Are Facebook Stories Ads Beginning to Catch On With Brands?

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the feature is called Status), and the social network... Continue reading at 'AdWeek'

[ AdWeek | 2019-05-31 19:45:16 UTC ]
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How HuffPo woos Facebook hoppers with personalization

The Huffington Post is the latest publisher to give readers more personalized content on article pages. The post How HuffPo woos Facebook hoppers with personalization appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huffington post #latest publisher #give readers #article pages


Quartz's Digital Media Strategy Begins to Crystallize

When Atlantic Media introduced business-news publication Quartz in September 2012, it spent about $10 million on the launch, according to people familiar with the matter. That's a far cry from the more than $100 million Cond Nast dropped in 2007 rolling out its glossy business magazine,... Continue reading at Advertising Age

[ Advertising Age | 2015-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fresh air #legacy publishers #native advertising #editorial content


Ad Age's 2014 Magazine A-List: See All the Winners

It's clear that the business of magazines is under pressure, but they continue to exert an outsized influence on culture, food, politics and more. Despite the business challenges, they're still sexy. Articles become movies and editors become celebrities. A short blurb turns a product into a... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #outsized influence #tidal wave #changed dramatically #primary source


Publishers Weekly’s Top Religion Stories of 2014

Scandals, shake-ups, sticky scholars, and best books—here are the top ten religion stories of 2014 from publishersweekly.com. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-12 00:00:00 UTC ]
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Apple, Google and Facebook lend support and money to Je Suis Charlie campaign

12 people died in an attack on satirical French magazine, Charlie Hebdo on Wednesday. At time of writing, the situation in France is still unfolding, and technology companies have been quick to show their sympathy for the victims whilst voicing support for freedom of speech. Google has donated... Continue reading at Betanews

[ Betanews | 2015-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charlie hebdo #technology companies #print run #financial support


News Corp magazine's provocative ad for interns an 'error in judgment'

Ad featuring photograph of young woman in lingerie posed on a bed, headlined ‘Interns wanted’, since removed News Corp Australia’s most popular magazine insert has advertised for fashion interns by using a photo of a young woman dressed in underwear on all fours on a bed.Murdoch's Sunday Style... Continue reading at The Guardian

[ The Guardian | 2015-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young woman


Facebook founder’s book club choice sends sales rocketing

Mark Zuckerberg’s selection of The End of Power by Moisés Naím sparks ‘seismic change’ in the book’s fortunes, with 18 months’ sales outstripped in daysHow to be a winner: the books that inspire Mark Zuckerberg and other high flyersWhy would Mark Zuckerberg recommend The End of Power? Facebook... Continue reading at The Guardian

[ The Guardian | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook founder #media diet #world bank


Facebook trumpets video growth as it prepares to take on YouTube

With 1bn views a day, the social network says that its users are now seeing nearly four times more videos in their news feeds than a year agoYouTube may be the king of online video with more than one billion monthly viewers, but Facebook is aiming to knock Google’s service off its perch in... Continue reading at The Guardian

[ The Guardian | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news feeds #status update


Publishers Weekly's Top Comics Stories of 2014

The 10 most popular stories about graphic novel and comics published on publishersweekly.com in 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular stories #comics published


Zuckerberg sets up Facebook book club

Facebook founder Mark Zuckerberg has set up a book club on the social networking site, attracting more than 120,000 likes in three days. Continue reading at The Bookseller

[ The Bookseller | 2015-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book club


Publishers Weekly's Top Cooking Stories of 2014

Trends, milestones, roundups, and recipes—here are PW's top 10 cookbook stories of 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-05 00:00:00 UTC ]
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Facebook founder launches book club

A book club started by Facebook founder Mark Zuckerberg has already had almost 140,000 "likes". Continue reading at BBC News

[ BBC News | 2015-01-05 00:00:00 UTC ]
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5 things we learned about native ads in 2014

Native advertising became a full-blown phenomenon in online publishing in 2014. Here's what we learned about it this year. The post 5 things we learned about native ads in 2014 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-12-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads #native advertising #online publishing


Publishers Weekly's Top Stories of 2014

Best books, bestsellers, and the most-anticipated new titles—here are the 10 most popular stories on publishersweekly.com in 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top stories #popular stories


More Top Media Publications Trust Programmatic For Premium Ad Inventory

More top publishers are opting into programmatic ad networks to sell premium advertising. Varick Media Management recently signed exclusive deals with Time Inc., News Corp., American Media Inc. and Wenner Media and will help them sell ad units that feature photography, videos and other types of... Continue reading at AdWeek

[ AdWeek | 2014-12-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing number #coming year #physical world #early stages


Why We Still Need to Investigate the Rolling Stone Rape Story

This week, Rolling Stone editor Jann Wenner asked the Columbia Journalism School to review Sabrina Rubin Erdely’s story about a gang rape at the University of Virginia. As it became clear that the story’s central incident—a gang rape of a freshman at a fraternity—did not happen as Rolling Stone... Continue reading at Slate

[ Slate | 2014-12-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gang rape #pulitzer prize #rolling stone #editorial process #public interest #door open


It's beginning to look a lot like Christmas 2024

You send a command from your smartphone and your house automatically decorates itself with a holographic Christmas tree complete with decorations and a suitably conifer-like smell. Sound like science fiction? Maybe, but this is among the predictions by the authors of a new book that looks at how... Continue reading at Betanews

[ Betanews | 2014-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


DailyMail.com Editor: ‘Figuring What Will Do Well on Facebook is Such a Crapshoot.’

Martin Clarke is a busy man. He serves as both editor-in-chief and publisher of DailyMail.com, while splitting his time between London and New York, with regular trips to Sydney thrown in.   Last week marked a significant milestone in the celebr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-12-22 00:00:00 UTC ]
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Galley Beggar Press to launch short story list

Independent publisher Galley Beggar Press will launch a new short story list in 2015 to help lesser-known writers, for whom “getting a collection out there is still something of a battle”. Galley Beggar Press co-founder Eloise Millar told The Bookseller that “publishers have an obligation to... Continue reading at The Bookseller

[ The Bookseller | 2014-12-20 00:00:00 UTC ]
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Second Story Press Celebrates 25 Years of Feminist and Social Justice Publishing

When Toronto-based Second Story Press celebrated its 25th anniversary this month, the room at a community center in downtown Toronto was filled with authors and illustrators who have helped the press pursue its goal of publishing important feminist and social justice books for young readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #25th anniversary #community center #downtown toronto #young readers