Two months ago, I argued here on BetaNews that despite the ever-increasing chorus of negativity surrounding Apple, its best days are ahead. One of my reasons for my belief is the young consumer, where the Cupertino company is building a considerable amount of brand equity. Today's education-centric announcements only strengthen that argument. While there wasn't much pomp or circumstance, the significance is not the immediate announcements but what they mean for the future. With the help of textbook publishers, high schools and universities, Apple's brand will be front and center among high school and college-aged students: these are impressionable consumers… [Continue Reading] Continue reading at 'Betanews'
[ Betanews | 2012-01-20 00:00:00 UTC ]
News tagged with:
#months ago
#considerable amount
#textbook publishers
#high school
Al Manhal, the UAE-based Arabic digital education publisher, is now offer paperback editions of its work worldwide via Amazon marketplace. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#al manhal
HarperCollins has relaunched its US website, with direct to consumer print and ebook sales. The... Continue reading at The Bookseller
[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ebook sales
Google's private programmatic exchanges can now book premium ad space like mastheads for brands. It is working with ABC to promote the new show Rising Star using an exchange that only places ads in prominent positions, ones that are not typically associated with automated buying. "This exchange... Continue reading at AdWeek
[ AdWeek | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital strategy
#rising star
#rolling stone
#huge part
#ad world
You've built and furnished a home. You regularly tweak and maintain the property so your equity grows. But when you're away, strangers gain access. They sell your appliances, plumbing fixtures and furniture and when you return, it's clear the value you've worked so hard to attain has... Continue reading at Advertising Age
[ Advertising Age | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ve worked
The bestselling iBooks in romance, biography, memoir, children & teens, fiction, and more, for the week of June 29. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
#children teens
Houghton Miffllin Harcourt is releasing the HMH Player, an interactive educational app designed for the iPad and Google’s Chrome OS that allows teachers to access HMH school content, customize materials and communicate and collaborate with students. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#chrome os
In appeal filings last week, lawyers for Simon & Schuster and Macmillan contend that Judge Denise Cote's injunction against Apple has made a timely return to a “no-discount” agency model for ebooks all but impossible. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#agency model
#simon schuster
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended June 22, 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
#children teens
Digital chief on rethinking the rules of journalism, shaking off the magazine group tag, and developing innovationM Scott Havens, senior vice president of digital at newly independent Time Inc is not a man to pussyfoot around journalistic conventions. We have to rethink the old church and state... Continue reading at The Guardian
[ The Guardian | 2014-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital chief
#scott havens
#sports illustrated
McGraw-Hill Education provides education and professional products in the United States and internationally. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mcgraw-hill education
China Education Publishing & Media Group was formed in 2010 to reshape educational publishing in China. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#china education
More consolidation has hit the Russian book market as Oleg Novikov, the owner of AST and Eksmo, has agreed to purchase Drofa, a leading education publisher. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-26 00:00:00 UTC ]
More news stories like this |
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended June 15, 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
#children teens
The Silkworm, written as Robert Galbraith, was advertised with long delivery delays, but web retailer appears to have backed down· Review: The Silkworm by JK Rowling as Robert Galbraith· Digested read: The Silkworm by Robert GalbraithAmazon.com appears to have bowed to consumer pressure and... Continue reading at The Guardian
[ The Guardian | 2014-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#jk rowling
#robert galbraith
#publisher hachette
#ebook form
Apple has avoided an $800 million bill from a clutch of US states and other complainants by reaching an out of court settlement in a controversial price-fixing case. The settlement, the terms of which are yet to be revealed, still has to be ratified by the court and both sides involved in the... Continue reading at Betanews
[ Betanews | 2014-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#district judge
The settlement brings an end to one of the biggest and longest-lasting legal cases of the ebook era. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-06-18 00:00:00 UTC ]
More news stories like this |
If you head over to iTunes and look for book pre-orders at $9.99 or less, you may notice something strange: they're all Hachette titles. That's no coincidence -- Amazon is delaying shipment on Hachette books right now, a negotiating tactic it calls... Continue reading at Engadget
[ Engadget | 2014-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hachette titles
#hachette books
Plaintiff attorneys informed Judge Denise Cote on Monday that they had reached an agreement with Apple to settle monetary claims in the long-running ebook price-fixing case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-17 00:00:00 UTC ]
More news stories like this |
The tech giant has agreed to settle a US legal action in which it was being sued over conspiring with publishers to fix ebook prices. Continue reading at BBC World
[ BBC World | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tech giant
#legal action
Apple has settled a portion of its ebook price-fixing case involving several state governments which were seeking up to $840 million on behalf of consumers. Continue reading at Los Angeles Times
[ Los Angeles Times | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#$840 million