Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-02 19:52:00 UTC ]
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#facebook watch
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Gawker, the gossip site, is staging... Continue reading at Advertising Age
[ Advertising Age | 2018-09-12 00:00:00 UTC ]
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During spells at OUP, Doubleday and Scholastic, David Fickling published some of the biggest names in 20th century publishing. He reveals how he has managed to balance commercial nous with creative freedom. Continue reading at The Bookseller
[ The Bookseller | 2018-09-11 00:00:00 UTC ]
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#creative freedom
#biggest names
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John Murray is releasing a special edition of Stephen Hawking's final book Brief Answers to the Big Questions exclusively with independent bookshops. Continue reading at The Bookseller
[ The Bookseller | 2018-09-08 00:00:00 UTC ]
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#john murray
#final book
#stephen hawking
Forty-six percent of European publishers say the benefit of distributing videos to social platforms is building larger audiences. The post Digiday Research: European publishers use distributed video for audience generation over revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-07 00:00:00 UTC ]
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#social platforms
#european publishers
#revenue appeared
#digiday research
Four "exciting and innovative" librarians have made it onto to the Honour List for the SLA School Librarian of the Year Award 2018. Continue reading at The Bookseller
[ The Bookseller | 2018-09-07 00:00:00 UTC ]
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#school librarian
Bob Woodward, whose legendary reporting helped the Washington Post win two Pulitzer Prizes including one for uncovering the Watergate scandal, is set to publish a new book about the Trump administration on Sept. 11 titled Fear: Trump in the White House. The Washington Post and CNN obtained... Continue reading at Slate
[ Slate | 2018-09-05 00:00:00 UTC ]
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#white house
#bob woodward
#trump administration
Rebecca McNally, publishing director of children's books at Bloomsbury, will reveal her insights into publishing middle grade fiction at this year’s The Bookseller Children’s Conference. Continue reading at The Bookseller
[ The Bookseller | 2018-09-04 00:00:00 UTC ]
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We profile 47 members of the publishing community who have drawn lots of attention early in their careers and from whom much more is expected. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-31 00:00:00 UTC ]
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Facebook confirmed that it is running a test with five publishing partners, including BuzzFeed, enabling them to test up to four different versions of organic posts and determine which is performing best. Lucia Moses of Digiday reported that publishers in the test group can create up to four... Continue reading at AdWeek
[ AdWeek | 2018-08-31 00:00:00 UTC ]
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Barnes & Noble was on the cusp of being sold to another book retailer in June before the deal fell through, it has been revealed. Continue reading at The Bookseller
[ The Bookseller | 2018-08-30 00:00:00 UTC ]
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#deal fell
#barnes noble
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The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-30 00:00:00 UTC ]
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#civil rights
#run ads
[caption id="attachment_134577" align="alignright" width="150"] Alex Hardiman[/caption] The Atlantic continued its ongoing expansion this week with the hire of Facebook’s head of news products, Alex Hardiman, as its new chief business and product officer. Starting this fall, Hardiman will be... Continue reading at Folio Magazine
[ Folio Magazine | 2018-08-30 00:00:00 UTC ]
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Titles published by Bloomsbury, Two Hoots Books and Little Door Books are on the shortlist for the 2019 Bookbug Picture Book Prize, organised by Scottish Book Trust. Continue reading at The Bookseller
[ The Bookseller | 2018-08-29 00:00:00 UTC ]
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#door books
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Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content. The post Facebook is playing nicer with publishers by easing up on ad and content restrictions appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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#content restrictions
#post facebook
#facebook watch
#ad inventory
#publishers sell
Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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#platform appeared
For our inaugural column sourced from our new bookselling Facebook group, PW asked what booksellers are handselling for families shopping during back-to-school time. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
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A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-23 00:00:00 UTC ]
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#publishers start
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Facebook is losing its top executive in charge of its platform, partnerships with publishers, and dealmaking, as he steps down after twelve years with the social network. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2018-08-23 00:00:00 UTC ]
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Facebook said Tuesday it removed 652 pages and accounts associated with separate influence campaigns originating from Iran and Russia. The social network did not say what the campaigns’ goals were, but described one as being organized by Iranian state media and the other linked to Russian... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-08-22 00:00:00 UTC ]
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Books published by Usborne, Kelpies and Chicken House are in the running for the 2019 Scottish Teenage Book Prize, which celebrates teen titles written by Scottish authors. Continue reading at The Bookseller
[ The Bookseller | 2018-08-21 00:00:00 UTC ]
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#scottish authors
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