Facebook’s Jennifer Howard reveals best practices for engaging an audience with Facebook Watch

  Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:52:00 UTC ]
News tagged with: #facebook watch #associate publisher

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Wednesday Wake-Up Call: Gawker's rebirth, Facebook's new video series and other news

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Gawker, the gossip site, is staging... Continue reading at Advertising Age

[ Advertising Age | 2018-09-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bryan goldberg #gossip site #alexa app #alexa device #audio version #daily roundup #video series


Call the Midwife: Fickling reveals advice that has shaped his four-decade career

During spells at OUP, Doubleday and Scholastic, David Fickling published some of the biggest names in 20th century publishing. He reveals how he has managed to balance commercial nous with creative freedom. Continue reading at The Bookseller

[ The Bookseller | 2018-09-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #creative freedom #biggest names #four-decade career


JMP reveals indies-only edition of Hawking's final book

John Murray is releasing a special edition of Stephen Hawking's final book Brief Answers to the Big Questions exclusively with independent bookshops.  Continue reading at The Bookseller

[ The Bookseller | 2018-09-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #john murray #final book #stephen hawking


Digiday Research: European publishers use distributed video for audience generation over revenue

Forty-six percent of European publishers say the benefit of distributing videos to social platforms is building larger audiences. The post Digiday Research: European publishers use distributed video for audience generation over revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-09-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social platforms #european publishers #revenue appeared #digiday research


School Librarian of the Year honour list revealed

Four "exciting and innovative" librarians have made it onto to the Honour List for the SLA School Librarian of the Year Award 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-09-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #school librarian


Bob Woodward’s New Book About Trump Reveals Almost Everyone’s Low Opinion of the President

Bob Woodward, whose legendary reporting helped the Washington Post win two Pulitzer Prizes including one for uncovering the Watergate scandal, is set to publish a new book about the Trump administration on Sept. 11 titled Fear: Trump in the White House. The Washington Post and CNN obtained... Continue reading at Slate

[ Slate | 2018-09-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #white house #bob woodward #trump administration


Bloomsbury to reveal secrets to Middle Grade success at Children's Conference

Rebecca McNally, publishing director of children's books at Bloomsbury, will reveal her insights into publishing middle grade fiction at this year’s The Bookseller Children’s Conference. Continue reading at The Bookseller

[ The Bookseller | 2018-09-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rebecca mcnally #bookseller children


PW Star Watch 2018

We profile 47 members of the publishing community who have drawn lots of attention early in their careers and from whom much more is expected. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #attention early #drawn lots #publishing community


Facebook Is Exploring a Way for Publishers to Test Different Versions of Organic Posts

Facebook confirmed that it is running a test with five publishing partners, including BuzzFeed, enabling them to test up to four different versions of organic posts and determine which is performing best. Lucia Moses of Digiday reported that publishers in the test group can create up to four... Continue reading at AdWeek

[ AdWeek | 2018-08-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digiday reported #including buzzfeed #publishing partners #organic posts #facebook confirmed #test group


Lawsuit reveals takeover bid for B&N by rival 'book retailer'

Barnes & Noble was on the cusp of being sold to another book retailer in June before the deal fell through, it has been revealed. Continue reading at The Bookseller

[ The Bookseller | 2018-08-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #deal fell #barnes noble #book retailer


Twitter tweaks Facebook with new issue ads policy that exempts publishers

The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #civil rights #run ads


The Atlantic Taps Facebook Exec as Chief Business and Product Officer | People on the Move

[caption id="attachment_134577" align="alignright" width="150"] Alex Hardiman[/caption] The Atlantic continued its ongoing expansion this week with the hire of Facebook’s head of news products, Alex Hardiman, as its new chief business and product officer. Starting this fall, Hardiman will be... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #previously worked #middle east #religious studies #ve learned


Bookbug Prize 2018 shortlist revealed

Titles published by Bloomsbury, Two Hoots Books and Little Door Books are on the shortlist for the 2019 Bookbug Picture Book Prize, organised by Scottish Book Trust. Continue reading at The Bookseller

[ The Bookseller | 2018-08-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #door books #titles published


Facebook is playing nicer with publishers by easing up on ad and content restrictions

Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content. The post Facebook is playing nicer with publishers by easing up on ad and content restrictions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #content restrictions #post facebook #facebook watch #ad inventory #publishers sell


Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform

Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #platform appeared


BXsellers, PW’s Facebook Group, Suggests Seasonal Handsells

For our inaugural column sourced from our new bookselling Facebook group, PW asked what booksellers are handselling for families shopping during back-to-school time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
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Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits

A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers start #benefits appeared


Facebook veteran Dan Rose to depart as VP of partnerships

Facebook is losing its top executive in charge of its platform, partnerships with publishers, and dealmaking, as he steps down after twelve years with the social network. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2018-08-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #twelve years #top executive


Facebook removes accounts tied to influence campaign from Iran and Russia

Facebook said Tuesday it removed 652 pages and accounts associated with separate influence campaigns originating from Iran and Russia. The social network did not say what the campaigns’ goals were, but described one as being organized by Iranian state media and the other linked to Russian... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-08-22 00:00:00 UTC ]
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Scotland's YA talent revealed in prize shortlist

Books published by Usborne, Kelpies and Chicken House are in the running for the 2019 Scottish Teenage Book Prize, which celebrates teen titles written by Scottish authors. Continue reading at The Bookseller

[ The Bookseller | 2018-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #scottish authors #chicken house #prize shortlist