Elle boosts magazine subscriptions with Twitter

Elle, the fashion and beauty brand published by Hearst Magazines UK, has doubled its magazine subscriptions after its first live digital streaming of a cover shoot via Twitter. Continue reading at 'Media Week'

[ Media Week | 2012-03-30 00:00:00 UTC ]
News tagged with: #magazine subscriptions

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Hay Festival reports £70m boost to local economy

The economic impact of the Hay Festival on the local area has totalled more than £70m in the past three years, according to research carried out for the event. Continue reading at The Bookseller

[ The Bookseller | 2018-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local economy #economic impact #hay festival #local area #research carried


Booklaunch magazine to offer paid-for book extracts

A new, free magazine titled Booklaunch will be launched later this month, aiming to recreate the experience of browsing a bookshop in print. Continue reading at The Bookseller

[ The Bookseller | 2018-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book extracts


A certain Hearst glossy wants you to start saying that is 'So Elle'

Just in time for New York Fashion Week (Sept. 6-14), Elle, the venerable women's fashion magazine published in the U.S. and more than a dozen other countries by Hearst, is taking to the streets to promote its brand with a new tagline."So Elle" will be the message plastered across entire... Continue reading at Advertising Age

[ Advertising Age | 2018-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nina garcia #bus shelters #senior vp #robbie myers


Corsair to publish Q magazine's rock star's guide to life

Corsair is publishing The 10 Commandments, a "rock star’s guide to life" from Q Magazine. Continue reading at The Bookseller

[ The Bookseller | 2018-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rock star


China Bestsellers for July: Entrepreneurism and School Reading Lists Boost Sales

The author, filmmaker, and restaurateur Zhang Jiajia climbs the charts by cross-platforming his own works, while summertime reading lists for students  bolster the classics. The post China Bestsellers for July: Entrepreneurism and School Reading Lists Boost Sales appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #china bestsellers


Twitter tweaks Facebook with new issue ads policy that exempts publishers

The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #run ads #civil rights


Amazon staff employed to defend company on Twitter

A group of Amazon employees in the US is being paid to promote the company on Twitter. Continue reading at The Bookseller

[ The Bookseller | 2018-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon employees


Fashion Magazines and Their Dramatic September Weight Loss Stories

Here we are in the third year of our September weigh in, and to probably nobody’s surprise, the news is not good. For those of you who are unfamiliar with this feature, we began weighing and measuring some of the top fashion magazines to see how they stack up (literally and figuratively) against... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long ago #white women #trim sizes #paper stock


Former U.S. Ambassador and CNET Exec Buys Louisville Magazine

Louisville Magazine and its website Louisville.com have been purchased by former U.S. ambassador to the United Kingdom, Matthew Barzun, for an undisclosed amount. The monthly publication, which is known in its community for shedding light on often-ignored neighborhoods and stories, will be under... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barack obama #caption id=


Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform

Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platform appeared


The Magazine Industry’s David Pecker Problem

It was only four months ago that American Media, Inc. emphatically denied any "catch and kill" coordination with then-candidate Donald Trump and his personal lawyer, Michael Cohen, calling accusations to that affect "reckless, unsubstantiated, and false," and "an attack on the First... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-24 00:00:00 UTC ]
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‘The duopoly are middlemen’: How publishers are building sustainable subscription models

“You can’t be a publisher and not be thinking about platforms, not marry with them. Facebook needs to be a marketing tentacle.” The post ‘The duopoly are middlemen’: How publishers are building sustainable subscription models appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-17 00:00:00 UTC ]
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Are We Asking the Wrong Questions About Magazines? Linda Thomas Brooks Thinks So

Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increasingly important #york mag


New York Magazine Appears to Be for Sale | Industry Notes

Is New York magazine for sale? A spokeswoman for New York Media has confirmed that the Wasserstein family is considering "investment interest and strategic opportunities" and "evaluating the market" following reports that New York magazine and its digital offshoots are up for sale. Bruce... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater number #regulatory issues #broader scope


News Corp worldwide reports $1.4bn net loss, but paid subscriptions rise

Chief executive Robert Thomson highlights growth at UK mastheads Times and Sunday Times, and Australian digital subscriptions rise 12%Rupert Murdoch’s News Corp has shrugged off its latest annual loss with an upbeat assessment of its digital news and real estate assets.The worldwide publishing... Continue reading at The Guardian

[ The Guardian | 2018-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sunday times #digital news #net loss


Subscription box for self-help books launches

Donna Louise Hay, the founder of the GozenGirls book club for self-development titles, has branched out by creating a subscription box. Continue reading at The Bookseller

[ The Bookseller | 2018-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books launches


Parents Magazine Proves Print Still Has Panache

This year has brought forth a renewed optimism in print, but times are still tough for an industry that once had more advertising demand than inventory to sell. Last year, magazine media lost a reported $417.5 million in print ad revenue, a 6.4-percent drop from the previous period. So why... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millennial moms #diverse range #crystal ball #third-party data #unique program #hilton midtown


Q&A: Hearst Magazines’ New Chief Content Officer Kate Lewis Wants to Focus on Improving Collaboration

Kate Lewis has been named chief content officer at Hearst Magazines, only the second person to be named to the position. The appointment comes days after Joanna Coles confirmed that she would be departing the company. Lewis first joined Hearst Magazines Digital Media in 2014 as vice president,... Continue reading at AdWeek

[ AdWeek | 2018-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kate lewis #hearst magazines #improving collaboration #vice president


Twitter CEO Jack Dorsey defends failure to ban Alex Jones

Jack Dorsey refuses to follow Apple, Facebook and YouTube in banning Jones, saying he will be guided by principles rather than pressureTwitter founder Jack Dorsey has defended his company’s decision to continue publishing the controversial tweets of the American conspiracy theorist Alex Jones,... Continue reading at The Guardian

[ The Guardian | 2018-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex jones #continue publishing