DK pursues education market with Hilary Fine appointment

DK has announced plans to accelerate its growth in the education market and the appointment of Hilary Fine to the newly created role of education development director. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-10-14 04:44:13 UTC ]
News tagged with: #announced plans

Other Publishing stories related to: 'DK pursues education market with Hilary Fine appointment'


Director Nicholas Winding Refn Wants to Teach You About Movie Marketing

The director's first foray into book publishing is a deep-dive into the art of exploitation cinema marketing. The post Director Nicholas Winding Refn Wants to Teach You About Movie Marketing appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing


Strategies for Entering the Latin American EdTech Market

Executives from Cengage and Udemy point to Latin America as a strong region for edtech growth and share their top tips for entering the market. The post Strategies for Entering the Latin American EdTech Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latin america #top tips


iOS9 and the iPad Pro: what the latest Apple event means for marketing

Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth... Continue reading at The Guardian

[ The Guardian | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple doesn #ipad pro #ad industry #worth investigating #innovative companies #mobile adblocking


9 Intriguing and Fun Digital Marketing Stats From the Past Week

With summer largely in the rearview mirror, marketers are attending conferences and generally revealing more media- and brand-related data. Here are nine of such stats that caught our eye last week. 1. During a Re/code podcast, BuzzFeed CEO Jonah Peretti said that more than 75 percent of his... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #video platform #digital marketing


Why Marketers Shouldn't Get Overexcited About Virtual Reality as a Branding Tool

Virtual reality is an extraordinarily hot topic right now in media and technology circles. We've seen some amazing developments in recent years, but for the purposes of marketers, technology has not caught up with needs. Beyond functioning, we need it to scale and affect consumer behavior. This... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #financial services #programmatic buying #adweek magazine


Country Spotlight: Malaysia: Heating Up the Rights Market

Rights traffic, as expected in a small book market like Malaysia, typically flows one way, with English-to-Malay translations mostly found in the education and reference segments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #country spotlight #rights market


Canadian Publishing 2015: Book Marketing in 2015

With competition for bookstore shelf space as fierce as ever and the Inspire Book Fair gone for good, publishers are looking for new ways to reach potential readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing


Children's marketing competition deadline extended

The deadline for the first Bookseller marketing competition has been extended until the 18th September, giving publishers until this Friday to enter their campaigns. Continue reading at The Bookseller

[ The Bookseller | 2015-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #18th september #giving publishers


Oneworld appoints Christofi as commissioning editor

Oneworld has appointed Alex Christofi as commissioning editor for non-fiction, following the departure of Mike Harpley. Christofi will report to Oneworld’s publisher, Juliet Mabey, and focus on acquiring "big-ideas" books across a range of narrative non-fiction. Christofi was previously an... Continue reading at The Bookseller

[ The Bookseller | 2015-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #narrative non-fiction #juliet mabey #conville walsh


Dugher appointed shadow culture secretary

Michael Dugher has been revealed as the new shadow secretary of state for culture media and sport, under the Labour party’s new leader, Jeremy Corbyn. Dugher, who managed the campaign for Labour leadership candidate Andy Burnham, has been MP for Barnsley East since 2010 and today replaces Chris... Continue reading at The Bookseller

[ The Bookseller | 2015-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #culture media #shadow secretary #labour party #jeremy corbyn


IntellaSphere offers SMBs free online marketing tools

When it comes to marketing, smaller businesses often lose out to their larger competition because they can't afford sophisticated software tools. Now digital marketing specialist IntellaSphere is looking to give small companies the edge with the launch of its new Freemium service, providing SMBs... Continue reading at Betanews

[ Betanews | 2015-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smaller businesses #free suite #post content


Amazon appoints director of social responsibility

Amazon has appointed a director of social responsibility, Christine Bader, amid criticism over its business practices. The online retailer is facing scrutiny over how its policies affect the outside world, with its cloud services division consistently receiving low grades in Greenpeace’s cloud... Continue reading at The Bookseller

[ The Bookseller | 2015-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social responsibility #business practices #online retailer


Abbey Klaassen to Join 360i as Chief Marketing Officer

Abbey Klaassen is joining 360i as its new chief marketing officer following almost a year at the shop's parent company Dentsu Aegis.Ms. Klaassen, a former Ad Age editor and associate publisher, will succeed Amanda Malko at 360i, who is leaving the agency after eight years."When [360i] Chairman... Continue reading at Advertising Age

[ Advertising Age | 2015-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #associate publisher #great opportunity


An education

Such is the impact of the austerity cuts, particularly on public and school libraries, that it can take a while to find someone in the book industry with good things to say about the next five years of Tory government. Continue reading at The Bookseller

[ The Bookseller | 2015-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school libraries #book industry #good things #tory government


McGraw-Hill Education to Go Public

McGraw-Hill Education confirmed Friday that it plans to go public, approximately three years after the private equity firm, the Apollo Group, acquired the educational publishing giant. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill education


Agent’s Insight Into the South Africa’s Children’s Book Market

South African children's book publishing is winning international attention — and awards — as the market evolves beyond being a government-driven sector. The post Agent’s Insight Into the South Africa’s Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post agent #south africa #book market #book publishing #market evolves


Nord Compo Looks to Expand in the U.S. Book Market

Nord Compo, a French publishing technology company looking to expand in the U.S., offers a variety of prepress services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market


An education from Alan Watkins, the master columnist of Fleet Street | Peter Oborne

The political writer’s A Short Walk Down Fleet Street vividly describes the characters and culture of a golden age in newspaper publishingWhen I was a schoolboy in the 1970s, I used to read Alan Watkins’s column in the New Statesman every week. Through him I felt I personally knew and understood... Continue reading at The Guardian

[ The Guardian | 2015-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great figures #sunday express


Publishers Tracking Trends In the Educational Space

School and library publishers are developing apps, handouts, social media campaigns, and more to address teachers’ and librarians’ needs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #educational space #developing apps


Thoughts on the Digital Market for US Illustrated Books (Part 4)

The continuation of our series on illustrated book publishing in the US looks at the digital market, where sales pale compared to print counterparts. The post Thoughts on the Digital Market for US Illustrated Books (Part 4) appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market #print counterparts