Fabian Stelzer, EyeQuant's CEO, believes there's a science to how we view the Web. Whether on desktops or on mobile, whether we're male or female, young or old, our eyes will be drawn to certain common elements of web design–– a combination of contrasts, locations, contours and colors. Stelzer's also sure of something else: Knowing what these common elements are, and integrating them into websites, mean ecommerce sites can snag hesitant buyers and magazines can convince readers to click on articles. The German entrepreneur, who was previously featured in Fast Company in 2011, runs a company that counts Barnes & Noble, eBay, Google, and Nokia among its clients. EyeQuant uses algorithms based on eyetracking studies and research to evaluate web sites. Using algorithms derived from the movement of the human eye while looking at computer screens and at real–life commodities such as food and retail items, the company claims they can predict where a viewer's attention will go when they load a web site. Earlier in October, EyeQuant announced a $650,000 funding round that, though modest by the standards of the tech world, is admirable for a neuroscience marketing startup. While EyeQuant isn't the only company working in the space (there are several competitors such as 3M's Visual Attention Service and ad–oriented services such as RealEyes), EyeQuant is one of the best funded. Companies, in exchange for submitting an email address and contact information to the company's... Continue reading at 'Fast Company'
[ Fast Company | 2013-10-18 00:00:00 UTC ]
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Little Women, Good Omens and Queenie are among the film, TV and audio adaptations shortlisted for the Creativity Across Media: Entertainment & Originality Awards (CAMEO) awards 2020. Continue reading at The Bookseller
[ The Bookseller | 2020-02-19 03:06:07 UTC ]
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Bad Idea is a newly launched comics publisher designed to revive monthly periodical comics and provide economic support to direct market comics shops. Beginning in May the house will publish a limited number of monthly serials by popular artists, sold exclusively via comics shops. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-18 05:00:00 UTC ]
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Two authors share the literary agent advice they discovered when they figured out their agents weren't their perfect match and how to break peacefully. The post When Your Agent Isn’t a Good Fit by Jera Brown appeared first on Writer's Digest. Continue reading at Writer's Digest
[ Writer's Digest | 2020-02-14 11:45:09 UTC ]
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A decade ago, if you had picked up our first issue of the year, you’d have been greeted with the headline, “‘Things can only get better,’ says trade”. This week’s New Year’s predictions from our leaders and do-ers (see pp14–16) might have produced something slightly less pollyannaish—“Things... Continue reading at The Bookseller
[ The Bookseller | 2020-01-10 03:09:01 UTC ]
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If the recent Chrome Dev Summit was evidence of what Google thinks is hot in web development, then frameworks were one of the clear winners. More specifically, client-side frameworks and libraries like Angular, Vue and React, and larger web frameworks like Next.js. We spoke to Tim Neutkens, lead... Continue reading at Betanews
[ Betanews | 2019-12-13 14:35:38 UTC ]
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A few years ago I started making predictions about the upcoming year. Admittedly, they haven’t exactly been bold, but have really been more of a heads up on what trends to look out for and what sort of coverage you can expect from us as a reader. Last December, I followed up on my predictions... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-12 16:41:44 UTC ]
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For almost a decade now, Italian author and academic Giovanni Catelli has been researching and writing about the untimely death of Albert Camus, the French author who died in 1960, at age 46, when a car driven by his publisher swerved off-road and crashed into a tree. Camus’ death was certainly... Continue reading at Literrary Hub
[ Literrary Hub | 2019-12-05 17:20:17 UTC ]
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Penguin Random House has a new UK-built D2C holiday gift selector, and ups its donation to longtime charity partner First Book. The post PRH Uses UK Designer for Holiday Campaign, Adds 300,000 Books to Donation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-12-05 08:30:52 UTC ]
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What could be better than Harry Potter or Target? The answer is, of course, Harry Potter at Target. Over the ... Continue reading at Book Riot
[ Book Riot | 2019-11-29 11:32:47 UTC ]
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The Templar Illustration and Design Award is expanding in 2020 to include categories for children’s non-fiction illustration and children’s fiction cover design for the first time, alongside its picture book illustration category. Continue reading at The Bookseller
[ The Bookseller | 2019-11-27 10:18:01 UTC ]
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HarperCollins Children’s Books is publishing a new "showstopping" children's picture book from author–illustrator team David Walliams and Tony Ross, called The Creature Choir, in time for Christmas. Continue reading at The Bookseller
[ The Bookseller | 2019-11-18 16:36:42 UTC ]
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The bestselling children's book in China this year is still Charlotte's Web, as consumers continue to buy old favourites and the number of new titles is expected to fall. Continue reading at The Bookseller
[ The Bookseller | 2019-11-14 20:36:16 UTC ]
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Fourth Estate will reissue paperback editions of Hilary Mantel's Wolf Hall and Bring Up The Bodies with new jackets, ahead of the release of the eagerly-awaited final novel in the Thomas Cromwell trilogy. Continue reading at The Bookseller
[ The Bookseller | 2019-11-14 03:36:27 UTC ]
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And here’s the perfect excuse: Thomas Travisano’s excellent biography, “Love Unknown.” Continue reading at The Washington Post
[ The Washington Post | 2019-11-08 16:44:17 UTC ]
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Maybe you can't judge a book by its cover but that doesn't mean we can't enjoy one and anticipate upcoming book cover trends. Continue reading at Book Riot
[ Book Riot | 2019-11-07 11:41:17 UTC ]
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Revenue at Hachette Book Group fell marginally in the third quarter ended September 30, 2019, dipping just 0.3%, parent company Lagardère reported. One reason for the small decline was slowing sales of the longtime backlist bestseller 'You Are a Badass.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-07 05:00:00 UTC ]
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An indie bookseller urges publishers to pay more attention to the way they ship their cargo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-25 04:00:00 UTC ]
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Pan Macmillan's art director James Annal talks us through the process of designing the cover for Elton John's memoir. Continue reading at The Bookseller
[ The Bookseller | 2019-10-11 12:02:48 UTC ]
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At the recent Digiday Publishing Summit in Key Biscayne, Florida, we asked execs from CNN International, Vox, Horoscope.com and Inquisitr how important video was to them, and the biggest challenges in making a video strategy work. Highlights: The post Digiday Video: When it comes to making good... Continue reading at Digiday
[ Digiday | 2019-10-08 04:00:19 UTC ]
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Is it panel-to-panel representation? Is it casting? This reader has some opinions on what makes a good comic book adaptation, and some good candidates. Continue reading at Book Riot
[ Book Riot | 2019-10-03 10:42:51 UTC ]
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