In June, Bon Appetit magazine and IBM created an unlikely alliance: The Conde Nast publication tapped the IBM supercomputer Watson to inform a web-based cooking app called Chef Watson. The app combines the computer's information on food with Bon Appetit's more than 9,000 recipes to kick out a new recipe each time someone uses it. (Read more about the partnership here.)At Ad Age's Data Conference on Tuesday, Bon Appetit Editor-in-Chief Adam Rapaport and IBM Watson Group's Florian Pinel discussed Chef Watson -- and gave the audience a tabouli salad created especially for conference goers. (It was delicious.)Afterwards, Mr. Rapaport explained why data is so delicious for Bon Appetit and how Chef Watson helps advance the interests of the magazine. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-10-29 00:00:00 UTC ]
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You've built and furnished a home. You regularly tweak and maintain the property so your equity grows. But when you're away, strangers gain access. They sell your appliances, plumbing fixtures and furniture and when you return, it's clear the value you've worked so hard to attain has... Continue reading at Advertising Age
[ Advertising Age | 2014-07-07 00:00:00 UTC ]
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While staffing Rodale’s Modern Times imprint, which launched in 2007, editorial director Leigh Haber reached out to Shannon Welch, a young writer she knew through mutual friends. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
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Fall religion, in not so many words: still too many pastors; religion is still bad for you and the world (Christopher Hitchens has even come back from the dead, via previously unpublished essays, to remind us of this); Pope Francis still looks promising. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
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IBM and Bon Appetit Magazine have entered into a cookbook and big data partnership. Here's why cooking and food are so important for big data. This article contains interviews with Steve Abrams, IBM Watson Group Director and Stacey Rivera, Bon Appetit Digital Director.Read Full Story Continue reading at Fast Company
[ Fast Company | 2014-07-03 00:00:00 UTC ]
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Two Swedish online bookstores, CD-on and Bonnier-owned Adlibris, have been reported to the... Continue reading at The Bookseller
[ The Bookseller | 2014-07-02 00:00:00 UTC ]
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PW talked to the editor of Lily King's buzzed-about new novel, which bowed on June 3 and received a starred review from PW and may be adapted into a feature film. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-25 00:00:00 UTC ]
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Mobile marketing startup SessionM, trying to prove its efforts can help spur sales, announced a partnership with Datalogix to measure the success of digital campaigns. SessionM says the partnership is the best way to show marketers that mobile is effective, which many question. Datalogix... Continue reading at AdWeek
[ AdWeek | 2014-06-25 00:00:00 UTC ]
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Publishers like MotorTrend and Hearst's Jumpstart Automotive Group are using their reader data to offer up valuable insights to their ad partners. The post Auto publishers show how valuable data can be appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-24 00:00:00 UTC ]
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It's time to let go of the idea that music outlet Spin is meant to be a print magazine, according to newly appointed editor in chief Craig Marks. "It's very, very hard to break up with print," he said. "But to hold onto print and to have an even kind of romantic relationship with it probably... Continue reading at AdWeek
[ AdWeek | 2014-06-17 00:00:00 UTC ]
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The premise of RSVP, Bon Appétit’s longest-running column, is simple: Readers write in to request recipes for their favorite restaurant dishes, and the magazine’s test kitchen chefs whip up a version that can be easily tackled at home—no commercial equipment or impossible-to-find ingredients... Continue reading at AdWeek
[ AdWeek | 2014-06-16 00:00:00 UTC ]
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The phrase “orphaned manuscript” strikes dread in the heart of every writer: it refers to a project acquired by an editor who leaves the company before the book is published. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
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The debut of BookCon on the last day of this year’s BookExpo America was a solid one, but there was room for improvement, especially in terms of crowd control. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-06 00:00:00 UTC ]
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By Denis Wilson This article is from the Publishing Executive Buyer's Guide which is a publisher's reference on emerging technology in the media industry. You can find other Buyer's Guide Sections here: ... Continue reading at Publishing Executive
[ Publishing Executive | 2014-06-01 00:00:00 UTC ]
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What American Booksellers Association CEO Oren Teicher called Amazon's "bullying assault of a major publisher" was a key concern among indie booksellers at both Thursday afternoon's ABA Town Hall and Annual Meeting. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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For Gourmand's new Beijing Cookbook Fair, launched this year, publishers came from around the world for a taste of China's and the world's $4bn cookbook market. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-05-30 00:00:00 UTC ]
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The late author's UK editor remembers a funny, gracious, kind, demanding, delightful and wise human being and writer of one of the world's great autobiographiesMaya Angelou was one of the world's most important writers and activists. She lived and chronicled an extraordinary life: rising from... Continue reading at The Guardian
[ The Guardian | 2014-05-29 00:00:00 UTC ]
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A debut, a sequel, the first of a new fantasy trilogy and more were among the books discussed at BookExpo America 2014's YA Editors' Buzz Panel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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BEA attendees faithfully—and eagerly—flock to two panels that have become popular staples of the show’s programming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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PW catches up with the editor of "The Harry Quebert Affair," John Siciliano, to discuss high expectations, the difficulty of importing blockbusters and the fact that, occasionally, something French can be fun. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-21 00:00:00 UTC ]
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Many agents and editors use M.F.A. programs as resources for finding new talent. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
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