A smart suitcase? A digitized bottle of booze? A comic book for big-box executives?Recently, several brands have carved out off-site locations devoted to innovation to stave off competition. Marketers there serve, in part, as R&D directors.Kyle Nel, the executive director of Lowe's Innovation Labs, described his role as fighting the competition of the "the unknown": unforeseen new firms and technologies that have the potential to swiftly topple established category leaders. Joining Mr. Nel on stage for a "Marketers Driving Innovation" panel at the Ad Age Digital Conference were Mark Nagel, executive director of the AT&T Foundry; Venky Balakrishnan, global VP, digital innovation, Diageo; and Adam Kleinberg, CEO of Traction, an interactive agency. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-09-17 00:00:00 UTC ]
Jonny Geller has warned that publishers must adapt creatively now to remain "relevant" in the near future. Continue reading at The Bookseller
[ The Bookseller | 2020-06-03 06:57:49 UTC ]
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Readers will expect publishing's innovations during the pandemic to continue after the current crisis has passed, DK publishing m.d. Rebecca Smart has said. Continue reading at The Bookseller
[ The Bookseller | 2020-06-01 18:32:22 UTC ]
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Black Bear Pictures has optioned Naoise Dolan's debut novel Exciting Times for television. Continue reading at The Bookseller
[ The Bookseller | 2020-05-28 21:51:46 UTC ]
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A survey of indie presses shows that 60% fear they could be out of business by the autumn, writes Galley Beggar Press cofounder Sam JordisonOver the past few years, the success of independent publishers such as Fitzcarraldo, And Other Stories, Bluemooose and Influx Press has been something to... Continue reading at The Guardian
[ The Guardian | 2020-05-15 06:00:32 UTC ]
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Francophone African books are still very often published by French imprints, which can make them hard to get at home. But there is a growing push for changeWhen Cameroonian author Daniel Alain Nsegbe first saw his debut novel for sale in his home city of Douala, the price was so high “you would... Continue reading at The Guardian
[ The Guardian | 2020-05-14 09:59:14 UTC ]
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Three books about the roadblocks for women seeking abortion — or simply dignity and control over their bodies. Continue reading at The Washington Post
[ The Washington Post | 2020-05-13 10:00:00 UTC ]
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Children’s author Guy Bass is launching a funny writing competition for children with his publisher Little Tiger called A Write Laugh. Meanwhile, a second comedy writing and performing arts competition for young people has recently been launched in memory of late children's author Louise... Continue reading at The Bookseller
[ The Bookseller | 2020-05-05 21:43:35 UTC ]
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Laurence King Publishing (LKP) has launched a competition for children to nominate a keyworker they would like illustrator Jason Ford to draw as a superhero. Continue reading at The Bookseller
[ The Bookseller | 2020-04-29 05:43:41 UTC ]
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The days in quarantine would all blend together if it weren’t for Tuesday, which is the day new books hit the (now metaphorical) shelves. Here are a few of the titles dropping today. You can get them from your local indie and/or Bookshop (which, by the way, has now raised over one million... Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-28 13:57:38 UTC ]
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HQ has bagged a second book by comedian Katy Brand, billed as part manifesto, part celebration of Mary Poppins. Continue reading at The Bookseller
[ The Bookseller | 2020-04-23 12:45:31 UTC ]
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Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age
[ Advertising Age | 2020-04-17 17:36:26 UTC ]
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In this feature, PW surveys titles that shine a light on unsung heroes and delved into untold war stories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-17 04:00:00 UTC ]
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On Tuesday, Simon & Schuster announced it will publish Alex Trebek's memoir, "The Answer Is…: Reflections on My Life," on July 21. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-04-14 19:35:53 UTC ]
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Oxford-based independent publisher Guppy Books is launching a competition to search for new voices in young adult fiction. Continue reading at The Bookseller
[ The Bookseller | 2020-04-14 12:22:58 UTC ]
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Flyleaf Books’ owner reflects on running an "essential" business during a crisis. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-10 04:00:00 UTC ]
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University of South Florida The region's biggest research institution is tackling coronavirus on many fronts. USF Libraries has created a map that updates in real-time with the number of coronavirus cases and deaths, breaking down those statistics further into residential status, sex and age.... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-04-09 16:01:39 UTC ]
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In this fifth installment of publishing during a pandemic, I reached out to Troy Young, president of Hearst Magazines, to see how Hearst was managing during this tragic and uncertain time. As we continue to see the gloom and doom in the news media, and very rare mention of anything uplifting or... Continue reading at Publishing Executive
[ Publishing Executive | 2020-04-09 13:46:46 UTC ]
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Both Google and Facebook have acted surprisingly quickly to remove disinformation related to the COVID-19 virus over the past few weeks, considering their somewhat mixed track record when it comes to removing hoaxes, conspiracy theories, and trolls related to political campaigns. But experts... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-04-09 11:45:11 UTC ]
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Independent publishers are reinvigorating book subscriptions and launching new services, amid disruption to normal distribution. Continue reading at The Bookseller
[ The Bookseller | 2020-04-06 10:18:40 UTC ]
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