Cutting Print: Making It Work When Publishing Days Must Go

When a large U.S. newspaper cuts print publication days or curtails home delivery, headlines may scream media apocalypse. But for Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-08-27 15:09:04 UTC ]
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Other Publishing stories related to: 'Cutting Print: Making It Work When Publishing Days Must Go'

Why the soft-sell approach to ad blocking doesn’t work

It’s a growing problem for ad-supported publishers: How do you get people to stop using ad blocking software? Short of forcing them to see ads they don’t want to, many publishers including The Washington Post and Atlantic are trying to appeal to them with polite entreaties. But some say the soft... Continue reading at Digiday

[ Digiday | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #work appeared #soft-sell approach #growing problem #ad-supported publishers #publishers including

Why The Soft-Sell Approach to Ad Blocking Doesn't Work

It’s a growing problem for ad-supported publishers: How do you get people to stop using ad blocking software?   Short of forcing them to see ads they don’t want to, many publishers including The Washington Post, Atlantic and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #soft-sell approach #growing problem #ad-supported publishers #publishers including

Publishers Worry That Native Ads Are Vulnerable to Ad Blocking

As the digital publishing industry wrestles with the rise of ad blocking, one popular notion is that native ads will be the answer to the industry’s ills.   Even Yahoo Chief ExecutiveMarissa Mayer has championed native ads as havi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers worry #native ads #ad blocking

Byng, Mann and McIntyre among publishing's most influential

The most influential and innovative people in publishing and writing have been named by The Hospital Club h.Club 100. Continue reading at The Bookseller

[ The Bookseller | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hospital club #innovative people

Publishers share their biggest headaches in monetizing mobile

Monetising mobile audiences remains a massive challenge for publishers across the world, and those attending Digiday's Europe Publishing Summit were quick to point out the most pressing headaches. For the Economist, it's maintaining the reader's attention. For the BBC that means creating great... Continue reading at Digiday

[ Digiday | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monetizing mobile #dennis publishing

In China, A New Literary Translation Publisher is Born

China's The Bookworm bookstore has launched a lit mag, a new writer's prize, and will begin publishing English translations of new Chinese novels next year. The post In China, A New Literary Translation Publisher is Born appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-05 00:00:00 UTC ]
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Amazon a better retailer than publisher, says Redmayne

Amazon is not as good at publishing as it is at retailing, Charlie Redmayne, c.e.o of HarperCollins has said. Continue reading at The Bookseller

[ The Bookseller | 2015-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charlie redmayne

Candy Crush books to be published by Sphere

Little, Brown’s Sphere division will this autumn release two books based on the popular mobile game Candy Crush. Continue reading at The Bookseller

[ The Bookseller | 2015-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #autumn release #books based

Facebook Expands Mobile Video Feature That Helps Content Creators Make Money

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and Tastemade. After a small test over the past three months, it's now showing up in more mobile news feeds. Clicking on a video from a... Continue reading at AdWeek

[ AdWeek | 2015-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taco bell #jet blue #platform level #makes sense #super bowl

LBF, Working with Bologna, Moves to March for 2017

The London Book Fair will move to March for 2017. LBF, which in recent years has been scheduled in April, made the switch in order to avoid overlapping with Bologna, which also usually happens in April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-02 00:00:00 UTC ]
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UK publishers mixed on how to combat ad blocking

New research from the U.K.'s Association of Online Publishers shows that 65 percent of publishers count ad blocking as a serious threat. We asked publishers including Condé Nast and the Economist, how to solve the problem. The answers range from a call for industry standards to moving toward a... Continue reading at Digiday

[ Digiday | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry standards #display advertising

To compete with Facebook and Google, publishers step up their ad-targeting game

Traditional publishers, tired of competing with Facebook and Google for digital ad dollars, are taking steps to get more personal with their advertising. Among the big topics discussed during Advertising Week was how media companies like News Corp and Condé Nast are getting into the ad tech... Continue reading at Digiday

[ Digiday | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers step #traditional publishers #taking steps #media companies #ad targeting

Print Units Up 2% Through September

Unit sales of print books rose 2% in the first nine months of 2015, compared to the similar period in 2014, at outlets that report to Nielsen BookScan, which records about 80%–85% of all print sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print units #nielsen bookscan #print sales

Johnson: 'Bonnier is fourth biggest publisher in UK'

Under c.e.o. Richard Johnson, the past few years have seen breathtaking change at Bonnier Publishing, the English-language wing of family-owned Swedish media giant Bonnier. There have been five start-ups, overseas and in the UK, most recently a UK adult fiction business headed by Mark Smith; and... Continue reading at The Bookseller

[ The Bookseller | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richard johnson #bonnier publishing #mark smith #igloo books

Big Publishers to Online Advertisers: Trust Us (and No One Else)

Big online publishers have a message for marketers: Stop putting so much faith in technology and realize that we're the only ones you can trust.This argument runs counter to one of the core principles of online advertising. For several years now, the advertising industry has been increasingly... Continue reading at Advertising Age

[ Advertising Age | 2015-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smaller publishers #large part #study conducted

A manifesto for flexing the publishing model

"Ultimately, publishing comes down to six irreducible elements." And in laying out those elements for us in her FutureBook 2015 manifesto, it takes publishing consultant Alison Jones only to element No. Continue reading at The Bookseller

[ The Bookseller | 2015-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing model

UK Authors, Publishers Donate Book Sales to Syrian Refugees

Some of the UK’s most famous authors and publishers are donating their earnings from book sales to raise £1m for Syrian refugees. The post UK Authors, Publishers Donate Book Sales to Syrian Refugees appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk authors #syrian refugees #famous authors #book sales

Pharrell, publisher donate books to kids in need

Pharrell Williams and his book publisher have launched a "Happy" campaign for young readers. Continue reading at Stuff

[ Stuff | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pharrell williams #book publisher #young readers

Nuzzel, With a New Batch of News-Savvy Investors, Wants to Bring Social Curation to Publishers

If you live in certain media and technology circles, there’s a very good chance you’re already using Nuzzel. It’s an app that combs through your Twitter or Facebook feeds, identifying the links being shared the most by y ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook feeds

Blackstone Audio Launches Print Imprint

Oregon-based audiobook publisher Blackstone is expanding into print with the launch of Blackstone Publishing, which will release classic and original contemporary titles in both print and ebook, beginning in fall 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-30 00:00:00 UTC ]
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