If you're already annoyed with the autoplay video ads in your Facebook timeline, you might want to brace yourself. The social network is opening up that advertising tech to outside apps, or more specifically, to publishers who leverage Menlo Park's... Continue reading at 'Engadget'
[ Engadget | 2015-08-12 00:00:00 UTC ]
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Faber's latest app, The Sonnets by William Shakespeare, has been released worldwide today via... Continue reading at The Bookseller
[ The Bookseller | 2012-06-28 00:00:00 UTC ]
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Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
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According to a new study by the Pew Research Center, 62 percent of respondents didn't know whether or not their local library had ebooks. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-06-23 00:00:00 UTC ]
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Today Amazon announced that it's improving the code behind its Kindle app for iOS and Android to allow support for graphic novels and children's illustrated comics. The iOS app is also being polished to alow better searches of your library of downloaded titles and to better fit the iPad's... Continue reading at Fast Company
[ Fast Company | 2012-06-15 00:00:00 UTC ]
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As advertising dollars continue to tighten, publishers are looking for ways to prove their inventory’s worth to clients. Forbes relies on digital ad and inventory management provider Maxifier to optimize the metrics important to its advertising partners. Continue reading at Folio Magazine
[ Folio Magazine | 2012-06-07 00:00:00 UTC ]
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Heavy hitters across several industries have tried to find the perfect balance between the old and the new to breathe some life into what's been described as a dying medium. Layar "wants to make the world clickable" with its augmented reality software and doesn't plan on letting paper-based... Continue reading at Engadget
[ Engadget | 2012-06-06 00:00:00 UTC ]
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Sony has decided to join the web-based shopping party, launching an online reader store for its e-inked devices and companion apps. Any e-Books purchased will arrive ready-to-read on the Reader app or other suitably wireless device, with titles also working on any Adobe DRM-supported apps and... Continue reading at Engadget
[ Engadget | 2012-06-06 00:00:00 UTC ]
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When Apple introduced the iPad tablet in 2010, many newspaper publishers were eager to step up and create apps for the device. These early adopters recognized the tablet as an important medium to attract audiences and gain revenue, and they introduce ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-05-30 00:00:00 UTC ]
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With bikini season approaching, Yahoo’s all about trimming the fat. Last month the company announced that it would lay off 2,000 employees as part of then-CEO Scott Thompson’s plan to create a “smaller, nimbler, more profitable” company. Now the company has opted to close its digital magazine... Continue reading at AdWeek
[ AdWeek | 2012-05-26 00:00:00 UTC ]
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In the heyday of print advertising, the rules seemed simpler. Competition from television, radio, and other forms advertising was a factor, but each medium was distinct—with its own attributes, value propositions, and measurements. The Web changed all that. Along with the suicidal dilemma of... Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
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#print advertising
In its interim statement for its fiscal half-year ending March 2012, enthusiast publisher Future plc is reporting a quickly growing digital operation. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
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The Booksellers Association's chief executive Tim Godfray has said Kobo, Anobii and Hive will... Continue reading at The Bookseller
[ The Bookseller | 2012-05-21 00:00:00 UTC ]
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If you have an iPad or tablet device, chances are you've seen the Web through the glossy world of Flipboard. If you've ever taken the "social magazine" for a spin, you might know that while the user experience is silky smooth, the company has had to address concerns about the service's threat to... Continue reading at AdWeek
[ AdWeek | 2012-05-17 00:00:00 UTC ]
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There’s something of a revolt in the digital media world against the tyranny of the banner ad. Platforms like Facebook, Tumblr and Twitter aren’t running standard display ads. New-style publishers like Buzzfeed don’t lik ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-05-14 00:00:00 UTC ]
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A start-up digital textbook platform has agreed terms with 12 publishers ahead of a 1st September... Continue reading at The Bookseller
[ The Bookseller | 2012-05-14 00:00:00 UTC ]
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Members of the Amazon Prime subscription program will be able to read "Harry Potter'' ebooks for free through the Kindle Owners' Lending Library, a move intended to encourage consumers to buy Kindle devices. Continue reading at The New York Times
[ The New York Times | 2012-05-10 00:00:00 UTC ]
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By the time Apple released the iPad in April of 2010, just four months after Steve Jobs first announced his "magical and revolutionary" new machines in San Francisco, traditional publishers had been overtaken by a collective delusion. They be ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-05-08 00:00:00 UTC ]
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The Financial Times is preparing to kill off its iPad and iPhone app for good, signalling its final conversion from executable-app to web-app publishing. The news publisher launched a HTML5 web app and pulled its iOS app off iTunes Store in mid-2011 ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-05-01 00:00:00 UTC ]
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Profile Books is re-inventing the “choose your own adventure” genre for the digital... Continue reading at The Bookseller
[ The Bookseller | 2012-04-26 00:00:00 UTC ]
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Almost a year after it was first announced 3M's Cloud Library ebook lending service is getting a proper rollout. Introduced today at a beta site in St. Paul, the system is now ready for its kiosks, e-readers and apps to hit the hands and eyes of library patrons. The touch-based Discovery... Continue reading at Engadget
[ Engadget | 2012-04-26 00:00:00 UTC ]
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