BtoB Magazine Becomes Part of Ad Age

BtoB Magazine is shutting down its print product and will become part of sister publication, Advertising Age, by January 1, in a move that likely reflects sustained pressure on print advertising in the med Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-10-03 00:00:00 UTC ]
News tagged with: #print product #sister publication #advertising age #print advertising

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Bustle Digital Group Lays Off Fatherly Team, Part of Its Parenting Portfolio

The digital media company Bustle Digital Group (BDG) laid off seven editorial staff of its title Fatherly on Friday and will significantly decrease its editorial output going forward, according to two people familiar with the matter. The decision marks the latest in a... Continue reading at AdWeek

[ AdWeek | 2024-02-12 17:50:23 UTC ]
More news stories like this | News stories tagged with: #digital media #people familiar #editorial staff


Why Edward Norton Thinks Ad-Supported Streaming Metrics Will Influence Programming Decisions

Measurement challenges plague the ad industry, as linear TV investments dwindle and marketers consider alternatives to Nielsen data. It takes time to receive performance data on TV campaigns, making it hard for marketers to adjust their video strategies in real time. The... Continue reading at AdWeek

[ AdWeek | 2024-02-11 14:05:37 UTC ]
More news stories like this | News stories tagged with: #nielsen #real time #video strategies #nielsen data #ad industry


Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2024-02-06 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media #media landscape #$7 million


Jonathan Escoffery: ‘I was trying to write novels aged nine’

The If I Survive You author on the suspense of the Booker ceremony, Americans’ warped view of the Caribbean, and writing his next novel on the roadJonathan Escoffery, 43, was born in Texas and lives in Oakland, California. His debut, If I Survive You, about a second-generation Jamaican in Miami,... Continue reading at The Guardian

[ The Guardian | 2024-01-27 18:00:42 UTC ]
More news stories like this | News stories tagged with: #short stories #jonathan escoffery #booker prize


How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
More news stories like this | News stories tagged with: #independent publisher #growing number #media companies


A History of Ad Tech Chapter 4: The Privacy Reckoning

How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media #privacy reckoning


Digiday’s Oral History of Ad Tech podcast, episode 4, the privacy reckoning with Ana Milicevic

The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media #blurred lines #privacy reckoning #oral history #final episode


Some Parting Words for the Book Biz from Jim Milliot

PW’s outgoing editorial director reflects on how tech and consolidation have reshaped the publishing industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #jim milliot #book biz #parting words


Digiday’s Oral History of Ad Tech podcast, episode 2, with Ari Paparo

There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday

[ Digiday | 2023-12-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media #ad tech #oral history


Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | News stories tagged with: #publishing industry #global pandemic #latest trends #constantly evolving #ad spend #revenue diversification #media companies


Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
More news stories like this | News stories tagged with: #digital publishers #unique position #bottom line #current situation #open source


'AudioFile' Magazine's Best Audiobooks of 2023

The bimonthly magazine, which covers and reviews audiobooks, has named its Best Audiobooks of 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-29 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bimonthly magazine #reviews audiobooks


A. S. Byatt, author of Possession, has died at the age of 87.

Celebrated British author A.S. Byatt—a scholar and novelist whose 1990 novel, Possession, won the Booker Prize and brought her international renown—has died at the age of 87. A statement released this morning by her longtime UK publisher, Chatto & Windus, reports that Byatt “died peacefully... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-17 16:46:10 UTC ]
More news stories like this | News stories tagged with: #british author #longtime editor #chatto windus #booker prize


Judge Will Toss Part of Authors’ AI Copyright Lawsuit

A federal judge said he will dismiss part of a lawsuit filed by a group of authors including comedian Sarah Silverman that claims Meta’s Llama AI application infringes their copyrights. However, a core claim of the suit—that Meta’s use of unauthorized copies to train its AI model is... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #unauthorized copies #lawsuit filed #federal judge


Crispy Universe: KFC Gets Futuristic in Blade Runner-Style Ad

KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek

[ AdWeek | 2023-11-07 07:00:00 UTC ]
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When a Book Deal Feels Like ‘Winning the Middle-Age Lottery’

Dann McDorman, the executive producer of “The Beat With Ari Melber,” gave up writing fiction in his 20s. Now, he’s publishing his first novel at age 47. Continue reading at The New York Times

[ The New York Times | 2023-10-24 09:02:04 UTC ]
More news stories like this | News stories tagged with: #book deal #first novel #writing fiction #ari melber #executive producer #dann mcdorman


John Freeman and Omar El Akkad on a Literary Magazine’s Final Issue

Poet, editor, and writer John Freeman and novelist Omar El Akkad join co-hosts Whitney Terrell and V.V. Ganeshananthan to talk about the final issue of Freeman’s, a literary magazine founded in 2015. El Akkad, a contributor to the volume, describes founding editor Freeman’s intense and uniquely... Continue reading at Literrary Hub

[ Literrary Hub | 2023-10-19 08:10:54 UTC ]
More news stories like this | News stories tagged with: #literary magazine #final issue #john freeman


News Publishers Welcome Tobacco Ads—Just Not for Cigarettes

In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek

[ AdWeek | 2023-10-19 06:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers including #broader effort #news publishers


Literary magazines can be life-changing – but they need more support

The UK’s literary magazine scene is crumbling due to rising print costs. But I’ll keep printing my own magazine, which gives writers of colour a voice, for as long as I canTen years ago, Jeff Sparrow, editor of Overland, which describes itself as Australia’s only radical literary magazine, wrote... Continue reading at The Guardian

[ The Guardian | 2023-10-10 10:30:07 UTC ]
More news stories like this | News stories tagged with: #literary magazine #longer viable #print issues #closed earlier #huge amount #cultural phenomenon #indefinite period #cease publishing #past decade #white review


Revisiting The Brownies’ Book, a Magazine for Black Children Published by W.E.B. Du Bois

An anthology that combines new work with selections from The Brownies’ Book, a children’s magazine launched by W.E.B. Du Bois, is bringing its mission to bear in a new national context. Continue reading at The New York Times

[ The New York Times | 2023-10-09 13:26:00 UTC ]
More news stories like this | News stories tagged with: #anthology #du bois #magazine launched