Best Life Magazine Finds a Second Life as a Digital Brand

From Metropolitan Home to Newsweek, we've seen a number of shuttered magazine titles revived (at least in some form) over the past couple of years. Now Best Life, the luxury men's service magazine, is getting a second life online—and with its original launch editor at the helm, no less. Best Life made its original debut back in 2004, a higher-end extension of Rodale's Men's Health, which was led by the company's star editor Dave Zinczenko. In 2009, however, the magazine stopped regular publication in the wake of the previous year's financial crisis, and in 2012, Zinczenko left Rodale. But Zinczenko went on to launch his own company, Galvanized, and has spent the past several years overseeing a relaunch of AMI's Men's Fitness and rebuilding his popular Eat This, Not That franchise (which he had acquired from Rodale), felt that there was still an audience for Best Life. "I was always talking it up and lamenting with others when it went on hiatus," he recalled. "It was built to serve a giant void that existed in the men's market, and now, more than a decade later, that void is even more evident." After hearing that another company had purchased the dormant Best Life brand from Rodale, Zinczenko reached out to the new owners and voiced his interest in helping to revive it. Eventually, he ended up acquiring the title, and built an editorial team to relaunch it as a digital brand, BestLifeOnline.com. Of course, men's lifestyle sites are a dime a dozen, but according... Continue reading at 'AdWeek'

[ AdWeek | 2016-10-13 00:00:00 UTC ]
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Why Djuna Barnes Withdrew Into Total Seclusion the Last 40 Years of Her Life

Welcome to part two of the first episode of our new original podcast, Lit Century: 100 Years, 100 Books. Combining literary analysis with an in-depth look at historical context, hosts Sandra Newman and Catherine Nichols choose one book for each year of the 20th century, and—along with special... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-20 08:51:44 UTC ]
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Monoray to publish Pat Nevin’s 'life-affirming' football memoir

Jake Lingwood, publisher of Monoray (part of the Octopus Publishing Group), has acquired Pat Nevin's memoir, The Accidental Footballer.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-20 03:29:46 UTC ]
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Heywood Hill launches free books for life competition

London bookshop Heywood Hill has launched a competition to provide one book-lover with a free book every month for life.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-19 13:58:51 UTC ]
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Overall Frankfurter Buchmesse Digital Attendance: 200,000 Users

The world's largest trade show registered 4,165 buyer and sellers on its Frankfurt Rights platform, 2,388 on the B2B 'matchmaking tool.' The post Overall Frankfurter Buchmesse Digital Attendance: 200,000 Users appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-19 08:14:46 UTC ]
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Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’

The next Publishing Perspectives Talk at the 2020 Frankfurt Book Fair is on the digital-format usage by consumers during pandemic lockdowns. The post Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 20:46:14 UTC ]
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Find new talent to nurture, publishers told at FBF

Publishing is too used to centring whiteness and must concentrate on actively seeking new talent, nurturing it and promoting it outside of the mainstream, attendees heard at a Frankfurt Book Fair session on improving diversity and addressing inequalities. Continue reading at The Bookseller

[ The Bookseller | 2020-10-15 00:19:36 UTC ]
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Jerry Seinfeld’s ‘Is This Anything?’ charts his life as a comedian, one bit at a time

“Is This Anything?” is not a traditional memoir, but it does offer insights into Seinfeld’s personal history. Continue reading at The Washington Post

[ The Washington Post | 2020-10-13 12:00:00 UTC ]
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Higher Digital Sales Drove Gains of Adult Books in August

Sales of downloadable audio jumped 32% in August over a year ago and e-book sales rose 14.6%. With hardcover sales up 29% in the month, sales of adult books rose 13.2% in August, according to AAP's BookStat. Total industry sales inched up 0.3% in the month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-13 04:00:00 UTC ]
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Time to look at digital media through 'hot' and 'cold' channels

YouTube, Spotify, podcasts or TikTok may be digital, but they are decidedly warmer than, say, search-engine optimisation. Continue reading at Media Week

[ Media Week | 2020-10-12 09:21:30 UTC ]
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The Central Park Five’s Yusef Salaam on life after wrongful conviction

When Yusef Salaam was 15, he and four other teenage boys were falsely accused of raping a woman in New York's Central Park. Salaam was imprisoned for nearly seven years before he was exonerated. His life story has inspired a new book called... Continue reading at CBC

[ CBC | 2020-10-12 04:00:00 UTC ]
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The Hidden Life of Ice by Marco Tedesco, Read by Joel Richards

Every Monday through Friday, AudioFile’s editors recommend the best in audiobook listening. We keep our daily episodes short and sweet, with audiobook clips to give you a sample of our featured listens. Joel Richards emulates the quiet reverential voice of climate scientist Marco Tedesco as he... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-09 15:32:33 UTC ]
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Why advertisers are leaning into digital publishing strategies

Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday

[ Digiday | 2020-10-08 01:00:00 UTC ]
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How to rethink your digital diet and pull yourself out of a productivity slump

Placing boundaries on your screen time will help you get back to business after touching your technology too much. For some of us, social media and digital content have been our saving graces during the pandemic—a critical way to stay in the know, keep connected, and maintain relationships. But... Continue reading at Fast Company

[ Fast Company | 2020-10-07 08:00:20 UTC ]
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V.E. Schwab delivers another compulsively readable novel with ‘The Invisible Life of Addie LaRue’

The epic, unfolding over centuries, follows a dreamer and artist who strikes a dangerous deal with the god of darkness. Continue reading at The Washington Post

[ The Washington Post | 2020-10-07 05:25:08 UTC ]
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Black and Pragmatic: The Life and Books of Stanley Crouch

The death of Stanley Crouch - author, jazz critic, columnist and novelist - at age 74 ended five decades of engrossing, often iconoclastic declarations on race, jazz, politics, film criticism, and American culture. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-07 04:00:00 UTC ]
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Thomas Nelson, Lysa TerKeurst Launch New Book Brand

Thomas Nelson's Nelson Books imprint is partnering with bestselling author Lysa TerKeurst on COMPEL, a new author training and publishing program geared toward female Christian authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-05 04:00:00 UTC ]
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Arguing for a right to life, liberty, happiness and health care

After his own medical nightmare, Timothy Snyder rages against the U.S. health system. Continue reading at The Washington Post

[ The Washington Post | 2020-10-02 12:00:00 UTC ]
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Print Units Post Double-Digit Gains at the End of September

With the juvenile and YA nonfiction categories both posting better than 32% gains, unit sales of print books rose 10.3% in the week ended Sept. 26, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-02 04:00:00 UTC ]
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Germany’s Springer Nature Opens a ‘Digital Hub’ for Frankfurt

The Springer Nature @ Frankfurt Book Fair site brings together online activities the company is organizing around the Frankfurter Buchmesse. The post Germany’s Springer Nature Opens a ‘Digital Hub’ for Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-29 17:06:17 UTC ]
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PW Inks Distribution Deal for Digital Archive

East View Information Services will now distribute the 'Publishers Weekly' Digital Archive. The archive is composed of 7,500 past issues of 'PW' with more than 650,000 fully searchable pages. It includes 435,000 book reviews beginning in the 1940s. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-29 04:00:00 UTC ]
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