Barbara Marcus reveals trends in 'robust' US children's market

The US children's market has seen huge growth this year with increasing focus on books by people of colour and by celebrities, Barbara Marcus, president and publisher of Random House Children's Books in the US, has said. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-09-27 21:41:42 UTC ]
News tagged with: #huge growth #barbara marcus #random house

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Nielsen Children's Book Summit: YouTube, Discoverability, All Ages Content, and Brands as Platforms

YouTube is the content king, discoverability remains kids' publishing's white whale, top brands are so ubiquitous that they are morphing into de facto platforms, and other takeaways from the 2016 Nielsen Children's Book Summit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top brands #nielsen children #book summit


Detroit's Rebounding Housing Market Transforms Write A House

Write A House, which has been giving away renovated homes in Detroit to emerging writers, is responding to the city's rebounding housing market by offering aspiring authors a free place to stay, not own. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emerging writers


‘It’s all powerful and it knows it’: Publishers reveal their biggest challenges with Facebook

Facebook is all powerful and it knows it. Publishers have little choice but to play by its rules. At Digiday’s Publishing Summit in Nice we asked publishers what their biggest challenge with Facebook was: unclear metrics, murky routes to monetization and unpredictable priorities were among... Continue reading at Digiday

[ Digiday | 2016-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #asked publishers #biggest challenges #publishing summit #biggest challenge


HC's Instachaaz marketing campaign

HarperCollins has launched an outdoor marketing campaign for A Sticky Note Guide to Life by cartoonist Instachaaz (Chaz Hutton). Continue reading at The Bookseller

[ The Bookseller | 2016-10-27 00:00:00 UTC ]
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Making Content Marketing Work For You

POP's Joe McCambley on what publishers large and small are missing. The post Making Content Marketing Work For You appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers large


Facetime: Magazine Parties, and Marketers Step Out

This week, the Association of National Advertisers held its Masters of Marketing conference in Orlando, Fla. In New York, Bloomberg Pursuits, Esquire and People en Español celebrated their October issues. Check out more below. Continue reading at AdWeek

[ AdWeek | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg pursuits


NAIBA 2016: Children's Authors, Editors, Young Booksellers Make for an Energetic Show

Booksellers and publishers alike were inspired by the number of younger booksellers who attended the New Atlantic Independent Booksellers Association fall conference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #younger booksellers #publishers alike


Children's Bookselling Tips from NAIBA 2016

The New Atlantic Independent Booksellers Association fall conference may have been short, but it was packed with education. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookselling tips


Actor Nick Mohammed pens children's novel

Penguin Random House Children’s has acquired world rights to a children’s fiction title by actor and magician Nick Mohammed. Continue reading at The Bookseller

[ The Bookseller | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fiction title


Orion Children’s wins Frankfurt auction for magical trilogy

Hachette Children’s Group, along with Hachette US and Hachette Australia, has won an eight-publisher Frankfurt auction to acquire debut children’s author Jessica Townsend. Continue reading at The Bookseller

[ The Bookseller | 2016-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette children #hachette australia #orion children


9 Eye-Opening Digital Marketing Stats From the Past Week

It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention. 1. Talk about a ridiculous YouTube win Emirates, the airline from United Arab Emirates, was... Continue reading at AdWeek

[ AdWeek | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday shoppers #released today #$20 million #$200 million


Watch Today, Read Today: Book Tie-Ins Are Hitting the Market Faster

Publishers are accelerating the development cycle for licensed tie-ins to satisfy consumer demand. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read today


The Implications of Brexit for the UK Academic Market

Threats and opportunities were considered by leading figures from academic publishing at Thursday’s panel discussion on Brexit. The post The Implications of Brexit for the UK Academic Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading figures #academic publishing #panel discussion


Frankfurt Book Fair 2016: The Markets Summit Spotlights Global Opportunities

Frankfurt’s The Markets: Global Publishing Summit took place on Tuesday, the opening event of the Fair’s premium events program dubbed “The Business Club,” and offered insight into seven publishing markets around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing markets #opening event #business club #offered insight


Hillary Clinton considered Tim Cook, Bill Gates for vice president, Wikileaks reveals

Apple CEO Tim Cook and Microsoft founder Bill Gates were both on a list of potential vice presidential candidates for Democrat Hillary Clinton, according to a leaked email published on Tuesday by Wikileaks. The email, apparently sent by campaign chairman John Podesta on March 17, named the two... Continue reading at PC World

[ PC World | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bill gates #vice president #charitable foundation #business leaders


Pinterest Enlists Top Creators and Production Shops to Craft Posts for Marketers

As Pinterest works to build an advertising business that rivals heavyweights like Facebook and Google, it's launching a creative program with a handful of production shops, publishers and creators aimed at making it easier for brands to create posts for the platform. The new program is called... Continue reading at AdWeek

[ AdWeek | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long term #media companies #automated fashion


‘The Markets’ at Frankfurt: Reach and Responsibility

From education to the trade, Frankfurt Book Fair's opening is stressing freedom of expression and the responsibilities that go along with it. The post ‘The Markets’ at Frankfurt: Reach and Responsibility appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-19 00:00:00 UTC ]
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Voices From the Day Ahead: Frankfurt’s ‘The Markets’

A testament to the global reach of publishing today, The Markets at Frankfurt Book Fair arrives with diversity both of opportunity and challenge. The post Voices From the Day Ahead: Frankfurt’s ‘The Markets’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day ahead #global reach #publishing today


Twin Cities, Already Rich in Children's Bookstores, to Add Another

The Twin Cities is gaining another indie children's bookstore this spring with the opening of Babycake's Book Stack. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie children #twin cities


PRH Children’s pre-empts world rights in Zurcher debut

Penguin Random House Children’s has pre-empted the world rights to Twelve Nights, the debut children’s book by Andrew Zurcher, director of studies in English at Queen’s College Cambridge. Continue reading at The Bookseller

[ The Bookseller | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prh children #world rights #debut children