The New York Times is still the gold standard of publishers. Its embrace of native advertising is an important step in legitimizing this modernized version of the advertorial. Importantly, the Times is also looking to impose far more rigid standards that are currently used throughout the publishing world.The post Can the NYT Shift Native Ad Labeling Debate? appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2013-12-19 00:00:00 UTC ]
News tagged with:
#gold standard
#native advertising
#important step
#modernized version
#publishing world
Saying that private equity firms had dropped out of the bidding, the 'New York Times' reported this morning that the country's first and second largest trade publishers—Penguin Random House and HarperCollins, respectively—were now the favorites to acquire Simon & Schuster, the country's... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#buy ss
#random house
The Quarto Group's Frances Lincoln Children’s Books imprint has added US vice-president-elect Kamala Harris to its Little People, Big Dreams list for 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-11-15 14:59:22 UTC ]
More news stories like this | News stories tagged with:
#quarto group
#books imprint
#quarto
2020 WORKED HARD to be one of the worst years in recent memory, but for readers of Native American literature, this era is proving to be among the most exciting in the history of Indigenous writing, especially for poetry. To wit: Joy Harjo has just begun her second term as poet laureate of the... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-11-09 18:00:17 UTC ]
More news stories like this | News stories tagged with:
#norton anthology
#recent memory
#joy harjo
#poet laureate
#anthology
Oneworld imprint Rock the Boat has signed a "unique and compelling" YA thriller and coming of age story centred on a Native American girl, Firekeeper’s Daughter, by debut author Angeline Boulley. Continue reading at The Bookseller
[ The Bookseller | 2020-11-01 23:11:25 UTC ]
More news stories like this | News stories tagged with:
#ya thriller
#debut author
As part of Faber's marketing campaign for The Cummings Files: Confidential–Thoughts, Ideas, Actions by Dominic Cummings, a digital advertising van was driven around Barnard Castle ahead of the spoof diary's publication on Thursday (29th October). Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 21:31:44 UTC ]
More news stories like this | News stories tagged with:
#dominic cummings
HarperCollins is collaborating with graphic design company Design and Art Direction (D&AD) to find an emerging designer who will create a new brand identity for C S Lewis' The Chronicles of Narnia series. Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 10:43:11 UTC ]
More news stories like this | News stories tagged with:
#brand identity
#harpercollins
Rosanna Warren’s enlightening book is rich with anecdote and cameos by early 20th-century intellectuals Continue reading at The Washington Post
[ The Washington Post | 2020-10-21 16:02:01 UTC ]
More news stories like this | News stories tagged with:
#biography shows
#rosanna warren
Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller
[ The Bookseller | 2020-10-13 00:14:33 UTC ]
More news stories like this | News stories tagged with:
#ad campaign
#amazon publishing
On this episode of Personal Space: The Memoir Show, Sari Botton interviews Maggie Smith, whose inspirational memoir, Keep Moving: Notes on Loss, Creativity, and Change, is published by Atria/One Signal Publishers. In the book, Smith intersperses bits of memoir — about moving forward after... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-09 08:48:58 UTC ]
More news stories like this | News stories tagged with:
#moving forward
#memoir show
#inspirational memoir
#personal space
#maggie smith
#literary hub
#memoir
According to the dictionary publisher, "stand back" means to take a few steps backward while "stand by" means to be or to get ready to act. Continue reading at The Huffington Post
[ The Huffington Post | 2020-09-30 17:39:42 UTC ]
More news stories like this |
On Sunday, President Trump demanded that Joe Biden, his Democratic opponent, take a drug test ahead of (or just after) their first debate, which is tonight. “His Debate performances have been record setting UNEVEN, to put it mildly,” Trump wrote on Twitter. “Only drugs could have caused this... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-09-29 12:19:19 UTC ]
More news stories like this | News stories tagged with:
#al jazeera
#easy access
#ron charles
#top ten
#challenged books
#school shelves
#public libraries
Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek
[ AdWeek | 2020-09-17 12:00:07 UTC ]
More news stories like this | News stories tagged with:
#ad budgets
#global measurement
#sales data
#nielsen
We live in unreal times. I wake up in the middle of a global pandemic to watch a reality-TV president spout conspiracy theories while dystopian corporations enact new science fiction tech. In this chaos, I’ve found myself turning to escapist fiction. Stories that conjure a different, more... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-17 08:49:57 UTC ]
More news stories like this | News stories tagged with:
#global pandemic
#ve found
#escapist fiction
#science fiction
U.S. Poet Laureate Joy Harjo serves as lead editor of this new collection, which showcases a range of poems as vast as the continent. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-09-16 19:52:14 UTC ]
More news stories like this | News stories tagged with:
#powerful voices
#lead editor
#anthology
U.S. Poet Laureate Joy Harjo serves as lead editor of this new collection, which showcases a range of poems as vast as the continent. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-09-16 19:52:14 UTC ]
More news stories like this | News stories tagged with:
#powerful voices
#lead editor
#anthology
U.S. Poet Laureate Joy Harjo serves as lead editor of this new collection, which showcases a range of poems as vast as the continent. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-09-16 19:52:14 UTC ]
More news stories like this | News stories tagged with:
#powerful voices
#lead editor
#anthology
As the founder and CEO of digital media investment bank Luma Partners LLC, Terence Kawaja is a problem solver by nature. But earlier this summer, as Kawaja watched his news feed, he found himself hearing about problems that left him at a loss. He read about the killing of George Floyd and police... Continue reading at AdWeek
[ AdWeek | 2020-09-03 12:30:00 UTC ]
More news stories like this | News stories tagged with:
#terence kawaja
#george floyd
#digital media
Seven months into the novel coronavirus pandemic in the U.S., ad buyers are still entering the market with uncertainty. Spending on traditional offline media is expected to be slashed by almost a third, although this could be offset by the continued rise in digital media investment by... Continue reading at AdWeek
[ AdWeek | 2020-09-02 14:20:11 UTC ]
More news stories like this | News stories tagged with:
#ad buyers
#coronavirus pandemic
#continued rise
#digital media
Native American comic book fans hope a new Marvel anthology by Native artists and writers will jump-start authentic representation in mainstream superhero fare Continue reading at ABC News
[ ABC News | 2020-08-29 15:14:44 UTC ]
More news stories like this | News stories tagged with:
#native artists
#anthology
#comic book
Get a stamp or Little Free Library book labels so your patrons remember where their new favorite book came from. Continue reading at Book Riot
[ Book Riot | 2020-08-21 10:40:00 UTC ]
More news stories like this | News stories tagged with:
#favorite book