Facebook announces new ad transparency before Russia hearing

Under pressure in advance of hearings on Russian election interference, Facebook is moving to increase transparency for everyone who sees and buys political advertising on its site. Executives for the social media company said Friday they will verify political ad buyers in federal elections, requiring... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2017-10-28 00:00:00 UTC ]

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Want to Block Ads? Wired Will Start Charging You for It

Tech publisher Wired, which found that more than 20 percent of its daily readers use ad-blocking software, thinks it's found a way to recoup some of that lost advertising revenue: start charging users for blocking ads. This morning, Wired began telling readers who use ad blockers it will... Continue reading at AdWeek

[ AdWeek | 2016-02-09 00:00:00 UTC ]
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Russia’s Book Chamber Report: Market Fell 5.37% in 2015

Russian's Book Chamber reports a decline of 5.37 percent in circulation of books and pamphlets in 2015 over 2014, as ebooks' popularity rises. The post Russia’s Book Chamber Report: Market Fell 5.37% in 2015 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #post russia


Hoopla Announces Deal with Ingram

Officials at Hoopla say inclusion of Ingram's CoreSource titles will significantly broaden their catalog of more than 400,000 movies, TV shows, music albums, ebooks, audiobooks and comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-09 00:00:00 UTC ]
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News Corp. Plummets as Profit Trails Estimates on Ad Revenue

Shares of News Corp., controlled by billionaire Rupert Murdoch, had a record decline after the publisher of the Wall Street Journal and New York Post reported fiscal second-quarter profit that missed analysts' estimates.Earnings, excluding some items, were 20 cents a share in the period ended... Continue reading at Advertising Age

[ Advertising Age | 2016-02-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #york trading #estimated $2 #projections compiled #ad revenue #york-based company #year earlier


Snapchat Runs Its First App-Install Ad, and It’s for Mobile Game Cookie Jam

Snapchat is getting closer to forking over the data that advertisers want, and the stats will be coming in the form of mobile app-install ads. Today, a short video ad promoting SGN's mobile game Cookie Jam is running within iHeartRadio's Discover channel—the app's hub of daily content from... Continue reading at AdWeek

[ AdWeek | 2016-02-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad format #app-install ads


In search of Facebook love, publishers form link-sharing pacts with each other

Publishers that are scouring for more readers are digging into the audiences of rival sites. Through what some people call "social syndication," The Daily Dot, Bustle, Mental Floss and others are partnering up to cross-post articles in each other's Facebook pages. Often, this means teaming up... Continue reading at Digiday

[ Digiday | 2016-02-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook pages #mental floss #daily dot


More Effective Native Advertising Is a Solution to Ad Blockers

If you believe what you read, and what you hear at events like the IAB's Annual Leadership Meeting, ad blocking is an existential crisis for the advertising industry, and even more so for the content publishing industry. At the aforementioned meeting, Article 19 of the Universal Declaration of... Continue reading at Advertising Age

[ Advertising Age | 2016-02-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #put back #human rights #universal declaration


'Libraries have betrayed publishers', festival hears

A heated debate about the role of libraries in supporting the publishing industry has broken out at the Inpress Publishing Festival, with one publisher alleging libraries had "completely betrayed" the sector. Continue reading at The Bookseller

[ The Bookseller | 2016-02-02 00:00:00 UTC ]
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How Facebook Is Using Surveys to Improve Its News Feed and Give Users What They Want

Facebook is taking more of a "survey says" approach to what users will see in their news feeds. In a blog post published today, Facebook software engineers Cheng Zhang and Si Chen explained that the Menlo Park, Calif.-based company's traditional ways of determining what shows up in feeds—likes,... Continue reading at AdWeek

[ AdWeek | 2016-02-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #provide feedback #full picture #-based company


BEA Adult Author Breakfast Speakers Announced

Comedian and journalist Faith Salie, from NPR's 'Wait Wait... Don't Tell Me!,' will emcee the May 12 event, which will feature such authors as Colson Whitehead and Sebastian Junger. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-02 00:00:00 UTC ]
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Facebook's latest News Feed overhaul puts stories you want to see at the top

Facebook knows everything about you, from who your friends and family are to what you like and where you’ve been. It even knows the posts you draft but never publish. Combine all that information with the power of the like button, which signals to Facebook that a post should be shared more... Continue reading at PC World

[ PC World | 2016-02-02 00:00:00 UTC ]
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Facebook should know by now what's news and what's spam

Late last week, The Guardian published an interview with a survivor of Obama's first drone strike, which occurred in tribal Pakistan on his third day as president. It detailed the impact the attack had and raised concerns over the civilian damage the... Continue reading at Engadget

[ Engadget | 2016-01-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #raised concerns


The Boston Globe is using Notes to publish directly to Facebook

The Boston Globe may not be a Instant Articles publisher, but its turning to Facebook's Note's feature to create something close to it. The publisher on Tuesday started using Notes to publish directly to the Facebook platform. It hopes that the speed the articles load, along with their overall... Continue reading at Digiday

[ Digiday | 2016-01-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #user experience #publish directly #boston globe #facebook appeared #facebook adds


Snapchat Is Slowly but Surely Letting More Brands Run Long Video Ads

Brands are going long on Snapchat—at least with video. After beginning to test the first "swipe to view" video ad with Activision's Call of Duty in November, a series of brands are now experimenting with ads that promote clips longer than 10 seconds. On Wednesday, three entertainment... Continue reading at AdWeek

[ AdWeek | 2016-01-29 00:00:00 UTC ]
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Facebook Owns Social Login Scene, But Google's Creeping Up

Social logins remain an easy way for brands and publishers to get people to register to use their sites and apps in order to collect more information about those people -- who opt-in to share that information -- and do things like customize the articles or products they're shown.Not... Continue reading at Advertising Age

[ Advertising Age | 2016-01-29 00:00:00 UTC ]
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Facebook's New And Improved Like Button Is Coming "In The Next Few Weeks"

Reactions will enhance Facebook's classic Like button with emoji responses that convey emotions ranging from anger to awe.As revealed in October, Facebook has been hard at work reinventing the famed Like button—and Bloomberg got the inside scoop. In a profile published Wednesday, Bloomberg digs... Continue reading at Fast Company

[ Fast Company | 2016-01-28 00:00:00 UTC ]
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PUC plans a hearing on Charter's purchase of Time Warner Cable and Bright House

California Public Utilities Commission officials plan a public hearing on Charter Communications' proposed $67-billion acquisition of two cable companies, Time Warner Cable and Bright House Networks, which serve Southern California. The PUC hearing is scheduled for 6 p.m. Tuesday in the Junipero... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-01-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cable companies #public hearing #charter communications


2016 Hans Christian Andersen Award Shortlist Announced

The International Board on Books for Young People has announced the shortlist for the 2016 Hans Christian Andersen Awards. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-21 00:00:00 UTC ]
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Exempt Announces Print Frequency Increase

Responding to a "clear need for more analysis," NPT Publishing bucks industry trends by betting on print. The post Exempt Announces Print Frequency Increase appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-21 00:00:00 UTC ]
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Canada’s 2016 “Battle of the Books” Shortlist Announced

Five titles have been shortlisted for Canada Reads 2016, a program that highlights Canadian authors and gives the winner a significant sales boost. The post Canada’s 2016 “Battle of the Books” Shortlist Announced appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #post canada