Fabian Stelzer, EyeQuant's CEO, believes there's a science to how we view the Web. Whether on desktops or on mobile, whether we're male or female, young or old, our eyes will be drawn to certain common elements of web design–– a combination of contrasts, locations, contours and colors. Stelzer's also sure of something else: Knowing what these common elements are, and integrating them into websites, mean ecommerce sites can snag hesitant buyers and magazines can convince readers to click on articles. The German entrepreneur, who was previously featured in Fast Company in 2011, runs a company that counts Barnes & Noble, eBay, Google, and Nokia among its clients. EyeQuant uses algorithms based on eyetracking studies and research to evaluate web sites. Using algorithms derived from the movement of the human eye while looking at computer screens and at real–life commodities such as food and retail items, the company claims they can predict where a viewer's attention will go when they load a web site. Earlier in October, EyeQuant announced a $650,000 funding round that, though modest by the standards of the tech world, is admirable for a neuroscience marketing startup. While EyeQuant isn't the only company working in the space (there are several competitors such as 3M's Visual Attention Service and ad–oriented services such as RealEyes), EyeQuant is one of the best funded. Companies, in exchange for submitting an email address and contact information to the company's... Continue reading at 'Fast Company'
[ Fast Company | 2013-10-18 00:00:00 UTC ]
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Headline has acquired two books to tie-in with a new TV series based on Neil Gaiman and Terry Pratchett’s Good Omens. Continue reading at The Bookseller
[ The Bookseller | 2019-02-21 00:00:00 UTC ]
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Amazon Prime will screen its original TV adaptation of Good Omens by Terry Pratchett and Neil Gaiman on 31st May with a tie-in edition of the book due to be published to coincide with the show. Continue reading at The Bookseller
[ The Bookseller | 2019-02-19 00:00:00 UTC ]
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Phaidon will publish a celebration of interior design in May, following in the footsteps of its landmark art and fashion books. Continue reading at The Bookseller
[ The Bookseller | 2019-02-12 00:00:00 UTC ]
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The Jamaican-English poet Raymond Antrobus and 'Elmer the Patchwork Elephant' illustrator David McKee are singled out for official status this year by London Book Fair, which has special programming in both idioms. The post London Book Fair Designates its Official 2019 Illustrator and Poet... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-09 00:00:00 UTC ]
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Visual artist David Shrigley has designed a limited edition tote, which celebrates the 10th anniversary of the Wellcome Book Prize, and which the artist says shows "a light-hearted representation of the importance of books", in support of the Books Are My Bag (BAMB) campaign. Continue reading at The Bookseller
[ The Bookseller | 2019-01-30 00:00:00 UTC ]
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Canongate will publish designer Osman Yousefzada’s memoir The Go-Between, about growing up in a tight-knit Pashtun community in Birmingham and discovering design. Continue reading at The Bookseller
[ The Bookseller | 2019-01-30 00:00:00 UTC ]
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Award-winning author David Diop is the client of a new one-woman literary agency in France. Looking at her rights sales, you can understand the agency's name: So Far So Good. The post Rights Sales for the Winner of the Prix Goncourt des Lycéens: ‘So Good’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-25 00:00:00 UTC ]
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The Portland Press Herald in Maine said it would bring back its local book reviews if the author and his followers brought in 100 new subscriptions. They brought in twice that. Continue reading at The New York Times
[ The New York Times | 2019-01-14 00:00:00 UTC ]
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Plus unfortunate controversy in the competitive 'Overwatch' scene, a publishing giant goes on the market, and more gaming news. Continue reading at Wired
[ Wired | 2019-01-04 00:00:00 UTC ]
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In an effort to re-fashion the experience of a bookstore with discovery of a book, a new outlet in Japan curates a collection of high-end cultural titles. The post Tokyo’s New Bunkitsu Bookstore: Designed With an Admission Fee appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-04 00:00:00 UTC ]
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In a year-end holiday letter ABA CEO Oren Teicher thanked publishers for reducing the cost of goods, enabling bookstores to be more profitable. He also said sales were up 5% for the year over 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-21 00:00:00 UTC ]
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The Borough Press has teamed up with The Good Literary Agency to open submissions for un-agented BAME writers, with the one winning applicant set to secure a £10,000 publishing contract, agency representation and mentoring from writer Nikesh Shukla. Continue reading at The Bookseller
[ The Bookseller | 2018-12-18 00:00:00 UTC ]
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It’s called “Crimes New Roman.” Harry Potter, the beloved children’s books by J.K. Rowling, is now a bona fide franchise, with books, theme parks, and countless movies. The latest? The Crimes of Grindelwald, a sequel to the spin-off Fantastic Beasts and Where to Find Them. It’s playing in movie... Continue reading at Fast Company
[ Fast Company | 2018-12-07 00:00:00 UTC ]
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Michelle Obama’s book was a big hit at indies, but booksellers are keeping an eye on key titles amid reports of potential shortages. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-30 00:00:00 UTC ]
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At the annual meetings of the American Academy of Religion and the Society of Biblical Literature in Denver, Colo., held Nov. 17-21, hot topics included diversity, immigration, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-20 00:00:00 UTC ]
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Penguin Random House will migrate content from its 'Signature Reads' and 'Unbound Worlds' sites to its company website, which will feature an "enhanced sci-fi category section," and shutter the sites by year's end. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-14 00:00:00 UTC ]
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Pop culture fans are today mourning the death of Stan Lee, the comic book legend who helped bring to life such iconic superheroes as Spider-Man, Iron Man, the Incredible Hulk and X-Men. Much like the characters he created, Lee appeared in commercials from time to time over the years. He also had... Continue reading at Advertising Age
[ Advertising Age | 2018-11-13 00:00:00 UTC ]
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Sales of adult books rose 5.2% in August over August 2017 and sales in the children's/young adult category increased 7.5% over last August, according to AAP's StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-17 00:00:00 UTC ]
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Jane Lawson at Transworld has won UK and Commonwealth rights (excluding Canada) to a “soaring” début, after triumphing in a six- publisher auction with a significant six-figure bid. Continue reading at The Bookseller
[ The Bookseller | 2018-10-11 00:00:00 UTC ]
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Cybersecurity is full of hard problems, but perhaps none so difficult as securing the supply chain for our electronic devices. That’s why the report published this week by Bloomberg about Chinese spies secretly planting microchips in American electronics in order to conduct espionage is so... Continue reading at Slate
[ Slate | 2018-10-05 00:00:00 UTC ]
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