Crunching the numbers: how ‘Data Guy’ Paul Abbassi rewrote the digital narrative

A former tech executive in the video game industry, Paul Abbassi’s work crunching e-book sales figures has made publishers reassess their digital strategies. Ahead of his keynote address, he spoke to The Bookseller. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-11-07 19:57:06 UTC ]
News tagged with: #data guy #paul abbassi #digital strategies #keynote address #e-book sales

Other Publishing stories related to: 'Crunching the numbers: how ‘Data Guy’ Paul Abbassi rewrote the digital narrative'


Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media

Jessica Perry, SVP of Publishing & Media at one of America's largest professional associations, chats with Folio: about drawing audience feedback and the differing benefits of print and digital. The post Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media... Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital products #association media


Why Anthony Bourdain Is Bullish on the Future of Long-Form Digital Storytelling

Anthony Bourdain, the celebrity chef turned TV show host, believes there's untapped potential with digital media to dive deeper into food and travel stories.  During a South by Southwest Interactive keynote moderated by Nathan Thornburgh, chief editor and publisher at Roads & Kingdoms,... Continue reading at AdWeek

[ AdWeek | 2016-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #west bank #celebrity chef #good stories


Barnes & Noble kills off Nook app and video store as part of digital retreat

Barnes & Noble ceded another battle in the ongoing war with Amazon over digital hearts and minds.The company will end the dedicated Nook app and video store on March 15, which was where you could purchase content for Nook-branded hardware, according to a report in diginomica.Nook digital... Continue reading at PC World

[ PC World | 2016-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android device #mobile apps #barnes noble #tv shows


How a digital brand proved that print media isn’t Roadkill

Video is the future and print is as good as dead, right? For most publishers video is a test track for new content. A place to take fresh content ideas for a spin and see how they handle. TEN took that process to its logical conclusion with Roadkill, a popular youtube series that has now spawned... Continue reading at Digiday

[ Digiday | 2016-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazine


Mediaocean, Rubicon Link Up in an Effort to Automate All Digital Media Transactions

Mediaocean has tapped ad tech firm Rubicon Project to build a system aimed at automating the process of buying and selling the massive amount of premium digital media inventory that's still bought and sold through manual processes. In the process, the ad inventory that Rubicon offers... Continue reading at Advertising Age

[ Advertising Age | 2016-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #ad inventory #core business #inventory programmatically


Startup Village for Digital Natives at Leipzig Book Fair

The 2016 Leipzig Book Fair will introduce a new startup showcase called Neuland 2.0 that will highlight the latest innovations and ideas for books. The post Startup Village for Digital Natives at Leipzig Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #startup village #digital natives


Lessons from Louise: the story of Paul Sheehan and the Sydney Morning Herald

Paul Sheehan’s story about the alleged gang rape of ‘Louise’ led, eventually, to him being suspended by Fairfax. But how has a writer so reckless survived for so long at a reputable media company? A special report by Richard Cooke for the Monthly and Guardian AustraliaThe office of the Sydney... Continue reading at The Guardian

[ The Guardian | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paul sheehan #special report #internal investigation


DBW 2016: A Moral Framework for the Digital Revolution

Digital Book World opened with a call for more marketing collaboration between publishers and their authors, and a keynote from the director of USC's Innovation Lab about how the major tech companies have destroyed government regulation in order to build dominant market shares. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revolution #innovation lab


‘Transformation’ at Digital Book World: Wide-Eyed and Learning

This year's Digital Book World seems to be off to a start led by inquiry, guidance, and a pressing question: what's next? The post ‘Transformation’ at Digital Book World: Wide-Eyed and Learning appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-09 00:00:00 UTC ]
More news stories like this |


Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions

At Digital Book World, Kelly Gallagher showed just how effective data analysis can be and how it can help you make decisions that will lead to more book sales. The post Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make decisions #book sales


B&N Education Takes $12 Million Charge In Digital Revamp

Barnes & Noble Education is closing its Yuzu educational platform and replacing it with a longterm deal with VitalSource and the purchase of LoudCloud, a digital platform and analytics provider. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revamp #digital platform


‘The Persistence of Print’ at Digital Book World

On the first day of Digital Book World, the children's market focused on gains and print loyalty, and workshops explored the digital development of sales and audience. The post ‘The Persistence of Print’ at Digital Book World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital development


Facebook Just Added Data to Help Brands See If They're Driving Offline Sales

Facebook Atlas, the social platform's ad server that extends far beyond its own site and apps, is getting a few noteworthy updates today.  The Menlo Park, Calif.-based company is announcing Offline Actions, which lets Atlas-using marketers upload their own point-of-sale data and view it... Continue reading at AdWeek

[ AdWeek | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social giant #mobile devices


Jonathan Taplin’s Drive for a ‘Digital Renaissance’: DBW Keynote

Jonathan Taplin—producer of 'Mean Streets'—will lead Digital Book World's keynotes with a warning: publishing may be 'sleeping through a revolution.' The post Jonathan Taplin’s Drive for a ‘Digital Renaissance’: DBW Keynote appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jonathan taplin


Free Speech, Digital Piracy Headline AAP Annual Meeting

A collection of speakers at the Tuesday event discussed suppression of free speech in public schools, the protection of intellectual property, and how some educational software is now being crafted in the form of social media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free speech #public schools #intellectual property


Can publishing keep its soul in an increasingly data-driven future?

The Literary Platform's Sophie Rochester on publishing by numbers, and whether the industry can keep its soul in an increasingly data-driven future. Continue reading at The Bookseller

[ The Bookseller | 2016-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary platform


Barnes & Noble to launch 'digital-physical' store

Barnes and Noble has revealed plans to launch a new "prototype" store later this year, a US conference has heard. Continue reading at The Bookseller

[ The Bookseller | 2016-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #revealed plans


Digitization First: Russia’s Moscow and St. Petersburg Libraries

The Russian government has embarked on a plan to merge the collections of the St. Petersburg and Moscow State Libraries. The post Digitization First: Russia’s Moscow and St. Petersburg Libraries appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #russian government


Rights Platforms: Can Digital Match the Human Touch?

Calling rights agents, directors, scouts: With the rise of digital rights platforms, what happens to the person-to-person nature of publishing rights transactions? We'd like to hear from you. The post Rights Platforms: Can Digital Match the Human Touch? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #human touch


What’s in a name? With growth, digital publishers face tough branding questions

New digital media companies have to figure out how to scale an audience, but along the way, they face crucial branding decisions. The Huffington Post grew to top 100 million monthly uniques by stretching its mother brand across myriad subject areas, but Bustle and Vox Media say individual brands... Continue reading at Digiday

[ Digiday | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vox media #individual brands #distributed media