Condé Nast Pitches Diversity to Advertisers at NewFronts

Publishing giant Cond? Nast is committed to championing more diverse voices, executives told potential advertisers today at the company's virtual NewFronts presentation. The event comes two weeks after charges of racist and biased behavior toward former and current employees who were outspoken on social media. "As society is changing, Cond? Nast is changing," said global... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-23 19:36:48 UTC ]
News tagged with: #diverse voices #publishing giant

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Amazon ends UK sales diversion to Luxembourg

Amazon has started booking sales made to customers in the UK through the UK branch, instead of diverting sales through Luxembourg. The company’s new arrangements came into force on 1st May. Previously retail sales have been recorded in Luxembourg, where Amazon has its European headquarters,... Continue reading at The Bookseller

[ The Bookseller | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk branch #european headquarters


Verizon and AOL deal gives us a glimpse into the future of advertising

The $4.4bn purchase by the US telecoms giant will help overcome the ad industry’s biggest problem Verizon buying AOL wasn’t the last deal we in agency land ever expected, but to most it’s come as a bit of a shock. It feels to me more like Apple buying Beats, than Comcast trying to merge with... Continue reading at The Guardian

[ The Guardian | 2015-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad industry #time warner #rorschach test


The New York Times Invites Advertisers to the Page One Edit Meeting

Among traditional publishing companies, few have the journalistic heft of The New York Times. The 163-year-old institution has long had a strong moat around its newsroom to protect its journalistic integrity from business influences. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-08 00:00:00 UTC ]
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HealthiNation Pitches Media Buyers on Mobile Lifestyle Video

For its first Digital Content NewFronts presentation, video startup HealthiNation kept its pitch short and sweet. In what was possibly this year's quickest NewFronts sell so far, HealthiNation showed a seven-minute video skimming over the publisher's fitness, cooking and health content to... Continue reading at AdWeek

[ AdWeek | 2015-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short video #mexican food


Tweets versus Wall Street: analysts fear for Twitter in the battle for advertising

The social network’s results and revenues are failing to impress investors – especially when compared with Facebook’s and Google’sGood news travels fast, but bad news even faster – especially if it’s the release of lacklustre results from Twitter. That’s what happened on Tuesday last week when,... Continue reading at The Guardian

[ The Guardian | 2015-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scheduled release #official release #bad news #published early #$1bn


Pitch Session: The Story Meeting Has Evolved

Publishers have figured out that audiences want different things from print and digital products, but the newsroom has lagged behind. The post Pitch Session: The Story Meeting Has Evolved appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital products


Programmatic Advertising Is Zooming In on Local — Will News Sites Be Ready?

The new Borrell Associates projections for the growth of programmatic ad revenue in local digital publishing are, in a word, big. It’s human nature to be hopeful about what’s new, especially if the emerging numbers on recent perfo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic advertising #news sites


Apple Watch Creates Wrist-y Business for Publishers, Advertisers

The Apple Watch is officially out today, but the so-called wearable has already sparked an arms race among media companies vying for attention on your wrist.(Does that make it a wrist race?)Newspapers, TV news networks, magazine publishers and radio stations have introduced apps for the Watch.... Continue reading at Advertising Age

[ Advertising Age | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #magazine publishers #arms race #radio stations


Litro Magazine Presents Diversity of New Mexican Writing

The latest issue of the UK literary journal Litro Magazine, released at the London Book Fair, highlights the diversity and character of new Mexican writing. The post Litro Magazine Presents Diversity of New Mexican Writing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest issue


SoA and HC back call for more diversity in publishing

The Society of Authors has said that a “publishing industry which does not reflect society fails writers, readers and itself”. Nicola Solomon, the organisation’s chief executive, and HarperCollins’ director of people John Athanasiou have backed a new report calling for improved diversity across... Continue reading at The Bookseller

[ The Bookseller | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #nicola solomon


Making the Decision About Native Advertising

[Sponsored Content] Love it or hate it, native advertising is making a solid impact in the publishing world. It won’t be long before your advertisers will expect you to have a policy on whether or not you embrace it. The post Making the Decision About Native Advertising appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #publishing world


These Promotions Draw Advertisers Like Magnets

[Sponsored Content] Many publishers have a "can't-miss" issue that naturally attracts advertisers. Perhaps the attraction is bonus distribution at the biggest industry event of the year, or is tied to the seasonality of your profession's business cycles. Whatever the reason, this issue has big... Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content


Minimum Wage, Diversity Top Concerns at Wi10

The high energy that has marked Winter Institute carried over into sessions where booksellers spoke about the challenges ahead, from dealing with minimum wage increase laws to creating a more equal partnership with publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #minimum wage #high energy #challenges ahead


Thrillist CEO Ben Lerer: Publishers Must Find Revenue Sources Beyond Advertising

For Thrillist, remnant advertising is non-existent and ads aren't sold programmatically. Instead, the digital publisher embraced ecommerce. That business is now three times the size of its ad business. Continue reading at AdAge.com Continue reading at Advertising Age

[ Advertising Age | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad business #sold programmatically


Your 2015 Guide to Every Upfront Pitch and Party

TV networks are gearing up for their flashy upfront presentations, which represent the kick-off to negotiations with advertisers over fall prime-time programming.While some like Discovery are skipping the glitz altogether, others like Turner Broadcasting are combining their network presentations... Continue reading at Advertising Age

[ Advertising Age | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv networks #tv budgets


Postmedia Drives Advertising Revenue with Video Partnership

Video consumption continues to accelerate, and traditional publishers need to keep an eye on this ever-continuing burgeoning market.  Video ad revenue is expected to jump again by 26.1% in 2015 after an approximate expenditure of C$145 million ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional publishers #$145 million


Snapchat Promises 'Gorgeous Advertising' With Its New Discover Channels

Snapchat has attracted a big lineup for the launch of its media service called Discover, which will host branded properties for Yahoo, People, Cosmopolitan, the Food Network, Daily Mail, Vice, CNN and others. Such media players are setting up channels on the messaging service to post their... Continue reading at AdWeek

[ AdWeek | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #special events #24-hour period


The Pitch: 50 startups we put in the spotlight in 2014

Find your lost pet with the help of facial recognition. Your home security system gets smarter. Search for a home cleaner and instantly book an appointment. Meet 2014's newest tech ideas in our collection of stories from The Pitch, a weekly feature in the Silicon Valley Business Journal. The... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facial recognition #business model #reading pleasure


U.S. Court Approves Condé Nast $5.85 Mln Intern Pay Settlement

Condé Nast on Monday won a federal judge's preliminary approval to pay $5.85 million to settle a class-action lawsuit by thousands of former interns who claimed the magazine publisher underpaid them. Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #federal judge #pay $5 #class-action lawsuit


The New Press: Better Diversity Through Internships

Since its launch in 1992, the New Press—a nonprofit publishing house—has proudly run an internship program “explicitly designed to diversify a notoriously monochromatic industry,” explains executive director Diane Wachtell. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-12 00:00:00 UTC ]
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