Facebook’s video metrics screw-up, explained

Facebook miscalculated how it was measuring average watch time on its platform. Agencies claim it’s not affected how they conduct business because they trade based on performance metrics like impressions, 10-second views and completed views -- not average watch time. That said, agencies and publishers are upset, with this being the latest signal that the “walled gardens” of Facebook and Google need to be more accepting of universal third-party measurement. The post Facebook’s video metrics screw-up, explained appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-24 00:00:00 UTC ]
News tagged with: #post facebook #conduct business #performance metrics #walled gardens

Other news stories related to: "Facebook’s video metrics screw-up, explained"


Facebook has known since 2018 it was being used to incite hate

Facebook knew as early as 2018 that its platform was being used to incite division and violence, a company official told MPs in Ottawa on Thursday. Continue reading at CBC

[ CBC | 2019-06-06 12:45:00 UTC ]
More news stories like this | All news stories tagged with: #facebook knew


Facebook shareholder revolt gets bloody: Powerless investors vote overwhelmingly to oust Mark Zuckerberg as chairman

Independent Facebook investors voted overwhelmingly to fire Mark Zuckerberg as chairman and scrap the firm’s share structure. Continue reading at Stuff

[ Stuff | 2019-06-04 21:05:33 UTC ]
More news stories like this |


Creatives Explain the New Definition of Magazines

[caption id="attachment_159535" align="aligncenter" width="768"] magCulture founder Jeremy Leslie[/caption] NEW YORK—During the second annual ModMag NYC summit last week, organized by the London-based magazine shop and creative studio magCulture, creatives from across the industry attempted to... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-04 13:56:27 UTC ]
More news stories like this | All news stories tagged with: #bright side #apple news #convey emotion


Facebook and Twitter are growing into the mainstream

The row over a fake Nancy Pelosi video shows platforms are no longer disruptors, but incumbents, gatekeepers and publishersIn the first three months of 2019, Facebook removed about 2bn fake accounts from its servers. This is roughly equivalent to all the legitimate accounts the company has on... Continue reading at The Guardian

[ The Guardian | 2019-06-02 13:00:38 UTC ]
More news stories like this | All news stories tagged with: #fake accounts #roughly equivalent #facebook removed


D.C. case against Facebook over Cambridge Analytica will proceed

Early Friday, a judge sided with Facebook shareholders who demanded the company hand over emails and records related to its handling of the Cambridge Analytica scandal. Later in the day, the company was denied again in court, as Reuters reports that... Continue reading at Engadget

[ Engadget | 2019-06-01 07:32:00 UTC ]
More news stories like this | All news stories tagged with: #reuters reports #records related #judge sided #early friday #cambridge analytica #facebook shareholders


Facebook's anti-revenge porn technology doesn't - and won't - notify victims

Social platform's latest tech can detect non-consensual intimate images before they're reported, but victims won't be alerted. Continue reading at Stuff

[ Stuff | 2019-05-31 23:30:00 UTC ]
More news stories like this | All news stories tagged with: #social platform


Irish Supreme Court Rejects Facebook Bid to Block ECJ Data Case

The European Court of Justice (ECJ) will hear a landmark privacy case regarding the transfer of EU citizens’ data to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-05-31 19:45:54 UTC ]
More news stories like this | All news stories tagged with: #european court


Are Facebook Stories Ads Beginning to Catch On With Brands?

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the... Continue reading at AdWeek

[ AdWeek | 2019-05-31 19:45:16 UTC ]
More news stories like this | All news stories tagged with: #ad community


Judge demands Facebook hand over data privacy records

Facebook will have to hand over emails and records related to how it handled the Cambridge Analytica scandal. In September, shareholders sued the company in order to obtain information pertaining to the leak. Today, a US judge sided with shareholders... Continue reading at Engadget

[ Engadget | 2019-05-31 19:12:00 UTC ]
More news stories like this | All news stories tagged with: #judge sided #records related


Facebook is financing a massive solar farm in Texas

Facebook is investing heavily in a massive solar farm in Texas as it rumbles towards its goal of running entirely on renewable energy by the end of next year. Renewables company Longroad Energy has started building the Prospero Solar project in Andre... Continue reading at Engadget

[ Engadget | 2019-05-31 15:47:00 UTC ]
More news stories like this | All news stories tagged with: #investing heavily


Stephen King Explains Why HBO's 'Chernobyl' Reminds Him Of Donald Trump

The horror writer said it was “impossible” to watch the show without thinking of the president. Continue reading at The Huffington Post

[ The Huffington Post | 2019-05-31 09:36:40 UTC ]
More news stories like this | All news stories tagged with: #horror writer


If you want to change Facebook, you have to change Zuckerberg

An investor asked Mark Zuckerberg if he would give up some of his power for the good of the company. She didn’t get an answer, but she asked the right question. At Facebook’s annual shareholder meeting, a shareholder stepped up to the microphone and asked Mark Zuckerberg if he’d be willing to... Continue reading at Fast Company

[ Fast Company | 2019-05-31 09:15:54 UTC ]
More news stories like this |


Facebook's Mark Zuckerberg 'survives' leadership vote

Some shareholders wanted Facebook's chairman and chief executive to step down from one of his roles. Continue reading at BBC News

[ BBC News | 2019-05-31 08:58:17 UTC ]
More news stories like this | All news stories tagged with: #mark zuckerberg


Northland Kiwi voice artist for Netflix, Facebook wins big at London awards

The British accent you hear on Netflix or Facebook could well be voiced by an award-winning Kiwi from Northland. Continue reading at Stuff

[ Stuff | 2019-05-31 01:14:56 UTC ]
More news stories like this |


BTS Is Unveiling a New Facebook Messenger Sticker Pack for National Best Friend Day

National Best Friend Day is coming up June 8, and BT21 and Facebook Messenger released a new sticker pack Thursday to mark the event, Best Friends Forever. Facebook/BT21/Line Friends BT21 is a set of animated characters created by South Korean K-pop boy group BTS in partnership with Line... Continue reading at AdWeek

[ AdWeek | 2019-05-30 17:00:08 UTC ]
More news stories like this |


Nancy Pelosi condemns Facebook as 'willing enablers of Russian interference'

House speaker says ‘I can take it’ after site keeps doctored video up, but criticizes their role in spread of false informationHouse speaker Nancy Pelosi has strongly criticised Facebook for failing to tackle misinformation after the social media network refused to take down a video that had... Continue reading at The Guardian

[ The Guardian | 2019-05-30 12:31:29 UTC ]
More news stories like this | All news stories tagged with: #house speaker #russian interference #doctored video


‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook

At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-30 04:01:33 UTC ]
More news stories like this | All news stories tagged with: #tv industry #facebook appeared


BookExpo 2019: Greg Garrett Explains Why Conversation Matters

In 'In Conversation: Rowan Williams and Greg Garrett' (Church Publishing, May), Greg Garrett discusses faith, politics, art, writing, and culture with Rowan Williams, the former archbishop of Canterbury. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #church publishing #rowan williams


Facebook's Mark Zuckerberg to face leadership vote

Some shareholders want Facebook's chairman and chief executive to step down from one of his roles. Continue reading at BBC News

[ BBC News | 2019-05-29 23:23:57 UTC ]
More news stories like this | All news stories tagged with: #mark zuckerberg


Facebook expands playable ads and transparency for brands

Platform is also introducing more transparency for advertisers on how effectively their creative is being used. Continue reading at Media Week

[ Media Week | 2019-05-29 15:49:28 UTC ]
More news stories like this |