OPINION: Does seeing ad spend and number of advertisements really tell us that much? Continue reading at 'Stuff'
[ Stuff | 2020-02-07 16:00:00 UTC ]
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#ad spend
#libraries
Sharethrough founder and CEO Dan Greenberg is one of the more vocal evangelists of the native advertising talk that has recently bubbled up. While native advertising isn’t an easy sell to media buyers who typically prefer traditional buying methods, the online video advertising startup has grown... Continue reading at AdWeek
[ AdWeek | 2012-10-11 00:00:00 UTC ]
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#$40 million
#editorial content
#usa today
#york office
Amazon's Kindle Owners' Lending Library has grown considerably since launching in the US, and it looks like the company's finally decided it was time to let some other countries in on the service as well. It announced today that Amazon Prime members in the UK, Germany and France would all have... Continue reading at Engadget
[ Engadget | 2012-10-11 00:00:00 UTC ]
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#announced today
#lending library
#kindle owners
#grown considerably
#local languages
New Zealand has officially taken centre stage at the world's biggest book fair in Frankfurt, Germany. Continue reading at Stuff
[ Stuff | 2012-10-10 00:00:00 UTC ]
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#centre stage
Former children's laureate Michael Morpurgo has spoken out in defence of libraries, calling... Continue reading at The Bookseller
[ The Bookseller | 2012-10-05 00:00:00 UTC ]
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#library closures
As one bounces from panel to panel during Advertising Week collecting lanyards, it’s hard not to notice that the digital advertising world is a bit defensive. While the medium’s share of the ad revenue pie continues to grow, the Web continues to pull in more than its fair share of direct... Continue reading at AdWeek
[ AdWeek | 2012-10-04 00:00:00 UTC ]
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#long line
The publisher of the Daily Press has been elected as president of the Southern Newspaper Publishers Association. Digby A. Solomon - president, publisher and CEO of the Daily Press Media Group since 2007 - was chosen to lead the industry association, ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-03 00:00:00 UTC ]
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The Friends of Manchester Central Library are celebrating what they hail "a u-turn" by... Continue reading at The Bookseller
[ The Bookseller | 2012-10-02 00:00:00 UTC ]
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#campaigners hail
There’s no question about it—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try to convert them to paying ones. But advertising on small screens hasn’t kept up. Research by Flurry... Continue reading at AdWeek
[ AdWeek | 2012-10-01 00:00:00 UTC ]
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#betting big
#rising stars
#david cohen
#universal mccann
The Select Committee Report into library closures will not be released until the end of October... Continue reading at The Bookseller
[ The Bookseller | 2012-09-27 00:00:00 UTC ]
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#library closures
The social video firm Sharethrough wants to help brands run video ads that don't look like video ads. The company, which claims to be able to help advertisers get their ads viewed all over the Web through placements within editorial content rather than paid ad placements (like pre-rolls), has... Continue reading at AdWeek
[ AdWeek | 2012-09-26 00:00:00 UTC ]
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#including titles
#target audience
#thought catalog
#$40 million
Richard Mollet, the c.e.o. of the Publishers Association, has told Channel 4 News that library e-... Continue reading at The Bookseller
[ The Bookseller | 2012-09-26 00:00:00 UTC ]
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#richard mollet
#library e-lending
#publishers association
Protestors hoping to prevent The Women's Library from moving from its East End home are... Continue reading at The Bookseller
[ The Bookseller | 2012-09-19 00:00:00 UTC ]
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Maria Miller, the newly-appointed secretary of state for culture, media and sport, has continued... Continue reading at The Bookseller
[ The Bookseller | 2012-09-18 00:00:00 UTC ]
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New Zealand is taking centre stage at the world's largest book and content fair in Frankfurt as this year's guest of honour. Continue reading at Stuff
[ Stuff | 2012-09-12 00:00:00 UTC ]
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#largest book
After crossing the 20 million user threshold last week, On Friday, the social magazine Flipboard is looking to capture the imagination of brands by elevating tablet advertising. To that end, Flipboard has unveiled a new digital magazine-like ad treatment for Levi's, which blends elements of... Continue reading at AdWeek
[ AdWeek | 2012-09-07 00:00:00 UTC ]
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#shopping cart
#social networks
#recent comments
#daily telegraph
Children's Laureate Julia Donaldson has spoken out in support of libraries, arguing that it... Continue reading at The Bookseller
[ The Bookseller | 2012-09-05 00:00:00 UTC ]
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#library cuts
Author Zadie Smith has spoken out about the importance of libraries, saying she owes her "... Continue reading at The Bookseller
[ The Bookseller | 2012-08-31 00:00:00 UTC ]
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#zadie smith
Community groups in West Yorkshire are banding together in an attempt to take over libraries... Continue reading at The Bookseller
[ The Bookseller | 2012-08-29 00:00:00 UTC ]
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#community groups
#west yorkshire
Children's Laureate Julia Donaldson will be showing her support for libraries and independent... Continue reading at The Bookseller
[ The Bookseller | 2012-08-29 00:00:00 UTC ]
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Libraries are having to engage in new discussions with publishers and booksellers over electronic books, similar to those already settled in the printed-book world and with loans of CDs and DVDs, says Association of Public Library Managers chair Ian Littleworth. Continue reading at Stuff
[ Stuff | 2012-08-28 00:00:00 UTC ]
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#ebook publishers
#electronic books