Barstool Sports CEO on Why Advertisers Shouldn’t Be Scared of the Edgy Platform

Dave Portnoy launched Barstool Sports in 2003 as a print publication about sports gambling and fantasy sports projections. In the later 2000s, it became a company known for raunchy blog posts and throwing paint parties for college students at bars. Fast-forward to 2020, and it's one of the most popular and profitable digital media brands... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-23 22:10:32 UTC ]
News tagged with: #college students #digital media #print publication

Other Publishing stories related to: 'Barstool Sports CEO on Why Advertisers Shouldn’t Be Scared of the Edgy Platform'


Domino Poaches Refinery29 Exec Nathan Coyle to Be CEO

Domino, which began in the mid-aughts as a home dcor magazine from Cond Nast and closed at the end of the decade and returned in 2013, is still in the process of reinventing itself as a blend of e-commerce, old-fashioned print, and digital media.On Monday, Domino announced the appointment of... Continue reading at Advertising Age

[ Advertising Age | 2016-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move forward #digital strategy #exec vp #general manager


Harper Acquires Business Book from Microsoft CEO

Harper Business has acquired world English rights to Microsoft CEO Satya Nadella’s first book, 'Hit Refresh,' which is slated to hit shelves in fall 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #microsoft ceo #harper business #hit shelves


9 fascinating new sports books

From basketball and golf to tennis, squash, boxing, running, and swimming, here are excerpts from nine terrific new books about sports. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sports books


‘Network effect’: Why Medium is courting the sports world

Medium is recruiting sports publications, leagues, teams and athletes to use its publishing platform. Italian soccer A.S. Roma plans to run two publications on Medium: one covering the team and another for its captain’s final season. Roma sees Medium as a way to reach new audiences, especially... Continue reading at Digiday

[ Digiday | 2016-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #network effect #sports world #publishing platform #final season #devote resources


Condé Nast Launches New Audience Data Platform, Condé Nast Spire

Spire will combine the publisher's first-party data with 1010data's consumer purchase data to optimize real-time campaigns. The post Condé Nast Launches New Audience Data Platform, Condé Nast Spire appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #first-party data


Ronda Rousey wins Cross Sports Book of the Year

Former UFC champion Ronda Rousey has won Cross Sports Book of the Year, following her Cross International Autobiography of the Year win. Continue reading at The Bookseller

[ The Bookseller | 2016-06-18 00:00:00 UTC ]
More news stories like this |


Duncan Edwards Steps Down as CEO of Hearst Magazines International

Following Edwards' departure, David Carey announces restructuring of Hearst Magazines to follow global strategy. The post Duncan Edwards Steps Down as CEO of Hearst Magazines International appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines


Max Mosley leads Cross Sports Book Awards winners

Sky Sports pundit Guillem Balague, former women’s UFC champion Ronda Rousey and former president of Formula One’s governing body Max Mosley were among the winners at the Cross Sports Book Awards. Continue reading at The Bookseller

[ The Bookseller | 2016-06-03 00:00:00 UTC ]
More news stories like this |


Slavin Named CEO of Open Road; Friedman Becomes Chairman

Effective immediately, Paul Slavin has been promoted to CEO of Open Road Integrated Media, while company cofounder and CEO Jane Friedman has been named chairman and executive publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named chairman #open road #effective immediately #paul slavin #executive publisher


Macmillan US acquires self-publishing platform Pronoun

Macmillan Publishers in the US has acquired NYC-based self-publishing platform Pronoun for an undisclosed sum. Continue reading at The Bookseller

[ The Bookseller | 2016-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan publishers


Macmillan Buys Self-Publishing Platform Pronoun

The soup to nuts self-publishing platform originally founded as Vook will become a Macmillan company, and Pronoun's staff, of about 20, will be retained and relocated to Macmillan's New York City headquarters in the Flatiron Building. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flatiron building


Call of Duty maker Activision to use Facebook live video to push e-sports

World’s largest computer game publisher also hopes broadcasts on Twitch and Instagram will help take e-sports mainstreamThe world’s largest computer game publisher, Activision Blizzard, is hoping to use Facebook’s live video to turn e-sports into a mainstream attraction, and make the people who... Continue reading at The Guardian

[ The Guardian | 2016-05-12 00:00:00 UTC ]
More news stories like this |


Sports book director rejects any Raiders gambling curb if team moves to Las Vegas

In answering whether the NFL would allow betting in Las Vegas should the Oakland Raiders relocate to Las Vegas, the director of the largest sports book operation on The Strip may have created the town’s new catchphrase.“You come to Vegas, you take Vegas the way Vegas is,” said MGM Resorts’ Jay... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #las vegas


Facebook as a Publishing Platform Isn’t Good For Publishers

The social network is becoming a news and content network, thanks to your content. The post Facebook as a Publishing Platform Isn’t Good For Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #publishers appeared


S&S leads Cross Sports Book shortlists

Simon & Schuster leads the shortlists for the 2016 Cross Sports Book Awards with seven nominations, while footballer Steven Gerrard and champion jockey Sir Anthony McCoy battle it out for Best Autobiography of the Year. Continue reading at The Bookseller

[ The Bookseller | 2016-05-05 00:00:00 UTC ]
More news stories like this |


Brad Elders Joins Time Inc. as Sports Illustrated Group Publisher

Elders and his digital media sales savvy arrive at Time Inc. from AOL's branded content studio. The post Brad Elders Joins Time Inc. as Sports Illustrated Group Publisher appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-27 00:00:00 UTC ]
More news stories like this |


Will Facebook Messenger's Updated Platform Cause a Rise in Chatbots?

Yesterday, Facebook unveiled a major update to its Messenger app, that allows developers to create chatbots for brands through its chatbot API. Facebook CEO Mark Zuckerberg's announcement has major implications for messaging platforms like Kik and Skype. Now, with 900 million people around the... Continue reading at AdWeek

[ AdWeek | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #highly engaged


London Book Fair 2016: Librarians Respond to Hachette CEO's IPA Speech

The International Federation of Library Associations (IFLA) is pushing back against Hachette CEO Arnaud Nourry's suggestion that proposed "vast exceptions to copyright law for libraries," would devastate European publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international federation #pushing back #copyright law


YouNow is the latest platform publishers are using to reach young audiences

Before Facebook Live, there was YouNow, a live streaming social platform that’s gained the attention of publishers including Refinery29, The Huffington Post and MTV. The 4-year-old platform's appeal is its live, interactive format that offers the chance for publishers to expose their brands to... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #huffington post #comfort zone


London Book Fair 2016: Hachette CEO Presses Chinese Publishers, Blasts EU Copyright Proposals

Hachette CEO Arnaud Nourry said defeating the European Commission's copyright proposals should be the IPA's "number one" goal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission