Fabian Stelzer, EyeQuant's CEO, believes there's a science to how we view the Web. Whether on desktops or on mobile, whether we're male or female, young or old, our eyes will be drawn to certain common elements of web design–– a combination of contrasts, locations, contours and colors. Stelzer's also sure of something else: Knowing what these common elements are, and integrating them into websites, mean ecommerce sites can snag hesitant buyers and magazines can convince readers to click on articles. The German entrepreneur, who was previously featured in Fast Company in 2011, runs a company that counts Barnes & Noble, eBay, Google, and Nokia among its clients. EyeQuant uses algorithms based on eyetracking studies and research to evaluate web sites. Using algorithms derived from the movement of the human eye while looking at computer screens and at real–life commodities such as food and retail items, the company claims they can predict where a viewer's attention will go when they load a web site. Earlier in October, EyeQuant announced a $650,000 funding round that, though modest by the standards of the tech world, is admirable for a neuroscience marketing startup. While EyeQuant isn't the only company working in the space (there are several competitors such as 3M's Visual Attention Service and ad–oriented services such as RealEyes), EyeQuant is one of the best funded. Companies, in exchange for submitting an email address and contact information to the company's... Continue reading at 'Fast Company'
[ Fast Company | 2013-10-18 00:00:00 UTC ]
News tagged with:
#tech world
#email address
“Truly Like Lightning” is an irreverent and ambitious tale that shows off the “X-Files” actor’s literary chops. Continue reading at The Washington Post
[ The Washington Post | 2021-02-01 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#david duchovny
#book makes
The Financial Times is debuting a vertical dedicated to climate coverage, the publisher announced this morning. The move comes as the organization seeks to increase retention rates and drive subscriptions. "We think about value in two ways," head of digital editorial development Renee Kaplan... Continue reading at AdWeek
[ AdWeek | 2021-01-28 05:35:00 UTC ]
More news stories like this | News stories tagged with:
#climate coverage
#good business
#drive subscriptions
#publisher announced
Chair of Virago Lennie Goodings is presenting a radio programme about legendary editor Max Perkins and editor relationships today for BBC Radio 4, with guests including Sarah Churchwell, Emma Paterson, Colm Toibin and Linda Grant. Continue reading at The Bookseller
[ The Bookseller | 2021-01-25 02:43:10 UTC ]
More news stories like this | News stories tagged with:
#emma paterson
#colm toibin
#linda grant
Experts from IDEO, Adobe, SVA, HOK, Designer Fund, and more share book recommendations for designers who want to expand their horizons in 2021 and beyond. Designers in 2021 face some of the biggest challenges of their careers as they help rebuild a society torn asunder by COVID-19, economic... Continue reading at Fast Company
[ Fast Company | 2021-01-22 06:00:37 UTC ]
More news stories like this | News stories tagged with:
#biggest challenges
#racial injustice
#climate change
#thought leaders
#recommend books
#du bois
#history book
Love YA book covers? You'll want to follow these YA book cover artists and designers on Instagram for a peek behind the scenes. Continue reading at Book Riot
[ Book Riot | 2021-01-11 11:33:00 UTC ]
More news stories like this | News stories tagged with:
#ya book
"It's really special that, with a book about female friendship, we have genuinely become friends through doing it,” says Lauren Ace. She is talking about illustrator Jenny Løvlie, and the pair’s début picture book The Girls, which was published in 2018 and went on to win Illustrated Book of the... Continue reading at The Bookseller
[ The Bookseller | 2021-01-08 01:57:49 UTC ]
More news stories like this | News stories tagged with:
#book prize
#lauren ace
#female friendship
#waterstones children
#children’s book
#illustrated book
#picture book
'Maybe there are lessons to be learned from rule-breaking,' writes Richard Charkin, with a new memoir as his case in point. The post Richard Charkin: ‘Thank Goodness for the Rule-Breakers’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-04 13:04:57 UTC ]
