Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]

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Books and Digital Real Estate Assets Lift News Corp Results

News Corp reported quarterly revenue and a profit just above analysts’ consensus forecast as its book publishing and real estate businesses offset dwindling print revenue. Continue reading at The New York Times

[ The New York Times | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing


Go digital by all means, but don't bring the venture capitalists in to do it

For centuries we the taxpayers have paid to maintain the nation’s treasures and institutions. It would be madness to hand over our archives nowIt’s brutal out there for public service institutions. They are under relentless pressure to conform to a bizarre form of market logic that requires them... Continue reading at The Guardian

[ The Guardian | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading habits


Why local papers count - one story launches a care home campaign

A newspaper story on Marion Brown’s plight fuels a grassroots campaignA speech last week by the BBC’s head of news, James Harding, was badly received by newspaper publishers, as I reported, because he thinks the corporation needs to fill a reporting vacuum created by a dwindling industry.This... Continue reading at The Guardian

[ The Guardian | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james harding #newspaper publishers


Facebook Opens Its Ad Awards to Instagram Campaigns

Facebook is allowing a new ad type in its yearly awards: Instagram campaigns. The Facebook Awards started taking submissions last week, and for the first time, Instagram ads are up for consideration, the social network said. This is the fourth year Facebook is hosting the ad awards, and Adweek... Continue reading at AdWeek

[ AdWeek | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media strategy #emerging markets #latin america #middle east


Journalists back in the firing line as digital media struggles to protect its own

As it has become harder to censor individual journalists and independent teams, the intimidation, violence and imprisonment has increasedIn a rather dark hotel meeting room, halfway up a Swiss mountain, editors and publishers are having a heated debate about the freedom of the press. This is the... Continue reading at The Guardian

[ The Guardian | 2015-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free speech


Children's book start-up Lost My Name plans global expansion

British children’s book start-up Lost My Name is planning to expand into several new territories in 2015 after claiming it outsold Julia Donaldson’s Superworm in 2015.   The company sells personalised picture books via its website www.lostmy.name. Customers create a book by entering the name... Continue reading at The Bookseller

[ The Bookseller | 2015-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british children #book start- #website www


Comics Publisher Nobrow Goes Digital

Nobrow's first app launches with seven titles, with plans to add two more per month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
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Blinkbox in talks to shift readers to Kobo

Blinkbox Books is in talks to shift its readers to the Kobo platform when it closes next month. The Bookseller revealed yesterday (26th January) that Tesco will close its ebooks platform at the end of February after exclusive talks with Waterstones to buy it failed at the last minute. Continue reading at The Bookseller

[ The Bookseller | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive talks #blinkbox books #kobo platform #ebooks platform


The readers’ editor on… verification | Stephen Pritchard

Online readers expressed concern that an interview with a victim of sexual exploitation did not adequately seek to verify her claimsPersonal testimony is a powerful tool in any struggle to increase public awareness and to fight injustice. When that testimony is as searing as the one given by... Continue reading at The Guardian

[ The Guardian | 2015-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #powerful tool #observer magazine #sexual abuse


HC signs global deal for Neal Stephenson

HarperCollins has signed a global deal for two books by science/historical fiction writer Neal Stephenson. In the UK, Australia and New Zealand, the books will be published by HarperCollins imprint Borough Press. In the US and Canada, the novels will be published by William Morrow. Continue reading at The Bookseller

[ The Bookseller | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #neal stephenson #global deal #william morrow


Mixed Results for Bricks-and-Mortar Stores with Digital Content

For many bricks-and-mortar bookstores, 2014 was a banner year, helped by the overall improvement in the sale of print books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed results #bricks-and-mortar stores #digital content #bricks-and-mortar bookstores #banner year #print books


A Premonition of the Digital Humanities, Fifty Years Ago?

In 1964, the great science fiction writer Stanisław Lem published his philosophical magnum opus Summa Technologiae. But it wasn’t translated into English (from Polish) until two years ago. Lem’s book is an exhilarating take on the future of humanity. It jumps from idea to idea throughout science... Continue reading at Wired

[ Wired | 2015-01-22 00:00:00 UTC ]
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UK Booksellers urged to join European-wide campaign

Booksellers are being called on to join in the #mynextread campaign – designed to galvanise readers across Europe. The campaign, which launched to the public today (21st January) is spearheaded by the European International Booksellers Federation (EIBF) and encourages booksellers and readers to... Continue reading at The Bookseller

[ The Bookseller | 2015-01-22 00:00:00 UTC ]
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The case for, and against, integrated print-digital newsrooms

Two publishers make the case for separating or combining their print/Web editorial staffs. The post The case for, and against, integrated print-digital newsrooms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-21 00:00:00 UTC ]
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Scotland school libraries campaign from CILIP

CILIP Scotland will later this month launch an advocacy strategy for school libraries, pledging to campaign for libraries at national level.   In the document, CILIP Scotland pledges to commission research on the impact of school libraries and librarians, provide advice and support to... Continue reading at The Bookseller

[ The Bookseller | 2015-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school libraries #school librarians #month launch #provide advice


Je Suis Charlie Campaign Raises $40,000

PW’s Je Suis Charlie campaign to support free expression has raised $40,000 in contributions that will be donated to five organizations that support free speech. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-20 00:00:00 UTC ]
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Oui, French Readers are Just as E-Trashy as Everyone Else

French readers like many trashy books just as much everyone else; Americans are the most unlikely to finish a book…and more insights from ebook pros. The post Oui, French Readers are Just as E-Trashy as Everyone Else appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-20 00:00:00 UTC ]
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Print and digital help grow the book market in 2014

Last year the book trade “rekindled its love affair with the physical book”, Pan Macmillan’s m.d Anthony Forbes Watson has told The Bookseller. “Previous years have all been about growing ebook sales, but in 2014, in a market where ebook sales were plateauing, suddenly it was all about forward... Continue reading at The Bookseller

[ The Bookseller | 2015-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #love affair #physical book #pan macmillan #previous years #ebook sales


1105’s Ed Tech Magazine Returns to Print After 2 Digital-Only Years

Digital-to-print launches like Allrecipes, POLITICO Magazine and The Pitchfork Review are becoming increasingly common, but it's rare when a brand that decided to abandon ink and paper returns to it. T.H.E. Journal, 1105 Media's magazine about K-12 education technology, is doing just that though. Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #politico magazine #pitchfork review #increasingly common


No, we haven’t banned books on pigs – but sensitivity is key in global publishing | Jane Harley

At Oxford University Press we have to balance children’s cultural and learning needs, while retaining some healthy common senseGiven that our editorial guidelines that reference pigs and pork have been in place for as long as I can remember, little did I imagine that they would attract... Continue reading at The Guardian

[ The Guardian | 2015-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish books #positive impact #real difference