Fabian Stelzer, EyeQuant's CEO, believes there's a science to how we view the Web. Whether on desktops or on mobile, whether we're male or female, young or old, our eyes will be drawn to certain common elements of web design–– a combination of contrasts, locations, contours and colors. Stelzer's also sure of something else: Knowing what these common elements are, and integrating them into websites, mean ecommerce sites can snag hesitant buyers and magazines can convince readers to click on articles. The German entrepreneur, who was previously featured in Fast Company in 2011, runs a company that counts Barnes & Noble, eBay, Google, and Nokia among its clients. EyeQuant uses algorithms based on eyetracking studies and research to evaluate web sites. Using algorithms derived from the movement of the human eye while looking at computer screens and at real–life commodities such as food and retail items, the company claims they can predict where a viewer's attention will go when they load a web site. Earlier in October, EyeQuant announced a $650,000 funding round that, though modest by the standards of the tech world, is admirable for a neuroscience marketing startup. While EyeQuant isn't the only company working in the space (there are several competitors such as 3M's Visual Attention Service and ad–oriented services such as RealEyes), EyeQuant is one of the best funded. Companies, in exchange for submitting an email address and contact information to the company's... Continue reading at 'Fast Company'
[ Fast Company | 2013-10-18 00:00:00 UTC ]
News tagged with:
#tech world
#email address
We're talking to library staff about how libraries are working to plan for summer reading programs despite the limitations caused by a global pandemic. Continue reading at Book Riot
[ Book Riot | 2020-06-08 10:33:48 UTC ]
More news stories like this | News stories tagged with:
#library staff
#global pandemic
#libraries
"You make short-term cuts, you rightsize the teams and then you build it back up, but that’s what we’ve been doing for years," said one global magazine publisher executive. The post ‘Never let a good crisis go to waste’: Publishers set for a second wave of layoffs appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-06-08 04:02:00 UTC ]
More news stories like this | News stories tagged with:
#publishers set
#magazine publisher
[caption id="attachment_180434" align="alignright" width="300"] Click image to download the Playbook[/caption] Long before Apple introduced Intelligent Tracking Protection in its Safari browsers—making traffic “anonymous” and untargetable in advertisers’ minds—publishers were struggling to... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-11 18:00:21 UTC ]
More news stories like this | News stories tagged with:
#enable publishers
#mobile web
#caption id=
#driving revenue
#coordinated effort
#user experience
#digital publishing
Editors and agents have backed escapism and feel-good fiction to succeed during the pandemic and in its aftermath, with Covid-19 fiction appearing to be some way off. Continue reading at The Bookseller
[ The Bookseller | 2020-05-10 15:38:41 UTC ]
More news stories like this | News stories tagged with:
#feel-good fiction
Old-school politics and partisanship fueled the speaker’s rise, Molly Ball writes. Continue reading at The Washington Post
[ The Washington Post | 2020-05-08 12:00:00 UTC ]
More news stories like this | News stories tagged with:
#nancy pelosi
This flat-pack purse is designed to be shipped. Ikea built an empire out of a simple idea: furniture designed in such a way that it could be flat-packed to ease shipping costs and eliminate the need for a delivery truck. Today, that same innovation comes to purses, as the Milan-based bag label... Continue reading at Fast Company
[ Fast Company | 2020-05-06 09:00:23 UTC ]
More news stories like this | News stories tagged with:
#delivery truck
#anthology
Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. A Bookstore Shocked Fans and Boosted... Continue reading at AdWeek
[ AdWeek | 2020-05-01 10:45:39 UTC ]
More news stories like this | News stories tagged with:
#daily resource
#bookstore
In the first two months of 2020, sales in Lagardère's worldwide publishing group were up 5.3% over the comparable period in 2019, but fell 19% in March. For April, Lagardère said it expects global publishing sales to be down 45% from April 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-30 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#lagardre publishing
#good start
#lagardère
