As part of AOL's ongoing work to build a mobile advertising business that rivals Facebook and Google, the company is partnering with Berlin, Germany-based Adsquare on a new data effort. Adsquare's data will be built into AOL's programmatic platform One by AOL that helps publishers sell ads. Advertisers also use the platform to manage their... Continue reading at 'AdWeek'
[ AdWeek | 2017-02-27 00:00:00 UTC ]
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From corporate consolidation to book discoverability, to how books are produced and bought, to the proliferation of new devices to read them on, this year’s Digital Book World was a whirlwind tour of the industry’s changing landscape. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-01-18 00:00:00 UTC ]
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Titan Books has acquired a military science-fiction thriller, describing it as a “the... Continue reading at The Bookseller
[ The Bookseller | 2013-01-18 00:00:00 UTC ]
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McDonald's has launched a two-year children’s books campaign, committing to "hand... Continue reading at The Bookseller
[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS entrusted Fast Company to create custom infographics that ran on the business brand’s site. In both cases, it... Continue reading at AdWeek
[ AdWeek | 2013-01-08 00:00:00 UTC ]
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The Internet service provider Free restored the ads after meetings with French online publishing and advertising groups, which had complained about a loss of revenue. Continue reading at The New York Times
[ The New York Times | 2013-01-07 00:00:00 UTC ]
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Booksellers’ post-Christmas sales are well underway, with retailers offering discounts of... Continue reading at The Bookseller
[ The Bookseller | 2012-12-27 00:00:00 UTC ]
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Quayside will provide American distribution for the Aurum Publishing Group and Jacqui Small from 2013. The adult titles of Frances Lincoln will be distributed by Quayside as of April 1, 2013. In a separate agreement, Midpoint Trade Books has signed a distribution deal with New Holland UK Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-12-18 00:00:00 UTC ]
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AOL's Advertising.com Group has named Allie Savarino Kline global cmo as the former Internet-access giant continues to shift its brand toward digital advertising. Savarino, a b-to-b marketing vet, will come over from 33Across after serving in the same role for the Washington D.C.-based social... Continue reading at AdWeek
[ AdWeek | 2012-12-12 00:00:00 UTC ]
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Publishers seem to have no end to their appetite for apps. This year through October, 9,125 publication-related apps were released for the iPad, twice the number released in the year-ago period, according to McPheters & Co.’s iMonitor app-tracking service. Hearst led publishers with the most... Continue reading at AdWeek
[ AdWeek | 2012-12-05 00:00:00 UTC ]
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German self-publishing platform XinXii, which allows indie authors to sell their titles through mobile ebook shops, has gone live in Russia. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-12-04 00:00:00 UTC ]
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Former soldier Kevin Powers has won the £10,000 Guardian First Book Award for novel The... Continue reading at The Bookseller
[ The Bookseller | 2012-11-30 00:00:00 UTC ]
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Author Kevin Powers wins the Guardian First Book Award for his 'unforgettable first novel' The Yellow Birds Continue reading at BBC News
[ BBC News | 2012-11-30 00:00:00 UTC ]
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Children's publisher Nosy Crow has partnered with John Lewis to create a picture book of the... Continue reading at The Bookseller
[ The Bookseller | 2012-11-27 00:00:00 UTC ]
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Can you imagine a holiday season without Amazon's e-reader series? The Kindle celebrates its fifth birthday today -- a device that, since its debut, has added bigger screens, slimmer builds, and even some damn decent backlighting. Back at the start, Amazon's first hardware was just a little... Continue reading at Engadget
[ Engadget | 2012-11-19 00:00:00 UTC ]
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O'Reilly Media has become an online distributor for technology ebooks offered by John Wiley & Sons, which includes brands such as For Dummies and Sybex. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-16 00:00:00 UTC ]
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Graphicly abandoned their iTunes-like comic book marketplace to develop a full suite of online publishing tools for visual storytellers. As Adrian Tomine has pointed out, the one-time subculture of comics and graphic novels has migrated into the mainstream over the past decade. The... Continue reading at Fast Company
[ Fast Company | 2012-11-14 00:00:00 UTC ]
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Transworld has acquired a "powerful first novel" by clinical psychologist S L Lewis,... Continue reading at The Bookseller
[ The Bookseller | 2012-11-08 00:00:00 UTC ]
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Marie Claire is to debut a near field communications (NFC)-enabled ad in its pages, after striking a deal with healthcare business Nuffield Health. Continue reading at Media Week
[ Media Week | 2012-11-07 00:00:00 UTC ]
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Caffeine Nights Publishing has signed its first foreign rights deal, selling Korean translation... Continue reading at The Bookseller
[ The Bookseller | 2012-11-07 00:00:00 UTC ]
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SourceMedia will now offer clients access to a propriety data portal, allowing users to manipulate data behind the company's regular analytics reports. Continue reading at Folio Magazine
[ Folio Magazine | 2012-11-07 00:00:00 UTC ]
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#allowing users