Country Spotlight: Malaysia: Heating Up the Rights Market

Rights traffic, as expected in a small book market like Malaysia, typically flows one way, with English-to-Malay translations mostly found in the education and reference segments. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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7 Intriguing Digital Marketing Stats From the Past Week

From Instagram and WeChat to Paul George of the Indiana Pacers, the past several days have revealed numerous marketing stats that should interest digital players. Below are seven data points that caught our eye: 1. Social video buzzes As Facebook plans on de-emphasizing publisher-posted... Continue reading at AdWeek

[ AdWeek | 2016-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sit tight #chief scientist


Seven Ways Facebook's Big Algorithm Change Will Affect Marketers And Publishers

The social network is a fact of life for any company that creates content. And the new reality will require lots of adjustment.The day many marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to send less traffic to content sites.Read Full Story Continue reading at Fast Company

[ Fast Company | 2016-07-01 00:00:00 UTC ]
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S&S Children's wins BMS 'best marketing team' of year

Marketing campaigns from Pan Macmillan, HarperCollins and PRH Children’s were honoured by the Book Marketing Society's annual awards revealed at The Bookseller’s Marketing and Publicity Conference, while Simon & Schuster Children's was given a special award for the Best Marketing Team 2015/16. Continue reading at The Bookseller

[ The Bookseller | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team #marketing campaigns #ss children #pan macmillan #prh children #publicity conference #special award


Key Statistics on the 2015 German Book Market

The latest book sales data from the German book market shows that readers are gravitating toward nonfiction instead of fiction and buying more books online than before. The post Key Statistics on the 2015 German Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-29 00:00:00 UTC ]
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SoA vows to fight for authors' rights with European partners

The Society of Authors has vowed to continue its fight for authors’ rights by continuing its work in Europe to ensure UK authors' voices are heard in wake of the outcome of the EU referendum. Continue reading at The Bookseller

[ The Bookseller | 2016-06-29 00:00:00 UTC ]
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European Research Libraries Say ‘Neighboring Rights’ Oppose Open Science

Declaring that 'the current copyright framework is unfit for the digital age,' the chief of the Europe's research libraries organization speaks out against "neighboring rights,' related rights, for publishers. The post European Research Libraries Say ‘Neighboring Rights’ Oppose Open Science... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-27 00:00:00 UTC ]
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Benton appointed Orion group marketing director

Sarah Benton, currently marketing director for HarperFiction, is joining Orion Publishing Group as group marketing director in September. Continue reading at The Bookseller

[ The Bookseller | 2016-06-22 00:00:00 UTC ]
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Marketers Are Slowly Experimenting With Audio in Their Snapchat and Facebook Videos

For the past year or so, Facebook has conditioned advertisers and publishers to create video that can be understood without sound, as more clips that play automatically (and silently) when users scroll fill news feeds. With 100 million hours of video viewed every day and the explosion of... Continue reading at AdWeek

[ AdWeek | 2016-06-20 00:00:00 UTC ]
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Spotlight on Jim Hylton, Author of ‘Being at Ease’

Jim Hylton of Fort Worth, Tex., a lifelong pastor, public speaker, and author, has dedicated his life to sharing a message of awakening to God’s presence. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
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Spotlight on Nancy Bush

The latest installment in bestselling author Nancy Bush’s Rafferty Family series, The Killing Game, out in July, is more than a suspense novel: it’s a deep dive into the dark—and hauntingly compelling—mind of a killer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
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FT takes controlling stake in content marketing company Alpha Grid

Publisher to ramp up its presence in branded content, especially digital and videoThe Financial Times is to significantly boost its advertiser-funded video and digital content by acquiring specialist firm Alpha Grid.Alpha Grid produces branded content across broadcast, video, digital and social... Continue reading at The Guardian

[ The Guardian | 2016-06-16 00:00:00 UTC ]
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Company spotlight: Jump-starting JMP

John Murray Press m.d. Nick Davies on award wins and remaking a venerable brand. Continue reading at The Bookseller

[ The Bookseller | 2016-06-14 00:00:00 UTC ]
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‘Starting To Hit the Wall’: A Conference Focuses on Publishing Rights

'Things are not going to stop changing,' Ingenta's Randy Petway told Monday's Rights Conference audience. And that means new urgency around effective rights management. The post ‘Starting To Hit the Wall’: A Conference Focuses on Publishing Rights appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-14 00:00:00 UTC ]
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Frankfurt’s The Markets: A Snapshot of the UK

Just as "a settling down rather than a reversal" of digital publishing arrives in the UK, this market—one of seven to be featured at Frankfurt Book Fair's conference on October 18—faces the question of a European Union membership referendum. The post Frankfurt’s The Markets: A Snapshot of the UK... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-13 00:00:00 UTC ]
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Kids’ market climbs in WBD week

World Book Day director Kirsten Grant right has praised this year’s “phenomenal” event, which saw children’s book sales rise by 24.7% in WBD week, despite sales of the £1 WBD titles falling by 5.8% year on year. Continue reading at The Bookseller

[ The Bookseller | 2016-06-13 00:00:00 UTC ]
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IPR License Raffle: A Free Publishers Rights Corner Table at Frankfurt Book Fair

As pre-fair meetings with agencies and publishers' rights teams move to the grounds of Frankfurt Book Fair on October 18, a free table in the new Publishers Rights Corner is on offer. The post IPR License Raffle: A Free Publishers Rights Corner Table at Frankfurt Book Fair appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-06 00:00:00 UTC ]
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Australian booksellers fight government move for 'open market'

The Australian Booksellers Association has joined with other Australian book industry organisations to protest changes proposed by the government to turn the country into an “open market” and allow booksellers to import both UK and US titles without restrictions. Continue reading at The Bookseller

[ The Bookseller | 2016-06-04 00:00:00 UTC ]
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Frankfurt’s The Markets: A Snapshot of The Philippines

With a 96-percent literacy rate reported in 2015, and a young population engaged in narrative, The Philippines is a study in contrasting opportunities and challenges in the lineup of The Markets: Global Publishing Summit in October at Frankfurt Book Fair. The post Frankfurt’s The Markets: A... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-31 00:00:00 UTC ]
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Independent Publishers Bet on Hot Audiobook Market

The thriving digital audiobook market is adding to small and medium-sized publishers' bottom lines. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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Facebook Is Using This Data to Pitch Canvas Ads to Mobile-Minded Marketers

Almost a year after Facebook rolled out its Canvas ad unit at Cannes, the social network is releasing data about the mobile product, which allows for entire campaigns to be built inside of it. Ford, Target, Nike, Samsung, Little Caesars, Apple, Procter & Gamble and L'Oreal are among the... Continue reading at AdWeek

[ AdWeek | 2016-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #immersive experience #video player #video showing #wider audience