The sports publisher is still holding on to a sneaky traffic-boosting tactic. The post ESPN drops false play buttons on Facebook, maintains them on Twitter appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-03-02 00:00:00 UTC ]
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On a special episode of our culture podcast, we talk about the published script for J.K. Rowling's new play, featuring the return of her beloved wizards. The post Bonus Culture Podcast: Can the Harry Potter Play Cast the Same Spell as the Books? appeared first on WIRED. Continue reading at Wired
[ Wired | 2016-08-15 00:00:00 UTC ]
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Two days after Facebook came out with its first major crackdown on ad blocking, popular app AdBlock Plus says the social network's ads can still be wiped out. On Tuesday, Facebook said it was reworking its software that loads ads so blockers can't remove sponsored posts or videos. Today,... Continue reading at AdWeek
[ AdWeek | 2016-08-12 00:00:00 UTC ]
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Adblock Plus said on Thursday that its community had already found a workaround to the anti-ad-blocking tech that Facebook announced just Tuesday, though Facebook countered that the fix erases more than just ads.This was just an early counter-strike in what is likely to be a drawn-out contest... Continue reading at Advertising Age
[ Advertising Age | 2016-08-11 00:00:00 UTC ]
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Let publishers take the polite or guilt-trip approach to ad blockers. Facebook is coming down hard, saying it's going to force ad blockers to see ad messages, like it or not. It could be a rallying cry for publishers but will also likely escalate the arms race with tech companies, observers... Continue reading at Digiday
[ Digiday | 2016-08-09 00:00:00 UTC ]
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S&S was incorrectly named in the original suit, but lawyers told PW that they are planning on filing suit against the book's current publisher, Wiley. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-08 00:00:00 UTC ]
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HarperCollins posted a strong fourth quarter, but sales for the fiscal year ended June 30, 2016 fell 1% from fiscal 2015 and earnings declined 16%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-08 00:00:00 UTC ]
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The media industry responded predictably to an announcement from Facebook Thursday that articles using so-called "clickbait" headline tropes will get lower billing in the social giant's all-important News Feed product, which publishers rely on for sweet, sweet referral traffic. (Sponsored posts... Continue reading at Advertising Age
[ Advertising Age | 2016-08-06 00:00:00 UTC ]
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Sales for the first six months of 2016 fell 6.6% at Hachette Book Group compared to the first six months of 2015, but earnings rose 180%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-28 00:00:00 UTC ]
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Major League Baseball’s rulebook splayed out on his desk in Kauffman Stadium’s visiting clubhouse, Mike Scioscia spoke vehemently late Wednesday night. He believed an umpiring misinterpretation robbed his Angels of a victory that could have been theirs. Ahead by two runs on Kansas City in the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-07-28 00:00:00 UTC ]
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The verdict is in for "Harry Potter and the Cursed Child", with reviewers hailing the two-part play "a dazzling duel of light and dark" (the Guardian), "a triumph" (the Telegraph), and "a magical experience tailor made for the stage, filled to the brim with fan service" (the Independent). Continue reading at The Bookseller
[ The Bookseller | 2016-07-27 00:00:00 UTC ]
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Facebook says its anti-spam filters were to blame for its website briefly blocking access to internal emails from US Democratic Party committee members published by Wikileaks. Continue reading at BBC World
[ BBC World | 2016-07-26 00:00:00 UTC ]
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As native advertising gains prominence, publishers may find themselves competing not just with one another, but with the ad agencies that already exist. Continue reading at The New York Times
[ The New York Times | 2016-07-25 00:00:00 UTC ]
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Former culture minister Ed Vaizey and CILIP c.e.o. Nick Poole have engaged in a Twitter row about the former’s perceived lack of leadership over library policy and "very soft" actions while in the role of libraries minister. Continue reading at The Bookseller
[ The Bookseller | 2016-07-21 00:00:00 UTC ]
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Have you wondered how Facebook might offer high-speed internet access using lasers? The company's Connectivity Lab is happy to show you. It just published a research paper explaining laser beam technology can deliver up to 2Gbps to remote places.... Continue reading at Engadget
[ Engadget | 2016-07-20 00:00:00 UTC ]
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Facebook has updated its app-install ads to allow developers to select targeted audiences based on which users will most likely use an app and not just install and forget about it. The product, App Event Optimization, will allow advertisers to select from among 14 user actions that might... Continue reading at AdWeek
[ AdWeek | 2016-07-18 00:00:00 UTC ]
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As dozens of media companies explore deeper ties with Facebook, one publisher has remained especially wary of the social network: Rupert Murdoch's News Corp.Unlike other news outlets, News Corp.'s Wall Street Journal hasn't struck a deal to create live videos for Facebook. And while some... Continue reading at Advertising Age
[ Advertising Age | 2016-07-13 00:00:00 UTC ]
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Time Out is building out its social content distribution strategy, pinpointing Tumblr video, Facebook Live and Snapchat as priorities for growth. The publisher's internal mantra of "Discover, Look, Share," which it applies to all its online content, translates well to tools like Facebook's... Continue reading at Digiday
[ Digiday | 2016-07-08 00:00:00 UTC ]
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Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers. To help viewers stay informed, Twitter's recently-launched Watch Mode seems to be getting... Continue reading at AdWeek
[ AdWeek | 2016-07-08 00:00:00 UTC ]
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NPR is producing several live Facebook videos per day. It has a team of 12 overseeing the effort, with some working full-time on Facebook Live. Since going “all out” in May, the publisher has confirmed a few key things: have a real reason to go live; there is an appetite for news and explainer... Continue reading at Digiday
[ Digiday | 2016-07-07 00:00:00 UTC ]
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The Lad Bible has been experimenting with Facebook Live for the past two months across its portfolio and is ramping up output to four a week, plus putting in place a dedicated Facebook Live team. The videos are getting views in the millions, outreaching many publishers that weren’t born on... Continue reading at Digiday
[ Digiday | 2016-07-07 00:00:00 UTC ]
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