Here’s some news to mix up your quarantine-driven online shopping life: the MoMA Design Store has just released a selection of rare books from its archive, and they’re now on sale at its website. The books include seminal texts like a first edition of William Eggleston’s Guide by John Szarkowski... Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-20 20:00:04 UTC ]
More news stories like this | News stories tagged with:
#online shopping
#rare books
#books include
These 20 feel-good science fiction books will suit different tastes and moods, but they’re all comfort food of some variety. Continue reading at Book Riot
[ Book Riot | 2020-04-14 10:34:55 UTC ]
More news stories like this | News stories tagged with:
#comfort food
#science fiction
Jean-Marie Gustave Le Clézio, French author and laureate of the 2008 Nobel Prize in Literature, is commonly known as J.M.G. Le Clézio, an abbreviation he rather fancies. His numerous works complement his life’s many journeys, reflecting the injustice and beauty of near and far-away lands. He has... Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-13 08:48:38 UTC ]
More news stories like this | News stories tagged with:
#french author
San Francisco’s iconic City Lights bookstore, which has been an anchor of the city’s literary world since Lawrence Ferlinghetti founded it in 1953, is asking for help to stay financially afloat as its doors remain closed. The store launched a GoFundMe campaign to raise money for staff and to pay... Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-10 16:03:18 UTC ]
More news stories like this | News stories tagged with:
#gofundme campaign
#raise money
#literary world
Publishing sales got off to a decent start in 2020—but as the new coronavirus increased its grip on the country’s economy, sales have softened. The business outlook for the second quarter is, at best, uncertain. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-10 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing sales
#good start
These feel-good ebooks don't have long waits -- if any wait at all -- from your library. Continue reading at Book Riot
[ Book Riot | 2020-03-27 10:32:33 UTC ]
More news stories like this | News stories tagged with:
#social distancing
#ebooks
Niki Chang is leaving The Good Literary Agency (TLGA) to join David Higham Associates (DHA) in April as a literary agent. Continue reading at The Bookseller
[ The Bookseller | 2020-03-24 09:01:20 UTC ]
More news stories like this | News stories tagged with:
#david higham
#literary agent
#literary agency
'Write once, run anywhere' was the promise that Sun Microsystems made for Java in the mid '90s. But front-end development trends suggest that it's really JavaScript -- and its fast-evolving libraries and frameworks -- that are executing on that promise today. To learn more about the JavaScript... Continue reading at Betanews
[ Betanews | 2020-03-19 11:48:08 UTC ]
More news stories like this | News stories tagged with:
#libraries
Scandinavian media group Egmont has reported a "good year" in its latest financial results with a record revenue of €1.7bn in 2019, but has warned 2020 is expected to be a "challenging year" due to the coronavirus outbreak. Continue reading at The Bookseller
[ The Bookseller | 2020-03-13 10:30:18 UTC ]
More news stories like this | News stories tagged with:
#challenging year
#good year
#coronavirus outbreak
#egmont
Today, Simon & Schuster announced their acquisition of the first book by Michael Schur, creator of postmodern morality play and philosophical sitcom The Good Place, otherwise known as the best thing on television for a while there. How to Be Good: A Definitive Answer for Exactly What to Do,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-10 16:57:41 UTC ]
More news stories like this | News stories tagged with:
#good place
Sphere has acquired a "heartwarming" up-lit novel by Rosie Blake, The Gin O’Clock Club, inspired by the author's own "naughty and amazing" Grandad. Continue reading at The Bookseller
[ The Bookseller | 2020-02-28 17:58:24 UTC ]
More news stories like this |
The Virago publisher is eloquent and inspiring on writing – but her memoir lacks grit and gossipLennie Goodings has had a long and highly respected career in publishing. She is chair of Virago Press, the pioneering publishing house that champions women’s writing. She’s been with Virago since the... Continue reading at The Guardian
[ The Guardian | 2020-02-23 09:00:48 UTC ]
More news stories like this | News stories tagged with:
#maya angelou
#margaret atwood
#memoir