Thrillist CEO Ben Lerer: Publishers Must Find Revenue Sources Beyond Advertising

For Thrillist, remnant advertising is non-existent and ads aren't sold programmatically. Instead, the digital publisher embraced ecommerce. That business is now three times the size of its ad business. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-10 00:00:00 UTC ]
News tagged with: #ad business #sold programmatically

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Thrillist CEO Ben Lerer: Publishers Must Find Revenue Sources Beyond Advertising

[ Advertising Age | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad business #sold programmatically

‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’

The news publishing industry may be getting squeezed by the pandemic economy, but for Interactive Advertising Bureau CEO Randall Rothenberg, it set itself up for failure long ago, by leaning too heavily on advertiser revenue. "When the United States became a national marketplace in the mid to... Continue reading at Digiday

[ Digiday | 2020-05-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday podcast #revenue streams #news publishing

Digital publishers want to grow non-advertising income as display revenue tanks

Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week

[ Media Week | 2019-11-20 11:19:56 UTC ]
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New Study Finds Google Receives an Estimated $4.7 Billion in Revenue from News Publishers’ Content

The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
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Once a Side Gig, Licensing Has Become a Crucial Revenue Source for Publishers

Execs from Meredith Corp., Penske Media, and Nylon on the ways brand licensing extends well beyond selling the rights to a logo. The post Once a Side Gig, Licensing Has Become a Crucial Revenue Source for Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #meredith corp #penske media

Facebook Watch publishers look for revenue sources beyond Facebook’s subsidies

Publishers are eyeing everything from sponsored and custom video series to licensing and even merchandising for their (self-funded) Facebook Watch shows. The post Facebook Watch publishers look for revenue sources beyond Facebook’s subsidies appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue sources

Group Nine CEO Ben Lerer’s 2018 outlook: ‘We’re entering a period of consolidation’

The Group Nine CEO talks about avoiding unrealistic investor expectations and why he's bullish on Facebook's promises for publishers. The post Group Nine CEO Ben Lerer’s 2018 outlook: ‘We’re entering a period of consolidation’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-15 00:00:00 UTC ]
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Facebook's rise as news source hits publishers' revenues

Reuters Institute for the Study of Journalism report also finds importance of TV news is waning among young peoplePeople are increasingly heading to social media such as Facebook for news, making it more difficult for publishers to attract and make money from readers, according to an influential... Continue reading at The Guardian

[ The Guardian | 2016-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money #digital ads #business models

The 2023 Digiday Publishing Summit Preview: How publisher needs and programmatic trends are shaping revenue, data and media

Presented by Rise Join a panel led by editor-in-chief Jim Cooper as Digiday and Rise kick off 2023 with a special preview of the upcoming Digiday Publishing Summit. As our editors prepare to put a lens on revenue, data and editorial strategies at the Vail summit this March, RSVP to save your... Continue reading at Digiday

[ Digiday | 2023-01-05 15:47:27 UTC ]
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Europa to publish Kobby Ben Ben's 'bold' Ghana-set novel

Europa Editions UK is publishing No One Dies Yet, a "bold" and "genre-breaking" novel by Kobby Ben Ben, set in Ghana's capital of Accra during 2019, the Year of Return. Continue reading at The Bookseller

[ The Bookseller | 2020-11-10 00:45:23 UTC ]
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As Traditional Publishing Fades Away, Publishers Need to Find New Means of Distribution and Monetization

Recently, I did some revenue forecasting for a client who is considering entering the digital news/content space. The product offering is pretty unique, but it will be entering a very saturated market with large, established competitors, traditional competitors like The New York Times and Wall... Continue reading at AdWeek

[ AdWeek | 2018-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishers

Publishers stop Facebook ad spending over policy that treats publishers as political advertisers

The Financial Times and New York Media suspended their paid media on Facebook over concerns about how news publishers are treated under its new ad policy. The post Publishers stop Facebook ad spending over policy that treats publishers as political advertisers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-25 00:00:00 UTC ]
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Slowdown in Self-Publishing Drops Publishing Revenue at Salem

First quarter revenue fell 7.6% in Salem Media Group's publishing division which it attributed to a slowdown in author acquisitions in its self-publishing business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-10 00:00:00 UTC ]
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Digital Publishers Find Shared Purpose at W3C Publishing Summit

Publishers, librarians, and digital leaders gathered in San Francisco last week for the W3C Publishing Summit. Participants stressed the pressing need for a common digital standard and looked to the future of digital publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-13 00:00:00 UTC ]
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Frankfurt CEO Talk: Defending Freedom to Publish and Role of Publishers

Defending freedom to publish, Frankfurt's CEO Talk featured Simon & Schuster CEO Carolyn Reidy and Albin Michel VP Guillaume Dervieux. The post Frankfurt CEO Talk: Defending Freedom to Publish and Role of Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-12 00:00:00 UTC ]
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Guardian publisher defends decision to publish anti-Hamas advertisement

Full-page letter by Nobel peace laureate called on British people and political leaders to 'stand firmly with the people of Israel'The publisher of the Guardian has defended its decision to run a newspaper advertisement about the conflict in Gaza that called on David Cameron and other political... Continue reading at The Guardian

[ The Guardian | 2014-08-11 00:00:00 UTC ]
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Survey Finds 60% of Publishers Agree that Print Publishing’s Time is Limited

Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only enterprises by 2020, according to a survey conducted by MPP Global Solutions. Conducted during two web ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-09 00:00:00 UTC ]
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Sue Arroyo, CEO and Publisher of CamCat Books, Dies at 57

Arroyo, who founded CamCat in 2018 and published more than 100 titles, died on February 26 after a fall. Editorial director Helga Schier said that no decisions will be made about CamCat's leadership until Arroyo's estate is settled. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-13 04:00:00 UTC ]
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An indie publisher finds its future – with a public library

Angel City Press in Los Angeles has long published local authors. In a bold move, its founders are now giving the press to the city’s public library. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2024-02-28 15:49:05 UTC ]
More news stories like this | News stories tagged with: #public library #bold move #indie publisher