Facebook miscalculated how it was measuring average watch time on its platform. Agencies claim it’s not affected how they conduct business because they trade based on performance metrics like impressions, 10-second views and completed views -- not average watch time. That said, agencies and publishers are upset, with this being the latest signal that the “walled gardens” of Facebook and Google need to be more accepting of universal third-party measurement. The post Facebook’s video metrics screw-up, explained appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-09-24 00:00:00 UTC ]
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The French economist, whose first “Capital” book in 2014 became a surprise bestseller with its deep analysis of income inequality over the centuries, is back—and this time offering solutions to the complex problem in his new book, “Capital and Ideology.” The recovery from the financial crisis... Continue reading at Fast Company
[ Fast Company | 2020-03-14 13:48:59 UTC ]
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Flipboard TV, a curated video service inside the Flipboard application featuring content from publisher partners and local TV stations, debuted Friday with 16 channels, exclusively on Samsung Galaxy S20 phones. Flipboard Flipboard TV will provide video from major publishers including American... Continue reading at AdWeek
[ AdWeek | 2020-03-06 17:05:10 UTC ]
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Steven Levy mines the company’s history and talks to its leaders to figure out where things went wrong. Continue reading at The Washington Post
[ The Washington Post | 2020-02-28 13:00:00 UTC ]
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OPINION: Does seeing ad spend and number of advertisements really tell us that much? Continue reading at Stuff
[ Stuff | 2020-02-07 16:00:00 UTC ]
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'The Resisters,' Gish Jen's first novel in nine years, imagines a class-based dystopian United States. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-02-06 15:00:56 UTC ]
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Titan Books has bought a début novel from popular writer and video essayist Lindsay Ellis. Continue reading at The Bookseller
[ The Bookseller | 2020-01-12 17:08:56 UTC ]
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As the lines between journalism and advertising become increasingly blurred, media companies must be on high alert for potential pitfalls around the failure to properly disclose sponsored content. The proper characterization of content as commercial advertising, and the proper disclosure of... Continue reading at Folio Magazine
[ Folio Magazine | 2020-01-09 00:40:34 UTC ]
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Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-01-07 22:43:20 UTC ]
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Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek
[ AdWeek | 2020-01-06 14:18:42 UTC ]
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News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week
[ Media Week | 2020-01-06 09:49:13 UTC ]
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Three new collections — by D.H. Lawrence, Emmanuel Carrère and Greg Gerke — highlight the power of the form. Continue reading at The Washington Post
[ The Washington Post | 2019-12-19 19:00:00 UTC ]
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Multimedia news publisher Reuters teamed up with the Facebook Journalism Project on an e-learning course aimed at helping newsrooms more easily detect deepfakes and manipulated media. Identifying and Tackling Manipulated Media contains tips on identifying and rejecting manipulated video, images... Continue reading at AdWeek
[ AdWeek | 2019-12-17 19:35:26 UTC ]
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Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
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Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday
[ Digiday | 2019-12-10 05:01:35 UTC ]
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Fusion GPS’s Glenn Simpson and Peter Fritsch recount how the controversial document came together. Continue reading at The Washington Post
[ The Washington Post | 2019-11-27 16:59:49 UTC ]
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Shortly after the stunning US presidential election in 2016, a French journalist with a lifelong love for American literature seized the political moment to give American authors a platform to express themselves in what would become a 200-page magazine called America—in French. Fifteen days... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-15 09:48:32 UTC ]
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The German publisher DuMont didn’t always track loyalty among its readers. Instead, its editors did what many in the news Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-11-12 16:04:08 UTC ]
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The legacy news publisher is closing in on 10 billion video views this year. And thanks to a focus on its owned and operated properties, plus a stable of OTT partnerships, less than half of those views will come from Facebook. The post USA Today is repackaging video to create streaming series... Continue reading at Digiday
[ Digiday | 2019-11-04 05:01:40 UTC ]
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Indie 404 Ink has landed a part-memoir, part-investigation of how video games can positively impact mental health from journalist Joe Donnelly. Continue reading at The Bookseller
[ The Bookseller | 2019-10-31 16:31:20 UTC ]
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Lifestyle entertainment company Kin unveiled a slate of five shows for video destination Facebook Watch. The partnership is part of the social network's efforts to pair publishers with creators and public figures. The first five shows are currently in production: Tia Mowry's Quick Fix Presents... Continue reading at AdWeek
[ AdWeek | 2019-10-30 18:10:00 UTC ]
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