Facebook’s Jennifer Howard reveals best practices for engaging an audience with Facebook Watch

  Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:52:00 UTC ]
News tagged with: #facebook watch #associate publisher

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Post-Facebook, PinkNews launches on Snapchat Discover

Digital publisher PinkNews has high hopes for the commercial prospects of being a Snapchat Discover publisher. The post Post-Facebook, PinkNews launches on Snapchat Discover appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #high hopes #snapchat discover


Sue Rainsford reveals début novel was influenced by Transatlantic teaching

Tom Tivnan talks setting, genre and Irish fiction with debut author Sue Rainsford. Continue reading at The Bookseller

[ The Bookseller | 2018-07-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #irish fiction


Breen and McLysaght on 'Aisling's' transformation from Facebook joke to bestselling franchise

Emer McLysaght and Sarah Breen’s Facebook-fuelled college joke got out of hand—and landed the duo a bestselling fiction franchise. Continue reading at The Bookseller

[ The Bookseller | 2018-07-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sarah breen


Friday Wake-Up Call: Trump's 2016 ad strategy reportedly impressed Facebook

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Chance the Rapper is also a... Continue reading at Advertising Age

[ Advertising Age | 2018-07-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #report adds #news release #alexa app


Facebook is hitting publishers where it hurts: here’s what you can do

It’s no secret that Facebook is cracking down on publishers. This strategic move makes perfect sense for the social media giant, but it leaves many online publishers wary of the buzz that they may have heard recently about abrupt changes that Facebook is planning to roll out. Sponsored by... Continue reading at Digiday

[ Digiday | 2018-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #post facebook


Obama reveals Africa-inspired summer reading list

Chimamanda Ngozi Adichie, Nelson Mandela and Ben Rhodes are among the authors featured on Barack Obama's summer reading list ahead of his trip to Africa. Continue reading at The Bookseller

[ The Bookseller | 2018-07-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #barack obama #ben rhodes #nelson mandela


'Alarming' study reveals only 4% of children's books feature a BAME character

Only 4% of all the children’s books published in the UK last year featured a black, Asian or minority ethnic (BAME) character, according to “alarming” new figures from a study into ethnic representation in children’s literature. Continue reading at The Bookseller

[ The Bookseller | 2018-07-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ethnic representation #year featured #study reveals


Utah Valley Magazine’s Founder on Understanding the Needs of Your Audience

Last month, Folio: celebrated the Top Women in Media awards and highlighted achievements made by over 100 women across the industry. From Up & Comers to Corporate Champions, these women have done everything from achieving new revenue streams for their companies to building new brands from... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-17 00:00:00 UTC ]
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‘To sit down with them is valuable’: With $3m in grants and advice, Facebook finds favor from local newspapers

Participants have been pleasantly surprised at the program, which helped spread best practices for publishers trying to grow their subscriptions. The post ‘To sit down with them is valuable’: With $3m in grants and advice, Facebook finds favor from local newspapers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pleasantly surprised #local newspapers


USA Today finds there’s still money to be made from feel-good videos on Facebook

The publisher has found success with its "HumanKind" and related video series that tell uplifting stories about people and animals. The post USA Today finds there’s still money to be made from feel-good videos on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #found success #facebook appeared


The book trade's Rising Stars of 2018 revealed

The annual list of the book trade’s next generation features a number of youngsters who are already right at the heart of the contemporary book trade. Continue reading at The Bookseller

[ The Bookseller | 2018-07-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #annual list #rising stars #book trade


Will Facebook and Google really help drive subscriptions?

Google and Facebook are making a big show of demonstrating their interest in helping news publishers. The post Will Facebook and Google really help drive subscriptions? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big show #drive subscriptions


YouTube and Facebook escape billions in copyright payouts after EU vote

Controversial new law that critics claimed threatened internet freedom is rejectedGoogle, YouTube and Facebook could escape having to make billions in payouts to press publishers, record labels and artists after EU lawmakers voted to reject proposed changes to copyright rules that aimed to make... Continue reading at The Guardian

[ The Guardian | 2018-07-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #internet giants #european parliament #record labels #press publishers #copyright rules


Here’s how many Facebook ads some publishers are running on their main pages

After a change Facebook made June 28, you can now see how much publishers advertise on the platform. The post Here’s how many Facebook ads some publishers are running on their main pages appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #main pages #facebook ads


Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe

“A lot of trust has been destroyed in the past months due to Facebook's unpredictable and unreliable actions." The post Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #europe appeared


Facebook pulls Walmart and P&G ads for lacking 'political' labeling

UPDATE: After this article was published, Facebook reversed its decision that the Walmart ad was political and required a "paid for by" disclosure. "The aim of this policy and authorization process is increased authenticity for political ads on Facebook," a spokeswoman said in an email. "It... Continue reading at Advertising Age

[ Advertising Age | 2018-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ll learn


Facebook quiz app maker exposed data on over 120 million users

While Facebook tries to close the book on its Cambridge Analytica scandal, it's still dealing with many more. The FTC is conducting a non-public probe into the company's behavior around privacy data, the EU's stricter laws are making it hard for the... Continue reading at Engadget

[ Engadget | 2018-06-29 00:00:00 UTC ]
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'Most competitive ever' Northern Writers' Awards revealed

The 26 winners of the Northern Writers’ Awards have been revealed, sharing a prize pot of £40,000, following the “most competitive” ever selection process. Continue reading at The Bookseller

[ The Bookseller | 2018-06-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #selection process #northern writers


Facebook Updates Its Test of Subscriptions in Instant Articles

Facebook began testing subscriptions in Instant Articles with 10 publisher partners last October, and Wednesday, the social network provided an update, as well as a look at what's ahead. Head of news products Alex Hardiman and product manager Sameera Salari revealed in a blog post that people... Continue reading at AdWeek

[ AdWeek | 2018-06-28 00:00:00 UTC ]
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Facebook tweaks political ads policy, but not enough to satisfy irate publishers

Facebook is standing by its policy to include news publishers’ promoted stories in a political ad archive, disappointing publishers. The post Facebook tweaks political ads policy, but not enough to satisfy irate publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-28 00:00:00 UTC ]
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