Elle boosts magazine subscriptions with Twitter

Elle, the fashion and beauty brand published by Hearst Magazines UK, has doubled its magazine subscriptions after its first live digital streaming of a cover shoot via Twitter. Continue reading at 'Media Week'

[ Media Week | 2012-03-30 00:00:00 UTC ]
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HC rushes-out celebration of England's 'Young Lions' as World Cup boosts sales

HarperCollins is the first publisher to rush out a book celebrating England’s “Young Lions”, announced hours after the team crashed out of the Fifa World Cup following a heart-breaking defeat to Croatia in extra time. Continue reading at The Bookseller

[ The Bookseller | 2018-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #extra time


Cengage Unlimited Signs the University of the Southwest to Its New Subscription Model

The first-announced institutional contract for the Cengage Unlimited subscription model for its digitally delivered college curriculum course materials has been signed for the 1918-1919 school year by New Mexico's University of the Southwest. The post Cengage Unlimited Signs the University of... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription model


CommonWealth Magazine Shutters Print Edition

CommonWealth magazine, the 22-year-old quarterly published by Boston-based nonpartisan think tank MassINC, is going all digital. The Summer 2018 issue, out today, will be CommonWealth's last, editor Bruce Mohl revealed in the issue's editor's letter, arguing the magazine will more effectively... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #caption id= #breaking news #political insiders #investigative reporting #redesigned website


Shelter Magazines Capitalize on the Evolving Concept Homes Trend

[caption id="attachment_127651" align="alignright" width="300"] An exclusive first look at Coastal Living's 208 Idea House in Habersham, SC[/caption] Showcase houses aren't a new concept for shelter magazines. Generally viewed as a natural—and expected—extension of a brand, it’s not atypical at... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #significant increase #digital channels #digital traffic


Will Facebook and Google really help drive subscriptions?

Google and Facebook are making a big show of demonstrating their interest in helping news publishers. The post Will Facebook and Google really help drive subscriptions? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive subscriptions #big show


Face Up Mid-Year Review: Our Favorite Magazine Covers of 2018 (So Far)

As the Fourth of July arrives each year, it brings with it many traditions—cheap beer, grilled hot dogs, and quasi-illegal fireworks, to name a few—but it also provides an opportunity at the year's half-way point to reflect on just what's gone on over the last six months. And there is perhaps no... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scary thing


Literature Wales disputes claim its Book of the Year fails to boost sales

Literature Wales has disputed the BBC's claim that some of the Wales Book of the Year winners have only sold as few as 20 copies, describing the Nielsen data as “misleading”. Continue reading at The Bookseller

[ The Bookseller | 2018-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wales book #boost sales #literature wales


DC Comics to Launch Digital Subscription Service

DC Universe, an online subscription service that will offer access to live action films, animation, digital comics, and merchandise, will go live in the fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dc comics #dc universe #offer access #digital comics


“Good Girls” Ads Draw Attention Across Three Different Magazines

It’s often said that the biggest portion of television advertising is done by TV networks themselves for tune-in promotion. With this in mind, networks might want to take another look at print magazines, based on consumer ad recall data from GfK MRI’s Starch Advertising Research in the... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top positions #metrics show #recent waves #entertainment weekly


Why Brands and Celebs Still Want Their Own Print Magazines

When Doug Olson, the president and general manager of Meredith magazines, reaches for an analogy to describe the launch of Magnolia Journal, his mind goes immediately to O, The Oprah Magazine. “It’s the first time in our history at Meredith that the largest retailers in the business called back... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real people #airbnb hosts #online presence #gwyneth paltrow


Facebook Updates Its Test of Subscriptions in Instant Articles

Facebook began testing subscriptions in Instant Articles with 10 publisher partners last October, and Wednesday, the social network provided an update, as well as a look at what's ahead. Head of news products Alex Hardiman and product manager Sameera Salari revealed in a blog post that people... Continue reading at AdWeek

[ AdWeek | 2018-06-28 00:00:00 UTC ]
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Facebook claims subscription test results are ‘promising’ so far, though still small

The platform said that people were 17 percent more likely to subscribe through Instant Articles versus publishers’ standard mobile web links. The post Facebook claims subscription test results are ‘promising’ so far, though still small appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-27 00:00:00 UTC ]
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City and Regional Magazines Capitalize on Custom Publishing

City and regional magazine publishers continue to be nimble and optimistic in an atmosphere that remains anxious about the future of print advertising. A survey conducted by Folio: last year illustrated these publishers' skillful approach to revenue diversification: nearly two-thirds of... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make sense #share information


David Carey, Hearst Magazines' president and a former New Yorker publisher, is stepping down

David Carey, who has run Hearst Magazines since 2010, announced today that he will be retiring from his position as president in the coming months and will become chairman once his successor is... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2018-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david carey #hearst magazines #announced today #coming months


David Carey to Step Down As President of Hearst Magazines

[caption id="attachment_61878" align="alignright" width="150"] David Carey[/caption] Months after a $200 million acquisition of one of his company's largest competitors, David Carey has revealed plans to depart Hearst Magazines following eight years at the division's helm. Hearst Corp. CEO... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-25 00:00:00 UTC ]
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Facebook’s Grow magazine – for the business leader who wants to be cool as well as rich

The semi-evil social network has launched its latest venture, a lifestyle magazine for the elite. Just don’t call it a publisher ...Name: Grow.Age: One issue. Continue reading... Continue reading at The Guardian

[ The Guardian | 2018-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business leader #latest venture #lifestyle magazine


AARP Widens Its Lead as America’s Most-Read Magazine

As it does twice each year, GfK MRI released its latest round of magazine audience estimates—the average per-issue readership among U.S. adults for about 200 of the most widely-read magazines—based on consumer research conducted over a nine-month period. The Spring 2018 figures—drawn from the... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national geographic #good housekeeping #sports illustrated #southern living #family circle


Acquisitions Boost Sales at B&N Education

Acquisitions offset declines in comparable store sales in the Barnes & Noble College Booksellers division of Barnes & Noble Education, leading to a 17.6% increase in sales at the company for the fiscal year ended April 28, 2018, over fiscal 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-21 00:00:00 UTC ]
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Horatio Clare calls for magazines to stop ‘toy-tat’ giveaways

Children’s author Horatio Clare is calling for magazine publishers such as Egmont to stop giving away plastic toys, saying the amount of non-disposable plastic used in their giveaways amounts to 3,000 tonnes every year. Continue reading at The Bookseller

[ The Bookseller | 2018-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers


Maine Magazine Finds New Owners After Harassment Allegations Force Sale

A group of investors led by Esteem Media founder Adam Japko has acquired the company six weeks after allegations surfaced against owner Kevin Thomas. The post Maine Magazine Finds New Owners After Harassment Allegations Force Sale appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #investors led