Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
The interactive portion of the South by Southwest festival in Austin may be over, but that doesn't mean that digital media brands have packed up their bags. Several digital-facing companies and publishers have decided to activate outside the traditional period reserved for their wares, further... Continue reading at AdWeek
[ AdWeek | 2015-03-21 00:00:00 UTC ]
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A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller
[ The Bookseller | 2015-03-20 00:00:00 UTC ]
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Brightly is a new online resource from Penguin Random House to help parents find books that will encourage their children to become lifelong readers. The post PRH’s Brightly to Help Parents Raise Lifelong Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-20 00:00:00 UTC ]
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At the annual event, held last week in Toronto, industry leaders addressed various aspects of digital development in publishing, from ebook pricing and reader engagement to bundling and podcasts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
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Weidenfeld & Nicolson has acquired a novel about an enigmatic film director which it will publish as a digital exclusive. Commissioning editor Sophie Buchan bought UK and Commonwealth rights to The Life and Death of Sophie Stark by Anna North from Caspian Dennis at Abner Stein on behalf of... Continue reading at The Bookseller
[ The Bookseller | 2015-03-18 00:00:00 UTC ]
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Emily Morrow discusses how Scholastic's This is Teen online community has helped the company connect with a passionate community of YA readers online. The post Scholastic’s Emily Morrow on Community Building for YA Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-18 00:00:00 UTC ]
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Bloomsbury Children’s UK and US divisions will simultaneously publish a new YA novel from Len Vlahos in winter 2017. In House of Stone, fifteen-year-old Jackie's dad is dying of a brain tumour so decides to auction off his life on eBay to a reality TV show producer. Disgusted by the farce the... Continue reading at The Bookseller
[ The Bookseller | 2015-03-17 00:00:00 UTC ]
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n">Reuters) - Buyout firm Apollo Global Management LLC is in advanced talks to acquire most of the assets of Digital First Media, publisher of the Denver Post and San Jose Mercury News, for around $400 million, according to people familiar ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-03-17 00:00:00 UTC ]
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German ebook distribution platform Bookwire's international expansion is rolling across Spain, Brazil, Mexico, Costa Rica, Ecuador, Peru and Colombia. The post Ebook Distributor Bookwire’s Plans for Global Domination appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-16 00:00:00 UTC ]
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Bloomsbury has signed a literary thriller about identical twins from writer Ann Morgan. Beside Myself follows two twin sisters, Ellie and Helen, who swap places aged six. At first, it is a game, but when Ellie refuses to switch back, Helen is forced into a new identity, developing a host of... Continue reading at The Bookseller
[ The Bookseller | 2015-03-14 00:00:00 UTC ]
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The UK Literacy Association (UKLA) is launching an award for digital ebooks and apps for children aged 6-8. The Digital Book Award, created in association with Booktrust and sponsored by the Open University, is open todigital products that use sounds and visuals to make a children’s experience... Continue reading at The Bookseller
[ The Bookseller | 2015-03-14 00:00:00 UTC ]
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When the spin-off of its college division is completed later this year, Barnes & Noble plans to sell both print and digital books, B&N Inc. CEO Mike Huseby told analysts during a conference call last week to discuss third-quarter results. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-13 00:00:00 UTC ]
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Bloomsbury has signed a debut book from mathematician David Sumpter, looking at the statistical background behind football. Commissioning editor Jim Martin signed world rights to More than a Game in a deal with Chris Wellbelove at Greene & Heaton. The book will published on Bloomsbury's... Continue reading at The Bookseller
[ The Bookseller | 2015-03-13 00:00:00 UTC ]
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The Reader’s Guild has signed a long-term licensing agreement to market and publish Reader’s Digest's Condensed Book series as Reader’s Digest Classic Editions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-12 00:00:00 UTC ]
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HarperCollins Children’s Books and Bloomsbury Children’s both have two books shortlisted for this year’s Children’s Books Ireland (CBI) Book of the Year awards [see full list below]. Bloomsbury’s Apple and Rain by Sarah Crossan and When Mr Dog Bites by Brian Conaghan are on the shortlist, as... Continue reading at The Bookseller
[ The Bookseller | 2015-03-12 00:00:00 UTC ]
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When it comes to catering to Millennials, Total BooX believes that eliminating the the friction in the traditional ebook purchasing process is key. The post Total BooX: Ebooks for the Way the 21st-Century Reader Reads appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-12 00:00:00 UTC ]
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Trajectory will distribute more than 200,000 Chinese language ebooks to the South and North American marketplace and export English language ebooks into China via Tencent Literature's content platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-10 00:00:00 UTC ]
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A 90-second video features the voices of celebrities including Amy Poehler, Cameron Diaz, Sienna Miller and Jenny Slate while playing on the fact that they do not actually appear. The ads and video direct viewers to the Not There website, which houses the No Ceiling Full Participation report --... Continue reading at Advertising Age
[ Advertising Age | 2015-03-08 00:00:00 UTC ]
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Philip Pullman’s His Dark Materials series is released today (5th March) in ebook format for the first time. Penguin Random House, which owns the digital rights to the trilogy, is publishing Northern Lights, The Subtle Knife and The Amber Spyglass as ebooks, priced at £5.49 each. It is also... Continue reading at The Bookseller
[ The Bookseller | 2015-03-06 00:00:00 UTC ]
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William Morrow's line of digital-first mystery titles, Witness Impulse, has broken a sales milestone: its books have sold over 1 million copies in the U.S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-05 00:00:00 UTC ]
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