Behind Church & Dwight's approach to digital growth and value pricing

Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-03-29 09:00:00 UTC ]
News tagged with: #digital growth #arm hammer #digital media

Other Publishing stories related to: 'Behind Church & Dwight's approach to digital growth and value pricing'


Russian Book Market: Paper Shortages and Prices Challenge Recovery

Despite having more than 20 percent of the world's forests, Russia is market with a paper shortage that means higher book prices. The post Russian Book Market: Paper Shortages and Prices Challenge Recovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-29 15:08:58 UTC ]
More news stories like this | News stories tagged with: #paper shortages #paper shortage #russian book


Knight Foundation Invests $5 Million in 'Library-Centered' Digital Platform

The funding will support the Palace Project, a nascent partnership between LYRASIS and the Digital Public Library of America to develop digital tools and services for libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital platform #palace project


Blink scoops Flintoff's 'unique approach to life'

Blink will publish The Book of Fred by presenter and former cricketer Andrew "Freddie" Flintoff.  Continue reading at The Bookseller

[ The Bookseller | 2021-06-26 21:24:35 UTC ]
More news stories like this | News stories tagged with: #unique approach #publishthe book


Ventris says digital iteration of LBF is a sound investment for the future

Having assumed the reins at London Book Fair during one of the most testing times in its history, Andy Ventris is under no illusions as to the size of the challenge that lies ahead for the fair. Continue reading at The Bookseller

[ The Bookseller | 2021-06-18 22:15:17 UTC ]
More news stories like this | News stories tagged with: #andy ventris #lies ahead #london book fair


London Book Fair Announces Details of Its Digital Seminars

Normally the first annual major publishing trade show of the year, London Book Fair is the last to join its sister events online. The post London Book Fair Announces Details of Its Digital Seminars appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-17 19:59:18 UTC ]
More news stories like this | News stories tagged with: #london book fair #major publishing #book fair


Growth of Online Sales Cushioned Pandemic Blow at Indigo

Online sales jumped 127% at Indigo Books & Music in fiscal year 2021 over FY 2020, partially offsetting a 34% decline in sales through its physical stores. Still, sales dropped 5.5% in the year, and the bookseller's losses deepened. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #physical stores


Audio Publishers Association Cites 12-Percent 2020 US Audiobook Revenue Growth

In 2020, the Audio Publishers Association sales report finds more than 71,000 audiobooks were published in the US, up 39 percent over 2019. The post Audio Publishers Association Cites 12-Percent 2020 US Audiobook Revenue Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-01 13:14:36 UTC ]
More news stories like this | News stories tagged with: #audiobook #publishers association


U.S. Book Show: Indie Bookselling in the Digital Age

A panel of executives from Bookshop.org, Libro.fm, and IndieCommerce discussed ways in which booksellers could use their platforms to take full advantage of the shifts in consumer behavior since the pandemic began. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #indie bookselling #digital age #full advantage #consumer behavior #pandemic began


Black Sands Publishing Launches Digital Comics App

The new Black Sands Publishing digital comics app is the latest move by a Black-owned publishing venture that has used social media and crowdfunding platforms to sell its books and to raise more than $1 million over the last year to fund its plans for growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #latest move #$1 million


Librarians fighting 'exorbitant' e-book pricing hope for CMA action

Librarians fighting the “exorbitant” pricing and licensing of academic e-books claim others are afraid of speaking out about the subject and are hoping the Competitions & Marketing Authority (CMA) will take action. Continue reading at The Bookseller

[ The Bookseller | 2021-05-11 20:10:02 UTC ]
More news stories like this | News stories tagged with: #e-book


Hay Festival Digital 2021

From 26 May to 6 June, more than 200 acclaimed writers, historians, poets and pioneers will appear at Hay Festival 2021, broadcasting for free online.The British Council is supporting a series of six events at the festival, including the opening gala event ‘A Night of Hope’, featuring HRH The... Continue reading at British Council global

[ British Council global | 2021-05-10 13:40:55 UTC ]
More news stories like this | News stories tagged with: #george monbiot #environmental activist #graphic novel #book of the year


Print Unit Sales Had Double-Digit Gain at April’s End

Unit sales of print books increased 12.4% in the week ended May 1, 2021, over the comparable period in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #double-digit gain #week ended


Orion Spring to explore post-traumatic growth with Kavanagh

Orion Spring has acquired How to Be Broken: A Guide to Falling Apart, an "essential and timely" e-book on post-traumatic growth by Dr Emma Kavanagh. Continue reading at The Bookseller

[ The Bookseller | 2021-04-28 15:37:28 UTC ]
More news stories like this | News stories tagged with: #orion spring #e-book


An Eco-Friendly Approach to Publishing: Close-up on HP Publishing Solutions

With print-on-demand technology, environmentally friendly inks, sustainable paper choices, and a global reach, HP is looking to help publishers lower their carbon footprints. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #print-on-demand technology #global reach


London Book Fair Opts for a Digital-Only Edition in 2021

London Book Fair not only goes to the digital option but also adds early-June dates to its previous late-June schedule. The post London Book Fair Opts for a Digital-Only Edition in 2021 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-15 08:03:25 UTC ]
More news stories like this | News stories tagged with: #london book fair #book fair


Court Appoints Hagens Berman Lead Counsel in Amazon E-book Price Fixing Case

In a brief order, judge Gregory Woods said the move, which is common in consumer class action cases, will bring "efficiency and economy" to what is "likely to be expensive and complicated litigation." Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book price


Digital ‘US Book Show’ Announces Panels for Late May

A three-day digital program, the US Book Show–which lies on the calendar where BookExpo did–is announcing panel discussions. The post Digital ‘US Book Show’ Announces Panels for Late May appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-14 17:07:57 UTC ]
More news stories like this | News stories tagged with: #post digital #book show #bookexpo


Jerusalem International Book Forum: Its 2021 Digital Programming

The biennial forum this year will feature publishers, agents, scouts, editors, civic leaders and Israeli conductor Gil Shohat. (Sponsored) The post Jerusalem International Book Forum: Its 2021 Digital Programming appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-12 14:23:31 UTC ]
More news stories like this |


PRH Extends Temporary E-book, Digital Audio Terms for Libraries

Under the terms of its program, which PRH began more than a year ago, libraries have the option to license e-books and digital audio for one-year terms at a 50% prorated price as an alternative to the existing two-year term (for e-books) or perpetual access (for digital audio). Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #license e-books #digital audio #libraries


‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory

Despite ample inventory available on other retail media platforms, brands still mostly turn to Walmart and Amazon. The post ‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-03-23 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media