Facebook’s Jennifer Howard reveals best practices for engaging an audience with Facebook Watch

  Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:52:00 UTC ]
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‘Monetization is top of mind’: Facebook’s Fidji Simo says she wants to help creators to make money

Fidji Simo, Facebook’s vp of product, says the platform recognizes that publishers need multiple ways to monetize their video and other content there. The post ‘Monetization is top of mind’: Facebook’s Fidji Simo says she wants to help creators to make money appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #multiple ways #make money #fidji simo


Facebook’s Latest Video Changes Favor Longer Shows and Larger Pages

Facebook Thursday announced a change to its News Feed ranking that will benefit pages that post videos with strong repeat viewership, as well as some new ways for larger publishers to monetize their videos. In a blog post, product management director Maria Angelidou-Smith and product manager... Continue reading at AdWeek

[ AdWeek | 2017-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #larger publishers #post videos


Cheatsheet: How Europe is moving to regulate Google and Facebook

Publishers are in a zero-sum tussle with Facebook and Google; it’s no secret they need a bit of assistance. The post Cheatsheet: How Europe is moving to regulate Google and Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-15 00:00:00 UTC ]
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André Simon Food & Drink Book Awards shortlist revealed

A range of food and drink books from publishers including Bloomsbury, Phaidon and Quiller Publishing have been shortlisted for the André Simon Food & Drink Book Awards. Continue reading at The Bookseller

[ The Bookseller | 2017-12-15 00:00:00 UTC ]
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Facebook to book NZ advertising sales revenues here, not in Ireland

Facebook says it will book the revenues it earns from selling advertising to Kiwi companies in New Zealand in future. The change is part of worldwide move by Facebook to restructure its accounting and appears a major victory for policy-makers concerned about the way Facebook and many other... Continue reading at Stuff

[ Stuff | 2017-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sales made #major victory


2018 will be the year Facebook makes nice with publishers

In the year ahead, publishers might well see more tangible support for video because Facebook knows news adds value to the platform. The post 2018 will be the year Facebook makes nice with publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #year ahead #publishers appeared


Digiday Research: For Japan’s marketers, Facebook is king

Executives from brands, agencies and publishers shared insights about data-driven marketing and connecting with consumers via social platforms. The post Digiday Research: For Japan’s marketers, Facebook is king appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-15 00:00:00 UTC ]
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Facebook plans to stop paying publishers to make news feed videos

According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook plans


Facebook to stop routing ad revenue via Ireland amid pressure over taxes

Company says it will book advertising revenue in countries where it is earned instead of through Dublin headquartersFacebook has said it will start booking advertising revenue in countries where it is earned instead of re-routing it via Ireland, although the move is unlikely to result in it... Continue reading at The Guardian

[ The Guardian | 2017-12-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #european union #controversial topic


Facebook’s AR Studio Is Now a Reality for All Third Parties

Tuesday is an augmented reality kind of day at Facebook. The social network announced that the AR Studio it introduced at F8 in April is now available to all third parties. At launch, AR Studio was made available to more than 2,000 brands, publishers and artists, enabling them to create and... Continue reading at AdWeek

[ AdWeek | 2017-12-12 00:00:00 UTC ]
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Latest CIPFA figures reveal scale of library closures

Fresh figures have shown the scale of library closures in Great Britain continues unabated, with 105 closed in the UK last year. Continue reading at The Bookseller

[ The Bookseller | 2017-12-11 00:00:00 UTC ]
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BookCon Looks to Broaden Audience

Since its inception in 2014, BookCon has mainly drawn women in the 18 to 30-year-old age bracket, but organizer ReedPop is adding more programming for the 2018 event to attract readers interested in literary fiction, mystery/thriller, sci fi/fantasy and romance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #literary fiction #organizer reedpop


Conservative Weekly Standard to aid in Facebook fact-checks, prompting outcry

Magazine dubbed ‘serial misinformer’ becomes first explicitly partisan organization to aid in task, fueling concerns over rightwing influence at siteA conservative news organization has been approved to partner with Facebook to fact-check false news, drawing criticisms that the social media... Continue reading at The Guardian

[ The Guardian | 2017-12-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fact-checking initiative #weekly standard


Why do men watch porn at work? You asked Google – here’s the answer | Nichi Hodgson

Every day millions of internet users ask Google life’s most difficult questions, big and small. Our writers answer some of the commonest queriesConfession: I’ve watched porn on the job. So many times I’ve lost count, in fact. But then that was when I was writing an erotic memoir and reporting on... Continue reading at The Guardian

[ The Guardian | 2017-12-06 00:00:00 UTC ]
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Publishers contribute £3.2bn to economy, report reveals

The British publishing industry contributed £3.2bn gross value added (GVA) to the wider UK economy in 2016, according to the chief executive of the Publishers Association Stephen Lotinga. Continue reading at The Bookseller

[ The Bookseller | 2017-12-05 00:00:00 UTC ]
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Australia investigates Facebook and Google over media impact

Internet giants may be trying to make nice with publishers, but that's not completely reassuring to Australian regulators. The country's Competition and Consumer Commission (ACCC) is investigating Facebook, Google and other "digital platform provide... Continue reading at Engadget

[ Engadget | 2017-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make nice #internet giants


Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows

Facebook needs to loosen its grip on Watch show sponsorships and mid-roll inventory, publishers say. The post Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
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CoolGames Brought Classic Game Title Tetris to Facebook Instant Games

Games publisher CoolGames launched Tetris on Instant Games, Facebook's HTML5 cross-platform gaming service that allows users to play asynchronous games with their friends on News Feed and Messenger. Developed by CoolGames' in-house studio, Tetris for Instant Games challenges players to earn as... Continue reading at AdWeek

[ AdWeek | 2017-12-01 00:00:00 UTC ]
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Google reveals the biggest apps, games, movies, songs and books of 2017

As we approach the start of a new year, the inevitable "best of" lists are starting to crop up. Never one to miss a trick, Google has released its own top five lists for 2017. The lists cover the US, and there are a few obvious names taking the top spots -- Super Mario Run is unsurprisingly... Continue reading at Betanews

[ Betanews | 2017-12-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tv shows #book charts #google reveals


Girlfriend of Philando Castile reaches settlement over his fatal police shooting she streamed on Facebook

The Minnesota city that employed a police officer who fatally shot black motorist Philando Castile during a traffic stop last year has reached a settlement with Castile's girlfriend and her daughter, who were in the car with him when he was killed. The St. Anthony City Council voted Tuesday night... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #traffic stop #police officer