Behind Church & Dwight's approach to digital growth and value pricing

Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-03-29 09:00:00 UTC ]
News tagged with: #digital growth #digital media

Other news stories related to: "Behind Church & Dwight's approach to digital growth and value pricing"


eBay starts selling discounted digital comic bundles

eBay is one of the go-to places for collectibles and old comic book titles, but now you can also make it a habit to check the website if you're looking for some sweet digital comic deals. The e-commerce platform has teamed up with Madefire to give sh... Continue reading at Engadget

[ Engadget | 2018-06-29 00:00:00 UTC ]
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Church Publishing Looks Back on 100 Years of Books

Celebrating 100 years in the book business, Church Publishing Incorporated is honoring its Episcopal roots while also adapting to a broad and changing audience. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #changing audience #book business #church publishing


Mexican Booksellers and Digital Sales Infrastructure: Managing Metadata

Encouraged to 'exchange opinions, push yourself to create a network,' Mexico's booksellers at the CONTEC conference were challenged to adopt digital sales systems' support for retail. The post Mexican Booksellers and Digital Sales Infrastructure: Managing Metadata appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #contec conference


Projects from CUP, Digital Science, Clarivate shortlisted for ALPSP Awards

Six projects – including Dimensions from Digital Science and Clarivate Analytics’ Kopernio – have been shortlisted for the Association of Learned & Professional Society Publishers Awards for Innovation in Publishing 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #clarivate analytics #digital science


Focus on international growth is 'next phase' for PRH, says Dohle

Penguin Random House will put a focus on international growth, especially in emerging markets, in its next phase of strategy implementation, global c.e.o. Markus Dohle has said. Continue reading at The Bookseller

[ The Bookseller | 2018-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #emerging markets #international growth #markus dohle


Finnish Digital Media Fund IPR.VC Backs Development of YA Book Series for Television

With plans for multiplatform development to follow, the allegorical fantasy writings of Italian author Roberto Ricci are coming first to television. The post Finnish Digital Media Fund IPR.VC Backs Development of YA Book Series for Television appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-25 00:00:00 UTC ]
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Europe’s Transbook Project Closes: Four Years in Digital Publishing for Children

In its four years, the partners brought together by the Transbook project based in children's literature, tried to learn 'what is the digital model in the publishing industry?' The post Europe’s Transbook Project Closes: Four Years in Digital Publishing for Children appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #digital model #digital publishing #post europe #children appeared


Digital media companies chasing TV hope for carriage fees, but it’s no guarantee

Digital publishers want to launch linear TV channels and are willing to give them away for free, but that move carries some risk. The post Digital media companies chasing TV hope for carriage fees, but it’s no guarantee appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishers


O Mag Taps Arianna Davis as Digital Director of New Site | People on the Move

[caption id="attachment_126791" align="alignright" width="150"] Arianna Davis[/caption] Arianna Davis was appointed as digital director of O, The Oprah Magazine’s latest venture, OprahMag.com, a new website set to launch this fall. While existing as a stand-alone site, OprahMag.com has the same... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #extensive background #business insider


Explosive report slams Germany's fixed book prices

A critical report published by the Monopolies Commission (Monopolkommission) demanding the abolishment of retail price maintenance for books is creating a stir in Germany. Continue reading at The Bookseller

[ The Bookseller | 2018-06-06 00:00:00 UTC ]
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BookExpo’s Roundtable With CEOs Cites Stability, Growth, Promise for Books Ahead

The market is 'robust and solid,' the BookExpo audience hears from three of the biggest books CEOs in the world. It's just the consumers who keep changing. The post BookExpo’s Roundtable With CEOs Cites Stability, Growth, Promise for Books Ahead appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #books ahead #post bookexpo


Amid Financial and Digital Disruption, Print Remains a Powerful Medium for Human Emotion

Far from a nostalgia tour, speakers at the ModMag NY summit celebrate the enduring power of magazines past, present, and future. The post Amid Financial and Digital Disruption, Print Remains a Powerful Medium for Human Emotion appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #enduring power #human emotion #print remains #digital disruption


BookExpo 2018: Church Publishing Turns 100, Embraces the Future

Founded in 1918 in New York City, Church Publishing Inc. is celebrating its first century this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #church publishing


Publishers Association Issues Statement on UK VAT for Digital Content

'It makes no sense in the modern world that readers are being penalized with an additional 20-percent VAT for choosing to embrace digital,' says the Publishers Association chief. The post Publishers Association Issues Statement on UK VAT for Digital Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-05-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #embrace digital #modern world #digital content


Digital publishers with Hollywood ambitions adapt to new economics

Companies like Hearst and Vox Media navigate the publisher model of creating content they own and the producer model of selling shows they don’t. The post Digital publishers with Hollywood ambitions adapt to new economics appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #creating content #digital publishers


W H Smith to push Price Promise this summer

W H Smith has been offering customers money back if they find a cheaper copy of one of their books at a local rival bookshop. Continue reading at The Bookseller

[ The Bookseller | 2018-05-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wh smith


As BookExpo Approaches, US Publishers Cite Revenue Up In First Quarter of the Year

Once more, downloaded audiobooks are the format leader, up 32.1 percent in the first quarter of 2018, according to the Association of American Publishers' StatShot report. The post As BookExpo Approaches, US Publishers Cite Revenue Up In First Quarter of the Year appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-05-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #statshot report #american publishers #year appeared


Hot Property Newsletter: The price of fame

Not all names of note spend mega-bucks on real estate. This week’s offerings include both a box-office star selling for $15.6 million on the Westside and a Pulitzer Prize-winning writer buying for $450,000 in Palm Springs. For a peek at a $26.75-million newly built contemporary in Pacific... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-05-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #palm springs #real estate


Q&A: WSJ’s Membership GM on Why We’re Seeing More Paywalls for Digital Content

While more publishers, including Bloomberg, Vanity Fair, Business Insider and Adweek, have recently introduced paywalls, we wanted to know how one of the original digital subscription sites, The Wall Street Journal, has adapted its paywall since it launched more than 20 years ago. Gone are the... Continue reading at AdWeek

[ AdWeek | 2018-05-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #business insider #vanity fair #digital content


Trump exposé helps Hachette UK to first quarter growth

Hachette UK’s sales are up 1.4% in the first quarter of 2018, spurred on by Michael Wolff's January bestseller Fire and Fury (Little, Brown Book Group). Continue reading at The Bookseller

[ The Bookseller | 2018-05-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #michael wolff #hachette uk #quarter growth