Facebook Is Adding Highlighted Shares to Video Insights for Pages

Facebook's Video Insights for Pages is welcoming a new feature Wednesday: Highlighted Shares. The social network said in a Facebook Media blog post that Highlighted Shares will offer publishers more information about how other Facebook pages are sharing their videos. Highlighted Shares will list the top five pages that have reshared specific videos, by views,... Continue reading at 'AdWeek'

[ AdWeek | 2017-11-16 00:00:00 UTC ]
News tagged with: #offer publishers

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Playboy Makes Over Website to Be More Facebook-Friendly

Playboy has a new website that the publisher hopes you might even share with your mom on Facebook.Next Monday, the 60-year-old men's magazine will "officially" revamp its 20-year-old website to put a heightened focus on serving up grown-up entertainment that's not overly "adult." The new... Continue reading at Advertising Age

[ Advertising Age | 2014-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hopes #soft launch

J.K. Rowling reveals new information about 'Harry Potter' singer Celestina Warbeck (+video)

Rowling's newest original content penned for the website Pottermore focuses on Celestina Warbeck, an 'off-stage' character whose songs are heard in the 'Potter' novels although the singer never makes an actual appearance. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rowling reveals #harry potter #celestina warbeck #actual appearance

George Orwell estate 'appalled and wryly' amused at Amazon's 'doublespeak' (+video)

'This is about as close as one can get to the Ministry of Truth and its doublespeak: turning the facts inside out to get a piece of propaganda across,' Bill Hamilton, executor of the Orwell estate, said. Amazon recently wrote a letter criticizing publisher Hachette, with which it is engaged in a... Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facts inside #bill hamilton #orwell estate #ebook prices #orwell quote #paperback books

Apologies From The Creator Of The Pop-Up Ad

"I'm sorry. Our intentions were good."Ethan Zuckerman, the current director of the MIT Center for Civic Media, recently published a heck of an essay in the Atlantic called "The Internet's Original Sin." In it, he deconstructs the good (or at least neutral!) intentions, that turned the Internet... Continue reading at Fast Company

[ Fast Company | 2014-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently published #original sin #banner ads

People StyleWatch Quiz Blurs Line Between Ads and Edit

An eight-question online quiz helped People StyleWatch publish its largest September issue ever this year in terms of ad pages and revenue. But it might also confuse readers about what's advertising and what's editorial.The quiz, "Meet Your Celeb Style Twin," asks readers eight questions about... Continue reading at Advertising Age

[ Advertising Age | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #unlike buzzfeed #september issue

Clockwise Podcast: Chromebooks, ebooks, Surface ads, and broken TVs

The days of electronics repair are over! Plus, Microsoft's aggressive Surface ads, the true value of an ebook, and a visit to the land of Chromebooks. With guests Jason Cross and Melissa Riofrio. Continue reading at PC World

[ PC World | 2014-08-14 00:00:00 UTC ]
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Total Moblie Ad Spend Almost Doubled Last Year

Mobile may be next frontier for publishing, but readers have migrated to the platform faster than advertisers—that gap could be closing though. Global mobile advertising revenue nearly doubled in 2013, totaling $19.3 billion, according to a report from the Intera Continue reading at Folio Magazine

[ Folio Magazine | 2014-08-14 00:00:00 UTC ]
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New York Public Library has book lovers share unusual reading spots

Celebrities like Hillary Clinton have been sharing some of their favorite reading locations. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hillary clinton

There Are More Scented Ads in Magazines this Year

Magazines have been more fragrant than usual this year. During the first six months of 2014, magazines ran 17 more perfume and cologne ads with scent strips than they did a year earlier, good for a 10% increase, according to a report from analytics firm MediaRadar.The report, which looked at 177... Continue reading at Advertising Age

[ Advertising Age | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #10% increase #ralph lauren

Amazon misrepresents Orwell and takes on Disney, as the pricing war intensifies (+video)

In a statement about its dispute with publisher Hachette, Amazon cited '1984' author George Orwell – while failing to understand the author's words, critics charged. Meanwhile, Amazon appears to be entering into a dispute with Disney. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hachette #amazon cited #critics charged #amazon appears

Amazon ebook pricing battle intensifies after 'Authors United' ad

Compares Hachette dispute to past paperback fears, but partially quoting George Orwell is a risky moveAmazon has hit back following an open letter from more than 900 authors criticising its licensing dispute with publisher Hachette, which was published as an ad in the New York Times.However, the... Continue reading at The Guardian

[ The Guardian | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #status quo #penguin books #market share #big businesses #reading public

Tricking Facebook's Algorithm

A successful experiment to make one status-update widely seen—and the social publishing site still won in the end. Continue reading at The Atlantic

[ The Atlantic | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #successful experiment

'Game of Thrones' author George R.R. Martin's children's book will be republished this fall (+video)

The book, 'The Ice Dragon,' appears to be set in the 'Game of Thrones' fictional universe. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #author george #ice dragon #fictional universe

Quantcast Links Web and Mobile App Data for Ad Targeting

Quantcast is meshing consumer Web and mobile app behavior with an eye on making real-time ad buying more targeted. Its new data-reporting system, dubbed Audience Interests, is aimed at digital publishers and has recently been tested by BlogAds, the proprietor of highly trafficked... Continue reading at AdWeek

[ AdWeek | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stronger case #latest iteration

Time Inc.'s Digital Ad Revenue Climbs 12% in Its First Solo Quarter

Second-quarter advertising revenue at Time Inc., the nation's largest magazine publisher, increased 3% compared to the second quarter of 2013, the company said Tuesday in its first quarterly earnings announcement since spinning off from Time Warner in June. Growth was driven partly by a 12%... Continue reading at Advertising Age

[ Advertising Age | 2014-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #12% increase #advertising revenues #1% increase #travel leisure #ad sales

S&S Launches Video Series

'Behind the Book from Simon & Schuster,' a new series of videos featuring S&S editors and publishers, is now live. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster

Programmatic Trends Depress Digital Ad Revenue at Meredith

Advertising technologies such as real-time bidding and automated auctions are driving digital revenue downward at Meredith Corp.'s National Media Group, which includes the company's magazines like Better Homes & Gardens as well as websites such as AllRecipes.com.Digital ad revenue fell 4% at... Continue reading at Advertising Age

[ Advertising Age | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital landscape #tom hardy #procter gamble #digital ads

Ad Age's 2014 Hispanic Fact Pack Is Out Now

Buoyed by marketers' growing interest in Hispanic millennials as consumers and trendsetters, the Hispanic media market continues to outpace overall growth in the U.S. ad industry. Ad Age's eleventh-annual Hispanic Fact Pack, distributed with the July 28 issue of the magazine, includes... Continue reading at Advertising Age

[ Advertising Age | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing interest #ad industry #ad spending #demographic change #digital edition