first book Open (Octopus). Continue reading at The Bookseller

[ The Bookseller | 2019-10-22 08:21:36 UTC ]
More news stories like this | News stories tagged with: #mental health


Al Regnery, Eric Kampmann Launch New Publisher

Republic Book Publishers' goal is to bring conservative voices to the fore in such areas as politics, history, and religion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-22 04:00:00 UTC ]
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Ford botches Explorer launch, putting CEO back on hot seat

Ford Motor Co.’s Jim Hackett and Wall Street analysts started this year frustrated with one another. Sure, the automaker had been underperforming, but the chief executive appealed for time to show he was fixing things. He assured them the redesigned Explorer SUV rolling out months later would be... Continue reading at Advertising Age

[ Advertising Age | 2019-10-21 21:58:49 UTC ]
More news stories like this | News stories tagged with: #hostile environment #general motors #settle claims #troubled past


The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
More news stories like this | News stories tagged with: #revenue streams #daily basis #digital media


Metabooks to Launch in Mexico this November

A new metadata solution is coming to Mexico, as Frankfurter Buchmesse and MVB signs a cooperation agreement with CANIEM to launch Metabooks Mexico. The post Metabooks to Launch in Mexico this November appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-17 07:47:02 UTC ]
More news stories like this | News stories tagged with: #november appeared #frankfurter buchmesse


The state of brand suitability

According to new State of the Industry research from Integral Ad Science and Digiday, brand suitability — a term describing a marketer’s desired targeting parameters, including subjective variables like location and demographics — is emerging as a top concern for digital media pros. The post... Continue reading at Digiday

[ Digiday | 2019-10-17 02:26:20 UTC ]
More news stories like this | News stories tagged with: #digital media


PRH launches Ripley's annual with 'butter Boris' stunt

PRH has sculpted a bust of Boris Johnson made from butter to promote Ripley’s Believe It or Not! 2020 Annual.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-17 01:32:35 UTC ]
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All the latest production moves, hires and partnerships: October 16, 2019

Park Pictures has signed director Jaci Judelson for U.S. commercial and worldwide representation.  Judelson's Gatorade “Sisters in Sweat” spot starring Serena Williams won a Cannes Lion, two Clios and a One Show award in 2018. She has also directed spots and branded films for the likes of... Continue reading at Advertising Age

[ Advertising Age | 2019-10-16 14:14:29 UTC ]
More news stories like this | News stories tagged with: #santa monica #executive producer #record producer #macmillan


PEN America Launches Six Regional Chapters

The free expression nonprofit has opened six regional chapters across the United States in order to spread the reach of its advocacy for freedom of speech beyond the coasts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-16 04:00:00 UTC ]
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Report: Private equity firm eyes Tech Data for potential $5 billion acquisition

Private equity firm Apollo Global Management LLC is potentially interested in buying Tampa Bay's largest public company, according to a Tuesday report from Reuters. New York-based Apollo has approached Clearwater-based Tech Data Corp. (NASDAQ: TECD) with an offer to acquire the company for... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-10-16 01:08:24 UTC ]
More news stories like this | News stories tagged with: #$5 billion #apollo global management llc


Miranda Jewess to launch Viper imprint with White, Jackson and Valentine

Serpent's Tail senior commissioning editor Miranda Jewess will launch a new crime imprint, Viper, in November with 20 titles for its inaugural year.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-15 12:07:38 UTC ]
More news stories like this | News stories tagged with: #miranda jewess #crime imprint #inaugural year


HBG Launches Hachette Go

Hachette's new imprint, to launch next March, will publish books in a variety of nonfiction categories that are geared to help readers change their lives for the better. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publish books #nonfiction categories #hachette