More news stories like this | News stories tagged with:
#richard charkin
#memoir
Acclaimed designer and thought leader Cheryl D. Miller shares her decades-long quest for design justice. Cheryl D. Miller is an acclaimed New York communications designer, artist, and theologian. She is the author of the memoir Black Coral: A Daughter’s Apology to Her Asian Island Mother and... Continue reading at Fast Company
[ Fast Company | 2020-12-17 08:00:08 UTC ]
More news stories like this | News stories tagged with:
#memoir
His genius was that his re-imaginings of people and events have proved more memorable than the real things. Continue reading at The Washington Post
[ The Washington Post | 2020-12-14 10:02:24 UTC ]
More news stories like this |
A scholar calls for breaking away from relentless “breaking news” to reconnect with the eternal good news found in faith and community. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-14 05:00:00 UTC ]
More news stories like this |
“If you have a kitchen and cook and live by yourself … this cookbook is for you.” Continue reading at Slate
[ Slate | 2020-11-26 11:00:00 UTC ]
More news stories like this | News stories tagged with:
#cookbook
On foreign policy, Obama’s memoir reveals a president fully aware of many of his shortcomings, and ambivalent about many of his accomplishments. Continue reading at Slate
[ Slate | 2020-11-20 21:32:35 UTC ]
More news stories like this | News stories tagged with:
#foreign policy
#memoir reveals
#memoir
Yesterday, Benjamin Mullin and Keach Hagey, of the Wall Street Journal, broke a huge media-business story: BuzzFeed is buying HuffPost in a stock deal, part of a broader package that will see Verizon Media, HuffPost’s current owner, take a minority stake and make a cash investment in BuzzFeed.... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-11-20 13:25:55 UTC ]
More news stories like this | News stories tagged with:
#eu regulators
#fallout continues
#cover image
#libel case
#soccer star
#digital publishers
Whether you're looking for great book themed fabric for a new mask, for a pillow case, or a tote bag, you'll find the perfect pattern here. Continue reading at Book Riot
[ Book Riot | 2020-11-20 11:32:00 UTC ]
More news stories like this | News stories tagged with:
#face masks
#tote bag
#ll find
#great book
Hi. I’m Bernhard Drax - award-winning media maker and former radio journalist - and I am a bookseller’s dream. On average I devour 120 books per year, mostly literary and genre novels. I have time to do this because I don’t watch TV and my Facebook account has been deactivated years ago. Continue reading at The Bookseller
[ The Bookseller | 2020-11-03 19:32:32 UTC ]
More news stories like this |
Dominique Jones has long been the only Black designer on her team. Enter Black Book Designers, which Jones founded this summer as a way to reach other designers in publishing who shared her isolation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-30 04:00:00 UTC ]
More news stories like this |
HarperCollins is collaborating with graphic design company Design and Art Direction (D&AD) to find an emerging designer who will create a new brand identity for C S Lewis' The Chronicles of Narnia series. Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 10:43:11 UTC ]
More news stories like this | News stories tagged with:
#brand identity
#harpercollins
The seventh annual Academy of British Cover Design awards, known as the ABCDs, is this year being announced virtually, in lieu of hosting a physical event. Two winners are announced each day this week (commencing 19th October) by the organisation’s Twitter account and Instagram feed. Continue reading at The Bookseller
[ The Bookseller | 2020-10-23 08:58:10 UTC ]
More news stories like this |
Faber is to release new editions of two Kazuo Ishiguro novels, The Remains of the Day and Never Let Me Go, with fresh cover designs. Continue reading at The Bookseller
[ The Bookseller | 2020-10-07 20:06:02 UTC ]
More news stories like this |
This librarian has seen some truly creative ideas for how libraries hype books virtually, and she's here to share the wealth. Continue reading at Book Riot
[ Book Riot | 2020-10-05 10:30:00 UTC ]
More news stories like this | News stories tagged with:
#good read
#creative ideas
#libraries