Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant Articles program. The tools, which are embedded within stories, prompt Facebook readers to sign up for publishers' newsletters or "like" their Facebook pages. The company is expanding those two features next week to all media outlets using Instant Articles.The company is also working with publishers to promote free trials of digital subscriptions to newspapers or encourage readers to download their apps. The goal is to give media companies a more direct relationship with Facebook readers so they can convert them into paying customers, said Fidji Simo, VP-product for the Menlo Park, Calif.-based social-media leader. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-04-08 00:00:00 UTC ]
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Faber Academy has expanded its creative writing programme to offer a series of writing courses in... Continue reading at The Bookseller
[ The Bookseller | 2012-05-08 00:00:00 UTC ]
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Houghton Mifflin Harcourt (HMH) has teamed up with Barnes & Noble’s Nook to deliver e-... Continue reading at The Bookseller
[ The Bookseller | 2012-05-03 00:00:00 UTC ]
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The International Academy of Digital Arts & Sciences announced its 16th annual Webby Award winners this week, honoring “the best of the web” among internet sites, interactive advertising & media, online film & video and mobile & apps. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
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Patrick Janson-Smith at HarperCollins imprint Blue Door has won the UK battle for the Swedish... Continue reading at The Bookseller
[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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The Random House Group is signing publishing partnerships with digital start-up Small Demons and... Continue reading at The Bookseller
[ The Bookseller | 2012-04-16 00:00:00 UTC ]
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Stanfords Travel Bookshop is partnering with travel agents and other companies in a bid to become... Continue reading at The Bookseller
[ The Bookseller | 2012-04-16 00:00:00 UTC ]
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April 27th is nearly upon us, heralding the arrival of the Kindle Touch in Europe. Before that happens, Amazon's pushed out a software update packed with language support for the continent, landscape mode and text-to-speech, amongst others. You can manually download version 5.1.0 now or wait for... Continue reading at Engadget
[ Engadget | 2012-04-12 00:00:00 UTC ]
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Surrey residents have won their High Court judicial review challenge against council plans to... Continue reading at The Bookseller
[ The Bookseller | 2012-04-03 00:00:00 UTC ]
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Jonny Duddle, the concept artist for Aardman film The Pirates! In An Adventure With Scientists, is named overall winner of the prestigious Waterstones Children's Book Prize. Continue reading at BBC News
[ BBC News | 2012-03-29 00:00:00 UTC ]
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Jonny Duddle, a concept artist for the new Aardman Animation film "The Pirates! In An... Continue reading at The Bookseller
[ The Bookseller | 2012-03-29 00:00:00 UTC ]
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Waterstones has partnered with Granta for its next magazine issue, Britain, with the chain to... Continue reading at The Bookseller
[ The Bookseller | 2012-03-27 00:00:00 UTC ]
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The Sceptre Prize for emerging writers, worth £1,500, has been awarded to Philip Murnin, an... Continue reading at The Bookseller
[ The Bookseller | 2012-03-19 00:00:00 UTC ]
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John Smith & Son academic booksellers and Oxford University Press each scooped two awards at... Continue reading at The Bookseller
[ The Bookseller | 2012-03-15 00:00:00 UTC ]
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Did you take umbrage with Barnes & Noble's efforts to hoard all your Nook Tablet storage for its own content? Well, the book seller has made good on its promise to reassign a portion of your 16GB hard drive, opening up 8GB for personal content and leaving 5.5GB for Nook Shop content. As we... Continue reading at Engadget
[ Engadget | 2012-03-14 00:00:00 UTC ]
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Constable & Robinson won a hat-trick of awards at the Independent Publishers Guild... Continue reading at The Bookseller
[ The Bookseller | 2012-03-09 00:00:00 UTC ]
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Bloomsbury has acquired a non-fiction title about Princess Sophia Duleep Singh, the... Continue reading at The Bookseller
[ The Bookseller | 2012-03-09 00:00:00 UTC ]
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The under-the-radar author won for her collection "Binocular Vision: New and Selected Stories."Reporting from New York -- The National Book Critics Circle gave its 2011 fiction prize to Edith Pearlman, an under-the-radar writer of short stories, at its annual awards ceremony Thursday evening at... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-09 00:00:00 UTC ]
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Some new research sheds light on how social media is currently being used to share news articles from traditional publishers. Newswhip has looked at the number of news stories during January 2012 that received more than 100 mentions on Twitter and Fa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
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Group Commerce, the year-old start-up that operates "white label" e-commerce services for big media companies, has another notch in its belt. The New York-based company is now powering offers for 29 CBS radio stations, bringing its roster total to 15 clients, including the New York Times and... Continue reading at AllThingsD
[ AllThingsD | 2012-03-07 00:00:00 UTC ]
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Billionaire Sam Zell is demanding a share of any money retirees and other creditors may win in lawsuits or legal settlements over the 2007 leveraged buyout he engineered of newspaper publisher Tribune Co. (TRB) The demand, made through the Zell-co ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-06 00:00:00 UTC ]
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