It opened against the backdrop of gun assaults across the nation. It’s been criticized for gore and a sympathetic portrait of its homicidal protagonist. And it received an R rating for violence. All of which could add up to why Warner Bros. has been promoting “Joker” as more of an arthouse film with a small budget and no brand partnerships. The studio declined to discuss its marketing with Ad Age. But the "Joker” promotion stands in contrast to another of the studio’s 2019 films, “It Chapter Two,” rated R by the MPAA for “disturbing violent content and bloody images throughout.” That film counted Carl’s Jr, AT&T, Cold Stone and Shell among its promotion partners. The studio’s 2016 comic book movie release, "Suicide Squad,” a PG-13 film starring Jared Leto as its Joker, secured a partnership with Samsung and grossed $746 million globally at the box office. It's easier to market superheroes who fight for good. Superhero rollouts have leaned on splashy Super Bowl ads and big brand partnerships with companies like Geico and Coca-Cola. Even without many of the marketing tools that come standard with comic book movies, "Joker" dominated U.S. theaters this weekend, bringing in $93.5 million and setting a box office record for October. The film won the highest prize at the Venice Film Festival last month, and there's already Oscars buzz about Joaquin Phoenix's lead performance. But some critics are saying the movie is too violent. Police have increased their presence... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-07 17:33:36 UTC ]
Wednesday is usually New Comic Book Day but, with everyone on lockdown due to coronavirus, this week’s selection was a little light. The main distributor, Diamond, ceased shipments both to and from its warehouse — a seemingly logical move given that... Continue reading at Engadget
[ Engadget | 2020-04-02 17:30:13 UTC ]
More news stories like this
Diamond Comic Distributors has announced it will not be shipping new comic books to retailers "until further notice" due to the coronavirus outbreak. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-03-25 00:11:33 UTC ]
More news stories like this
His character Asterix captured the spirit of the French of the 1960s and grew into a worldwide phenomenon. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-03-24 22:57:45 UTC ]
More news stories like this
Free Comic Book Day, which is usually held in May, has been postponed until the summer because of the coronavirus outbreak. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-03-19 23:32:50 UTC ]
More news stories like this
Penguin Random House UK has announced a new partnership between its audio division and Rebellion, a publisher of comic books, fiction and video games, in response to increasing demand for science fiction audio. Continue reading at The Bookseller
[ The Bookseller | 2020-03-18 22:09:16 UTC ]
More news stories like this
I draw, write, speak about, teach, facilitate and organise events about comics. After graduating with a degree in Social Anthropology from the University of Sussex, I attended art college and worked as a freelance illustrator. In 2008, I began to incorporate comics into my practice. I also... Continue reading at British Council global
[ British Council global | 2020-03-11 13:11:13 UTC ]
More news stories like this
The Comic Book Legal Defense Fund plans to create the Rory D. Root Comics Ambassador Grant, a program designed to support community building by retailers, named in honor of the late Rory Root, an influential Berkeley comics retailer noted for his pioneering embrace of book trade practices and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-25 05:00:00 UTC ]
More news stories like this
Sensible Footwear: A Girl’s Guide by Kate CharlesworthMy favourite place to be is partway through a book that I have just realised is becoming an all-time favourite. This month, it happened with Kate Charlesworth’s graphic memoir, Sensible Footwear: A Girl’s Guide, a political history of gay... Continue reading at British Council global
[ British Council global | 2020-02-14 09:49:28 UTC ]
More news stories like this
JOHN VERCHER’S TAUT, impressive debut crime novel, Three-Fifths, follows Bobby Saraceno — a mixed-race man living a lie. Saraceno has spent his life passing as a white man, raised by his racist maternal grandfather in Pittsburgh. Bobby’s kept his true self hidden from everyone, even his fellow... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-01-29 13:30:35 UTC ]
More news stories like this
A new comic book series imagines that Nancy has been killed, infuriating some fans of the unstoppable teen detective who made her debut 90 years ago. Continue reading at The New York Times
[ The New York Times | 2020-01-25 19:16:28 UTC ]
More news stories like this
The author’s latest comic book endeavor adapts a short story, “The Sacrifice of Darkness,” from her 2017 collection “Difficult Women.” Continue reading at The New York Times
[ The New York Times | 2020-01-24 18:30:05 UTC ]
More news stories like this
A new story will reveal more about the characters before the Amazon Prime TV superhero series returns this year. Continue reading at The New York Times
[ The New York Times | 2020-01-23 18:30:05 UTC ]
More news stories like this
Canadian independent publisher (and bookstore!) Biblioasis has printed up a limited run of indie bookseller trading cards, featuring heroic comic book portraits of prominent booksellers. Why? Well, for starters, this week is the annual independent booksellers conference in Baltimore, the ABA’s... Continue reading at Literrary Hub
[ Literrary Hub | 2020-01-21 13:40:31 UTC ]
More news stories like this
There is no way I can do crimes without making coffee first. Fill up one of these comic book villain mugs to start your morning off right. Or, very wrong. Continue reading at Book Riot
[ Book Riot | 2020-01-13 11:39:29 UTC ]
More news stories like this
Second only to the occasional test kitchen tour, the biggest perk of editing Folio: is the constant reminder that magazines overwhelmingly remain the primary medium for the greatest long-form journalism being produced today. As another year ends, we once again turned to the tastemakers... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-30 17:04:32 UTC ]
More news stories like this
Two sequels to the classic comic book series came to a conclusion just days apart—one more successfully than the other. Continue reading at Wired
[ Wired | 2019-12-18 18:04:02 UTC ]
More news stories like this
Comic book creators search for ways to combat the rise of illegal digital sharing of their work. Continue reading at BBC World
[ BBC World | 2019-11-29 13:41:32 UTC ]
More news stories like this
A right-wing hero called the Question inspired Watchmen’s faceless vigilante. But later stories took the character in a very different direction. Continue reading at Slate
[ Slate | 2019-11-22 19:45:46 UTC ]
More news stories like this
A reporter, editor and author, he co-wrote a biography of Stan Lee, oversaw a comics festival and started an award-winning website. Continue reading at The New York Times
[ The New York Times | 2019-11-21 22:50:30 UTC ]
More news stories like this
Whether you're a regular comic reader or a movie fan, these novels based on comic book characters provide more content with your favorites. Continue reading at Book Riot
[ Book Riot | 2019-11-20 11:42:34 UTC ]
More news stories like this