Data Shot: Consumer Weeklies Out-Page Monthly Mags for Ads

Weekly and bi-weekly magazines proved to be more agile in the first half of 2011 than their monthly counterparts, posting a 1.3 percent gain in ad pages, according to MagazineRadar. Monthly magazines’ ad pages only increased .3 percent during the same period. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-08-02 00:00:00 UTC ]
News tagged with: #data shot #ad pages

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International Hot Book Properties: Week of November 24, 2014

Among the books generating buzz in international publishing circles this week are the debut by a German screenwriter, a novel that has won a Dutch literary prize, and a Spanish bestseller that has just sold for film. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-24 00:00:00 UTC ]
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Book Deals: Week of November 24, 2014

Pearson creates ‘Distress’ at Norton and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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Bookselling Roundup, Week Ending November 21, 2014

B&N is leading off the holiday push for bricks-and-mortar bookstores. This weekend it launches an expanded Discovery Weekend, one week in advance of Indies First/Small Business Saturday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bricks-and-mortar bookstores


New Content-Driven Ad Network Partners With Time Inc. and Meredith

With the content marketing and native advertising scene getting increasingly crowded with tech players such as Outbrain, Sharethrough and Nativo, just to name a few, OneSpot thinks it's found an edge on those competitors. The Austin, Texas-based marketing vendor, which has big clients such... Continue reading at AdWeek

[ AdWeek | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #provide advertisers #larger trend


PW Picks: Books of the Week, November 24, 2014

This week: the final recollections of Charles Dickens, an eye-opening portrait of the South, and a punk rock memoir. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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News Briefs: Week of November 24, 2014

Hachette agrees to buy Black Dog & Leventhal and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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Google to Help Publishers Make Money by Blocking Ads

Google, the biggest seller of online ads, has created a way for publishers to make money without ads.Google on Thursday introduced an invitation-only crowdfunding program called Contributor that lets people pay $1 to $3 each month to visit sites devoid of ads. The Onion, Mashable, WikiHow, Urban... Continue reading at Advertising Age

[ Advertising Age | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #actual ads #biggest seller #make money #ad blocker


The 10 Premium Publishers Hit Hardest by Fraudulent Ad Sellers

Buyer beware: Ad analytics platform Pixalate says fraudulent ad networks are increasingly joining open, real-time-bidding (RTB) marketplaces and then selling brands fake space on premium sites like YouTube, The Weather Channel and Yahoo. While the victims think their messages will appear on the... Continue reading at AdWeek

[ AdWeek | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #asian countries #detailed explanation


Toronto Book Fair Pulls Off First Consumer Event

Canadian publishers are optimistic about the future of the Inspire! Toronto International Book Fair, which took place November 14-16 at the Metro Toronto Convention Centre. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer event #canadian publishers


This Comic Book Makes Important, Boring Data Fun To Read

Terms of Service ingeniously harnesses the power of comics to keep readers engaged.Terms of Service is a newly published digital graphic novel from Al Jazeera that explores the turbulent relationship technology users today have with services provided by big data companies.Read Full Story Continue reading at Fast Company

[ Fast Company | 2014-11-17 00:00:00 UTC ]
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Consumer insight 'now at the heart of publishing'

Consumer insight is not just a buzzword but has become an integral part of modern publishing, speakers at a FutureBook panel on the topic said today. Sara Lloyd, digital and communications director at Pan Macmillan, said consumer insight has an impact across the whole business. ”It is basically... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modern publishing #consumer insight #integral part #sara lloyd #communications director #pan macmillan #multiple sources


Bookselling Roundup, Week Ending November 14, 2014

As the holiday season approaches, several cities are getting in the book spirit with book fairs, including Miami and New Orleans. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
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News Briefs: Week of November 17, 2014

HBG sales fell 18% in third quarter and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
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PW Picks: Books of the Week, November 17, 2014

This week, the world's first digital weapon, and an ongoing investigation of men. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ongoing investigation


'A Book Is a Gift Like No Other,' Says Barnes & Noble (See the Newest Ads on TV)

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #past week #wry how- #installment titled #turkey leg #surprisingly easy #android emphasizes #give books #christmas gifts


'A Book Is a Gift Like No Other,' Says Barnes & Noble (Watch the Newest Ads on TV)

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wry how- #installment titled #turkey leg #android emphasizes #barnes noble #give books #christmas gifts


Book Deals: Week of November 17, 2014

Newman lands at Roc with ‘Planetfall’ and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
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Amazon, Hachette end months-long dispute

One of publishing's nastiest, most high-profile conflicts, the monthslong standoff between Amazon.com and Hachette Book Group, is ending. Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-11-13 00:00:00 UTC ]
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Jonah Lehrer adds to comeback week for once-disgraced journalists

Former New Yorker writer signs a book deal in the same week New Republic plagiarist Stephen Glass may have been forgiven by colleagues Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-11-12 00:00:00 UTC ]
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Jaguar's Google Glass App Brings Print Ads to Life

Jaguar has a clever way to take you inside the plot of its latest villain-themed campaign. Today, the brand is linking print ads in Condé Nast's Vanity Fair, Condé Nast Traveler, GQ and Wired magazines to digital content through the Blippar app for Google Glass and mobile devices. The app is... Continue reading at AdWeek

[ AdWeek | 2014-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv commercials #photo gallery #web video