BtoB Magazine Becomes Part of Ad Age

BtoB Magazine is shutting down its print product and will become part of sister publication, Advertising Age, by January 1, in a move that likely reflects sustained pressure on print advertising in the med Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-10-03 00:00:00 UTC ]
News tagged with: #print product #sister publication #advertising age #print advertising

Other news stories related to: "BtoB Magazine Becomes Part of Ad Age"

'AudioFile' Magazine Announces 2024 Golden Voice Award Winners

'AudioFile' has named the three winners of its annual Golden Voice awards, which honors voice actors who have made significant contributions to audiobook publishing. The recipients are Dominic Hoffman, Robert Petkoff, and Kate Reading. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #kate reading #audiobook publishing

The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. Continue reading at Digiday

[ Digiday | 2024-05-21 04:01:00 UTC ]
More news stories like this | News stories tagged with:

This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company

[ Fast Company | 2024-05-14 22:45:00 UTC ]
More news stories like this | News stories tagged with: #cookbook #times square

‘They made it look so easy’: traditional craft of bookbinding rejuvenated for the TikTok age

Enthusiasts are customising their favourite works and being rewarded with wide social media followingThe videos often begin with every bibliophile’s nightmare: a person ripping the covers off a book.They are not vandals, however; they are bookbinders, taking part in a growing trend for replacing... Continue reading at The Guardian

[ The Guardian | 2024-05-12 08:00:50 UTC ]
More news stories like this | News stories tagged with: #hardback #growing trend #taking part

Shirley Conran, campaigner and ‘queen of the bonkbuster’, dies aged 91

Bestselling author of Lace and Superwoman turned her attention to helping people overcome anxiety about mathsShirley Conran, the author of Lace and Superwoman, has died aged 91, her son the designer Jasper Conran has announced.The bestselling “queen of the bonkbuster” was also the founder of the... Continue reading at The Guardian

[ The Guardian | 2024-05-09 18:48:22 UTC ]
More news stories like this | News stories tagged with: #bestselling author

Apple’s ‘Crush’ ad receives backlash from PR and marketing pros

“This Apple ad is what happens when you try to be ‘edgy’ with no consideration for strategy,” said Lulu Cheng Meservey. Continue reading at Media Week

[ Media Week | 2024-05-08 21:18:08 UTC ]
More news stories like this | News stories tagged with: #lulu

Paul Auster, American author of The New York Trilogy, dies aged 77

The writer of The New York Trilogy, Leviathan and 4 3 2 1 – known for his stylised postmodernist fiction – has died from complications of lung cancer• Paul Auster – a life in quotes• Paul Auster – a life in picturesPaul Auster, the author of 34 books including the acclaimed New York Trilogy, has... Continue reading at The Guardian

[ The Guardian | 2024-05-01 04:02:37 UTC ]
More news stories like this | News stories tagged with: #american author #lung cancer #york trilogy #paul auster #author died

Best Buy and CNET Are Combining Their Ad Inventory

Consumer electronics retailer Best Buy and digital publisher CNET are teaming up to create a new retail media model, the companies said Thursday. The electronics retailer and the publisher are combining their ad inventory, allowing advertisers to buy across Best Buy Ads'... Continue reading at AdWeek

[ AdWeek | 2024-04-25 12:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publisher #ad inventory

Finally, the Ad Industry Can Deliver on Purpose-Driven Media Investment

Several brands have made public commitments to shift their budgets to purpose-driven advertising and allocate spend to companies owned by and reaching underrepresented populations or focusing on industry causes. However, given the complexity of the digital media... Continue reading at AdWeek

[ AdWeek | 2024-04-17 20:25:31 UTC ]
More news stories like this | News stories tagged with: #digital media #companies owned #ad industry

Lynne Reid Banks, author of The Indian in the Cupboard, dies aged 94

Writer was also one of first female news reporters on British TV, interviewing stars such as Charlie ChaplinThe author Lynne Reid Banks, known for her novel The L-Shaped Room and her children’s book series The Indian in the Cupboard, has died at the age of 94.She died of cancer “peacefully with... Continue reading at The Guardian

[ The Guardian | 2024-04-05 14:04:44 UTC ]
More news stories like this | News stories tagged with: #children’s book #wonderful work #thursday afternoon #book series #l-shaped room

Advertising as Art: How Literary Magazines Pioneered a New Kind of Graphic Design

During the summer of 1896, a poster of a redheaded woman riding a bicycle appeared in bookshop windows and newsstands in cities across the United States. Sporting a fashionable outfit, the cyclist gazes blankly beyond the viewer, seeming to exert little effort. Though her body occupies most of... Continue reading at Literrary Hub

[ Literrary Hub | 2024-04-03 08:55:47 UTC ]
More news stories like this | News stories tagged with: #bookshop #bookshop windows #graphic design

How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business

Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday

[ Digiday | 2024-03-27 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst #publishing summit #sheel shah #hearst magazines

Politically Charged Publisher Splinter Returns. Ad Monetizing Is Another Question

Political news publisher Splinter relaunched Tuesday morning, three months after it was acquired by Paste Magazine in a package deal, alongside feminist publisher Jezebel, from G/O Media for an undisclosed sum. Splinter has been dormant since November 2019, and it plans... Continue reading at AdWeek

[ AdWeek | 2024-03-26 10:17:56 UTC ]
More news stories like this | News stories tagged with: #news publisher

‘Babar’ Heir And Author Laurent De Brunhoff Dies At Age 98

Laurent de Brunhoff, who revived his father's popular picture book series about an elephant king, has died. Continue reading at HuffPost

[ HuffPost | 2024-03-23 20:35:30 UTC ]
More news stories like this | News stories tagged with: #picture book

Crain's 20 In Their 20s showed promise at a young age. They're living up to the hype

Brad Weekes was 25 years old and working as a senior associate at public affairs firm Kivvit when Crain's named him to the 2020 class of 20 In Their 20s. The East New York native's goal at the time: Pressure lawmakers to make positive changes.In many ways, Weekes was already doing just that. At... Continue reading at Crains New York

[ Crains New York | 2024-03-06 20:37:04 UTC ]
More news stories like this | News stories tagged with: #book deal #dig deeper #premier league

Endnotes: ‘The Age of Magical Overthinking’ by Amanda Montell

We take a look at the publication process for the ‘Cultish’ author’s latest book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publication process

How Chinese science fiction went from underground magazines to a Netflix blockbuster

For a few days in October 2023, the capital of the science fiction world was Chengdu, China Continue reading at ABC News

[ ABC News | 2024-02-29 02:54:58 UTC ]
More news stories like this | News stories tagged with: #science fiction

Google sued for $2.3bn by European media groups over digital ad losses

Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian

[ The Guardian | 2024-02-28 19:24:36 UTC ]
More news stories like this | News stories tagged with: #publishers including #czech republic #digital advertising #dominant position #lawsuit filed