Facebook Adds Signup Buttons to Win Over Skeptical Instant Articles Partners

Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant Articles program. The tools, which are embedded within stories, prompt Facebook readers to sign up for publishers' newsletters or "like" their Facebook pages. The company is expanding those two features next week to all media outlets using Instant Articles.The company is also working with publishers to promote free trials of digital subscriptions to newspapers or encourage readers to download their apps. The goal is to give media companies a more direct relationship with Facebook readers so they can convert them into paying customers, said Fidji Simo, VP-product for the Menlo Park, Calif.-based social-media leader. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-04-08 00:00:00 UTC ]
News tagged with: #recent months #media outlets #digital subscriptions #encourage readers #direct relationship #paying customers #fidji simo #menlo park

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Abacus and Frances Lincoln win at Muslim Writers Awards

Books published by Abacus and Frances Lincoln took the prizes in the published work categories of... Continue reading at The Bookseller

[ The Bookseller | 2011-11-23 00:00:00 UTC ]
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Faber acquires German prize-winning debut

Written By: Charlotte Williams Publication Date: Wed, 23/11/2011 - 08:05 Faber has acquired a title by debut author Eugen Ruge, winner of this year's German Book Prize. Editor Sarah Savitt bought UK and Commonwealth rights to the title, In Times of Fading Light, from Katie Dublinski at... Continue reading at The Bookseller

[ The Bookseller | 2011-11-23 00:00:00 UTC ]
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RNA restructures awards and adds new logo

Written By: Charlotte Williams Publication Date: Wed, 23/11/2011 - 08:15 The Romantic Novelists' Association has restructured its awards, switching names from the Pure Passion Awards to the RoNAs, and with a new brand identity for the organisation. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-23 00:00:00 UTC ]
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Facebook 'Idiot's Guide' Inadvertently Makes Case for E-Books

Writing a how-to book in a static medium like paper about something as dynamic as Facebook is challenging at best and at worst...well...idiocy. Continue reading at PC World

[ PC World | 2011-11-14 00:00:00 UTC ]
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Dwell First Media Company to Partner with E-Commerce Platform OpenSky

“We believe contextualized commerce is the future,” says Michela O’Connor Abrams, president and publisher of Dwell. “We believe everybody, no matter from which point they’re starting, now is going in that direction.” Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-11 00:00:00 UTC ]
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LaPlante wins Wellcome prize

Publication Date: Thu, 10/11/2011 - 08:40 Debut novelist Alice LaPLante has won the third Wellcome Trust Book Prize for her tale of a "brilliant mind in terminal decline". Turn of Mind (Harvill Secker) beat Philip Roth's Nemesis as well as titles by Sarah Manguso, Siddhartha Mukherjee, Ann... Continue reading at The Bookseller

[ The Bookseller | 2011-11-10 00:00:00 UTC ]
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Caldwell wins Dylan Thomas Prize

Publication Date: Thu, 10/11/2011 - 08:50 Belfast-born author Lucy Caldwell has won the £30,000 University of Wales Dylan Thomas Prize, beating Orange Prize-winner Téa Obreht. Caldwell's novel The Meeting Point (Faber) won over Obreht's The Tiger's Wife, as well as titles from Annabel Pitcher,... Continue reading at The Bookseller

[ The Bookseller | 2011-11-10 00:00:00 UTC ]
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MCB and Scholastic win Roald Dahl prizes

Publication Date: Tue, 08/11/2011 - 13:40 A book about feline pirates has claimed the bounty of an award at this year’s Roald Dahl Funny Prize. Cats Ahoy! by Peter Bently and illustrated by Jim Field (Macmillan Children’s Books) was awarded the prize for children aged six and under at today’s... Continue reading at The Bookseller

[ The Bookseller | 2011-11-08 00:00:00 UTC ]
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Hollinghurst, Moran, French win at Galaxy awards

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[ The Bookseller | 2011-11-07 00:00:00 UTC ]
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Michael Hunter wins Samuel Pepys prize

Publication Date: Wed, 26/10/2011 - 08:45 Academic Michael Hunter has won the 2011 Samuel Pepys Award for his "fascinating" biography of 17th-century scientist Robert Boyle. Boyle: Between God and Science (Yale) was awarded the £2,000 prize and a specially commissioned medal at a special dinner... Continue reading at The Bookseller

[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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Ebury and HC win BMS awards

Written By: Lisa Campbell Publication Date: Wed, 26/10/2011 - 14:59 Caitlin Moran’s How to Be a Woman and Darren Shan’s Ocean of Blood have won the Book Marketing Society (BMS)' seasonal adult and children’s marketing campaign awards respectively. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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Ebury and HC win latest BMS awards

Written By: Lisa Campbell Publication Date: Wed, 26/10/2011 - 14:59 Caitlin Moran’s How to Be a Woman and Darren Shan’s Ocean of Blood have won the BMS seasonal adult and children’s marketing campaign awards respectively. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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Meredith Meets With Over 100 Potential Partners for 10 slots in ROI Program

In July, Meredith Corp. launched its Engagement Dividend program, a guaranteed ROI investment partnership for select advertisers. Already, Meredith has met with over 100 companies (which equates to even more brands) about a possible partnership in the program. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-19 00:00:00 UTC ]
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Random ups Barnes reprint after Booker win

Written By: Charlotte Williams Publication Date: Wed, 19/10/2011 - 15:02 Random House is now reprinting 125,000 copies of Jonathan Cape's Booker-winning The Sense of An Ending, signing off a further 50,000 copies in addition to the initial 75,000 copy reprint. Vintage sales director Tom... Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
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Winman wins Edinburgh Festival book prize

Written By: Katie Allen Publication Date: Wed, 19/10/2011 - 14:45 Sarah Winman’s debut When God Was a Rabbit (Headline Review) has won the 2011 Edinburgh International Book Festival’s Newton First Book Award. The award encourages attendees of the festival to vote for their favourite of the 47... Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
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Random orders 75,000 reprint after "joyous" Booker win

Written By: Charlotte Williams and Lisa Campbell Publication Date: Wed, 19/10/2011 - 10:09 Random House is reprinting 75,000 copies of Julian Barnes' The Sense of an Ending this morning, following its victory at the Man Booker prize last night, with Random House c.e.o. Gail Rebuck heralding... Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
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Press lauds Barnes' Booker win

Written By: Graeme Neill Publication Date: Wed, 19/10/2011 - 09:34 The thrice-denied Julian Barnes has been lauded in the press for finally winning the Man Booker prize with his The Sense of an Ending. The Guardian warmly welcomed the decision. Claire Armistead said: "To those who believe the... Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
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Julian Barnes wins the Man Booker

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[ The Bookseller | 2011-10-18 00:00:00 UTC ]
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Pearson adds free learning management tools to Google Apps for Education

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[ Betanews | 2011-10-14 00:00:00 UTC ]
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[ The Bookseller | 2011-10-13 00:00:00 UTC ]
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