Behind Church & Dwight's approach to digital growth and value pricing

Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-03-29 09:00:00 UTC ]
News tagged with: #digital growth #digital media

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Fame and the Evangelical Church: PW Talks to Katelyn Beaty

Beaty, whose career as a journalist began in 2012 before moving into religion publishing, remains a tenacious reporter as she analyzes why so many Christian leaders have become embroiled in scandal in her new book, 'Celebrities for Jesus' (Brazos, Aug 16). Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-22 04:00:00 UTC ]
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As Digital Comics Surge, Comics Plus Takes Off in Schools and Libraries

The digital comics service has been reborn under "mission-driven" upstart LibraryPass. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-16 04:00:00 UTC ]
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Audiobook Growth Continues

The Audio Publishers Association’s annual sales survey found that the 28 member companies reporting to the APA had revenue gains of 25% in 2021, bringing the estimated industry total to $1.6 billion in sales last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-08 04:00:00 UTC ]
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Media Buying Briefing: Sustainability once again takes center stage across digital media

Some digital media buyers are focusing on reducing the impact on the environment of digital marketing, even though clients aren't yet asking for that rigor. The post Media Buying Briefing: Sustainability once again takes center stage across digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-06-06 04:01:00 UTC ]
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Outside Inc. Lays Off 15% of Staff as It Transitions to Digital

Outside Inc. told staff on Friday that it would be laying off around 15% of its 580-person workforce--between 85 to 90 people--as the bundled publisher continues its transition to a primarily digital company, the Denver Business Journal reported Friday. The media company, which is composed of 36... Continue reading at AdWeek

[ AdWeek | 2022-05-21 00:26:05 UTC ]
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Inside Hearst UK’s multi-pronged approach to third-party cookie replacements

Hearst UK's Ryan Buckley and Faye Turner are testing everything from 50,000-person panels to clean rooms. The post Inside Hearst UK’s multi-pronged approach to third-party cookie replacements appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-05-17 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #hearst #clean rooms #hearst uk


Guardian wins Amnesty media award for best use of digital media

Award given for the interactive reconstruction of the moment Israeli forces hit a residential tower block in GazaThe Guardian has won a prestigious Amnesty media award for the interactive reconstruction Countdown to the airstrike: the moment Israeli forces hit al-Jalaa tower, Gaza, showing the... Continue reading at The Guardian

[ The Guardian | 2022-05-06 10:11:30 UTC ]
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France’s ‘Digital Barometer’: 27 Percent Trying Audiobooks

The new study from France's publishers indicates that French audiobook fans are moving from CDs and tape to digital audio. The post France’s ‘Digital Barometer’: 27 Percent Trying Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-05-05 01:45:20 UTC ]
More news stories like this | All news stories tagged with: #audiobook #digital audio #audiobooks appeared #post france


The Powerful Impact of Digital Media on Mass Shootings

The digital media age has exerted profound influence on how we see the mass shootings phenomenon. Through Twitter and other social media platforms, the public begins to learn of these attacks as they unfold in real time. Misinformation and political outrage also spread swiftly. A popular... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-08 08:49:42 UTC ]
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New Categories Fuel Growth at Andrews McMeel

The publisher saw strong sales across the board over the past two years, with net revenues up more than 25% from 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-08 04:00:00 UTC ]
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Zestworld Launches Digital Comics Venture with $9 Million in Funding

Zestworld announced it has raised $9.37 million in new funding to create a digital comics publishing and distribution platform for a newly assembled stable of veteran popular comics creators. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-22 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #distribution platform #raised $9 #$9 million


Deception has changed in the digital era, and spies are adapting

The tools and scope of the digital world present unprecedented challenges for intelligence agencies, Amy B. Zegart writes. Continue reading at The Washington Post

[ The Washington Post | 2022-03-18 12:00:04 UTC ]
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Berrett-Koehler Publishers Saw Growth in 2021

Now in its 30th year, the Oakland publisher finds that adhering to high corporate, social, and environmental standards helps spur growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-18 04:00:00 UTC ]
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Quarto Group Posts Double-Digit Gains in Sales, Earnings

The launch of some new imprints and another good year for a number of its most popular series combined to boost sales at Quarto Group by 19%, to $151.5 million, in 2021 over 2020. Adjusted operating profit jumped 51%, to $ 16 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-17 04:00:00 UTC ]
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Triangle Square Expands After a Decade of Growth

If publishing imprints were people, 10-year-old Triangle Square Books for Young Readers would be Seven Stories’ Mini-Me. It's worked out well for the imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-11 05:00:00 UTC ]
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‘IPA Academy’ Digital Publishing Program Set for a March 7 Opening

The 'IPA Academy' program being opened with Sharjah Book Authority, is geared to supporting publishers with digital skills and advancement. The post ‘IPA Academy’ Digital Publishing Program Set for a March 7 Opening appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-02 14:13:03 UTC ]
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‘They excluded me’: Confessions of a Black director at a digital media company who felt ‘invisible’

As the only Black director on her team, an employee at a large digital media company quit after the support and resources she needed to succeed went to her white colleagues instead. The post ‘They excluded me’: Confessions of a Black director at a digital media company who felt ‘invisible’... Continue reading at Digiday

[ Digiday | 2022-02-22 05:01:00 UTC ]
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IPA Announces a Digital ‘Inspire’ Symposium on Coordinated Action

The International Publishers Association's 'Inspire' program presents findings from its series of industry workshops. The post IPA Announces a Digital ‘Inspire’ Symposium on Coordinated Action appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-02-14 09:53:00 UTC ]
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What a $6.5 million Super Bowl ad can buy in digital media

This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-02-11 05:01:00 UTC ]
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PRH Continues Temporary E-book, Digital Audio Terms for Libraries

The programs first went into effect in March of 2020 in response to the Covid-19 crisis, and will have been in force for over two years by the time they expire if they are not extended further. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-11 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #libraries #covid-19 crisis