Digiday Research: European publishers expect to make more money from branded content in 2019

Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-11-16 00:00:00 UTC ]
News tagged with: #digiday research #branded content #increase revenues

Other Publishing stories related to: 'Digiday Research: European publishers expect to make more money from branded content in 2019'


TikTok Tells Brands Not to ‘Make Ads’ at First-Ever NewFronts

Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at AdWeek

[ AdWeek | 2020-06-25 21:01:24 UTC ]
More news stories like this | News stories tagged with: #company released #running ads #digital content


Trigger Publishing acquires mindfulness guide for expectant parents

Mental health and wellbeing publisher Trigger Publishing has acquired its first book on pregnancy from consultant midwife Sian Warriner and children’s mindfulness author Mark Pallis.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-16 13:40:22 UTC ]
More news stories like this | News stories tagged with: #mental health


UK’s Publishers Association Makes a Five-Point List of Requests

'Concerned about future solvency as a consequence of supply chain interruption,' British publishers appeal to the UK government for swift financial aid. The post UK’s Publishers Association Makes a Five-Point List of Requests appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-28 15:40:50 UTC ]
More news stories like this | News stories tagged with: #uk government #post uk #publishers association


Financial Results Varied for Publishers In 2019

Even disregarding the negative impact the new coronavirus will have on the U.S. economy this year, America’s largest publicly traded publishers had a challenging 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #negative impact


Challenger Brands Have More Options as Demand for Digital Content in the Tech Age Grows

The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek

[ AdWeek | 2020-03-27 14:55:42 UTC ]
More news stories like this | News stories tagged with: #supply chains #digital content


Google makes it easier for studios to self-publish Stadia games

Google has launched a new program called Stadia Makers that could lead to the release of more titles for the platform, particularly ones from experienced indie developers. The tech giant has announced the project during its virtual Games Developer Su... Continue reading at Engadget

[ Engadget | 2020-03-24 12:31:00 UTC ]
More news stories like this | News stories tagged with: #google makes #tech giant #self-publish


StatShot: Publishing Sales Rose 1.8% in 2019

Industry sales rose 1.8% in 2019 over 2018 at the 1,361 publishers who report sales to AAP's StatShot program. Sales of adult books fell 2.7% in 2019 compared to 2018, while sales in the children/young adult segment rose 6.8%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #report sales


Digiday Publishing Summit Europe Event Briefing: Life after the cookie

At this week’s Digiday Publishing Summit Europe in Dubrovnik, Croatia, publishing executives discussed what life might look like after the third-party cookie and how they are diversifying their revenue streams beyond traditional ads. The post Digiday Publishing Summit Europe Event Briefing: Life... Continue reading at Digiday

[ Digiday | 2020-03-06 05:01:14 UTC ]
More news stories like this | News stories tagged with: #third-party cookie #revenue streams #publishing summit


Sports Publisher Minute Media Makes Half Its Revenue from Licensing Tech

Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
More news stories like this | News stories tagged with: #digital publishers


First published in 1924, ‘Still She Wished for Company’ makes for a delicious, if bittersweet, Valentine’s Day treat

The novel, which enters the public domain this year, is one of the pioneering works of paranormal or “time-slip” romance. Continue reading at The Washington Post

[ The Washington Post | 2020-02-12 19:00:00 UTC ]
More news stories like this | News stories tagged with: #day treat #public domain #pioneering works #time-slip romance


First published in 1924, ‘Still She Wished for Company’ makes for a delicious, if bittersweet, Valentine’s Day treat

The novel, which enters the public domain this year, is one of the pioneering works of paranormal or “time-slip” romance. Continue reading at The Washington Post

[ The Washington Post | 2020-02-12 07:00:00 UTC ]
More news stories like this | News stories tagged with: #day treat #public domain #pioneering works #time-slip romance


What if the main character of your favorite classic book were black? A publisher makes it so

Penguin Random House teams with TBWA and Barnes & Noble to launch #DiversityEditions for Black History Month. During the Pequod‘s last voyage in Herman Melville’s classic Moby Dick, Captain Ahab is 58 years old. Physically, he has a prosthetic leg made of whale bone, and a pale white mark or... Continue reading at Fast Company

[ Fast Company | 2020-02-05 09:00:42 UTC ]
More news stories like this | News stories tagged with: #main character #barnes noble #herman melville #penguin random house


Publishing Stocks Fell in 2019

After beginning 2019 with 10 companies, the Publishers Weekly Stock Index was down to only eight members at the close of the year, losing Barnes & Noble and Simon & Schuster. The remaining companies saw their combined stock price decline by 9%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #publishers weekly


How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
More news stories like this | News stories tagged with: #finding success #branded content #display advertising #ad blockers #bonnier


‘A silent assassin’: Brand safety tags slow publisher sites

"The challenge we have is that we don’t get visibility of the full extent of this, it’s a bit of a silent assassin," said one magazine publishing executive, speaking anonymously. The post ‘A silent assassin’: Brand safety tags slow publisher sites appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-12-19 05:00:20 UTC ]
More news stories like this | News stories tagged with: #magazine publishing


Graduate Publishing Program Update, 2019

Our annual look at graduate publishing programs lays out the fundamental facts about each program and includes chats with the directors to find the special ingredients that distinguish their programs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing program


Zombies, Mutants & Resurrection: Magazine Publishing in 2019

For magazine publishing, 2019 has been a year full of births, deaths, mutants, zombies – and even a resurrection. The glass-half-full crowd will point to the findings of Mr. Magazine (Dr. Samir Husni) that the total number of magazine titles in the U.S. is at a record high. The half-empty folks... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-10 17:25:34 UTC ]
More news stories like this | News stories tagged with: #total number #magazine titles #record high #magazine publishing


Publishers vow new checks on China surveillance research

Springer Nature and Wiley have said they will re-evaluate papers they have previously published on ethnic minority groups in China, after concerns were raised in an article published this week by the journal Nature, as well as by the New York Times. Continue reading at The Bookseller

[ The Bookseller | 2019-12-05 08:09:25 UTC ]
More news stories like this | News stories tagged with: #previously published #article published #springer nature


2020 YA Book Adaptations To Make Popcorn For: Critical Linking, November 26, 2019

A daily roundup of the most interesting and awesome bookish links from around the web! Continue reading at Book Riot

[ Book Riot | 2019-11-26 11:30:58 UTC ]
More news stories like this | News stories tagged with: #critical linking #daily roundup #ya book


Plan S will make 2021-22 tough years for publishers, predicts Inchcoombe

The years from 2021 to 2022 will be tough for academic publishers as they struggle to adapt to the requirements of Plan S, a FutureBook panel on Open Access heard yesterday Continue reading at The Bookseller

[ The Bookseller | 2019-11-26 00:03:26 UTC ]
More news stories like this | News stories tagged with: #academic publishers #futurebook panel