AOL Inks Mobile Data Deal to Power More Location-Based Ads

As part of AOL's ongoing work to build a mobile advertising business that rivals Facebook and Google, the company is partnering with Berlin, Germany-based Adsquare on a new data effort. Adsquare's data will be built into AOL's programmatic platform One by AOL that helps publishers sell ads. Advertisers also use the platform to manage their... Continue reading at 'AdWeek'

[ AdWeek | 2017-02-27 00:00:00 UTC ]
News tagged with: #programmatic platform #location-based ads #rivals facebook

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S&S signs deal for Smurfs tie-in

Written By: Graeme Neill Publication Date: Mon, 18/04/2011 - 15:13 Simon & Schuster Children's Books has signed a deal to publish tie-in titles to the forthcoming Smurfs movie. Publishing director Ingrid Selberg bought UK and Commonwealth rights, excluding Australia, New Zealand and Canada... Continue reading at The Bookseller

[ The Bookseller | 2011-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books include #picture books #excluding australia #early august


IAB Reports 2010 Internet Ad Revenues Up Almost 15 Percent

The Interactive Advertising Bureau (IAB) shared in its 2010 full year report that annual Internet advertising revenues increased by 14.9 percent from 2009 to 2010, rising from $22.66 million in 2009 to $26.04 billion in 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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HuffPo Bloggers File Lawsuit Against AOL

Since AOL bought Huffington Post for $315 million in early March, the controversy has not let up. In an editorial overhaul constructed by HuffPo founder Arianna Huffington (in her new role as head of editorial operations with AOL), AOL laid off hundreds of workers, 300 of those state side. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$315 million #early march #editorial operations


Adobe Adds Mobile, HTML5 Capabilties to Creative Suite 5.5

Dreamweaver gets HTML5 features, Photoshop SDK allows tablet interaction, and InDesign picks up ebook enhancements Continue reading at PC World

[ PC World | 2011-04-12 00:00:00 UTC ]
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Amazon to Release Ad-Subsidized Kindle for $114 [eMoney]

Amazon is dropping the price of its Kindle e-reader to $114 as it faces increasing competition from Apple, Barnes & Noble and other tablets. The new price point represents a $25 price cut on the Wi-Fi version, but it comes with one major trade-off: ads. The e-reader will be sold by Amazon,... Continue reading at AllThingsD

[ AllThingsD | 2011-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle e-reader #barnes noble #wi-fi version #procter gamble


Barnes & Noble Moves Forward With Plans To Allow Android Apps on Nook [Mobilized]

The bookseller is proceeding with plans to open its own Android app store for the Nook Color, announcing new tools for developers and promising they will get a 70 percent cut of revenue. The first apps and store are due out with a major update to the Nook software due out this spring. Continue reading at AllThingsD

[ AllThingsD | 2011-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android apps #nook color


Consumer Magazine Ad Pages Up 2.5 Percent from 2010’s Q1

The Publisher’s Information Bureau (PIB) reported overall growth for magazine ad sales for 2011’s first quarter. First quarter ad pages totaled 35,755 pages, a 2.5 percent increase from the first quarter of 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
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BusinessWeek Sees First Quarter Upswing in Ad Pages

Bloomberg BusinessWeek is certainly seeing the fruits of its redesign labors. According to figures released by the Publisher’s Information Bureau, BusinessWeek experienced an increase of 49 percent in ad sales for 2011’s first quarter, compared to 2010’s first quarter. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #bloomberg businessweek #figures released #ad sales


MCA reveals pre-LBF deals

Written By: Graeme Neill and Katie Allen Publication Date: Wed, 06/04/2011 - 14:50 A Freddie Mercury biography and a six-figure deal signed following a trans-Atlantic auction are among the pre London Book Fair deals agented by Mulcahy Conway Associates. The agency said it anticipated a busy... Continue reading at The Bookseller

[ The Bookseller | 2011-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graeme neill #busy fair #rights deals


Paver and Seuss among new Bologna deals

Written By: Benedicte Page and Graeme Neill Publication Date: Tue, 29/03/2011 - 15:32 Penguin's international deals for Michelle Paver, HarperCollins' new collection of stories from Dr Seuss and Simon & Schuster paying six figures for a young adult trilogy were among the day two deals... Continue reading at The Bookseller

[ The Bookseller | 2011-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michelle paver #dr seuss #benedicte page #international deals


Catherine Cookson estate goes direct in ebook deal

Written By: Bookseller staff Publication Date: Mon, 28/03/2011 - 08:53 Catherine Cookson's estate has signed a deal to release 100 of her novels as ebooks directly through Amazon, cutting out her publishers Transworld and Simon & Schuster. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook deal #ebooks directly #simon schuster


WH Smith reopens shops under British Bookshops deal

Written By: Lisa Campbell Publication Date: Mon, 28/03/2011 - 08:54 Seventeen former British Bookshop & Stationers stores have held their first weekend of trade under WH Smith ownership. Nine venues opened their doors as WH Smith stores and eight re-opened under their original name of... Continue reading at The Bookseller

[ The Bookseller | 2011-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #15% discount #half price


HarperCollins signs two pre-Bologna deals

Written By: Katie Allen Publication Date: Mon, 28/03/2011 - 08:36 read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins signs


Oxford to "co-locate" libraries

Written By: Charlotte Williams Publication Date: Fri, 25/03/2011 - 12:35 Oxfordshire county council leader Keith Mitchell has said the council will look at "co-locating" libraries with existing local services, such as fire stations, as part of its four-month consultation on library cuts. read... Continue reading at The Bookseller

[ The Bookseller | 2011-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library cuts


HarperCollins signs exclusive deal with Chichester Clark

Written By: Graeme Neill Publication Date: Thu, 24/03/2011 - 08:50 HarperCollins has signed a five book exclusive deal with Emma Chichester Clark to become her worldwide publisher. The deal with Chicester Clark, who has also had titles published recently by Andersen Press, was signed by... Continue reading at The Bookseller

[ The Bookseller | 2011-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andersen press #gift books


Media Decoder: Self-Publisher Signs Four-Book Deal With St. Martin's

Amanda Hocking, the 26-year-old author who shot to fame by selling more than a million copies of her self-published books, has signed a deal with St. Martin's Press. Continue reading at The New York Times

[ The New York Times | 2011-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #amanda hocking #million copies #self-published books


Implementing a Mobile Strategy as an Independent Publisher

A b-to-b publisher shares lessons from its first app launch including mobilizing Web sites and implementing QR codes. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategy #independent publisher


Media Decoder: Noted Self-Publisher May Be Close to a Book Deal

Amanda Hocking, the darling of the self-publishing world who has sold more than 900,000 copies of nine books in the last year, has been shopping a four-book series to major publishers. Continue reading at The New York Times

[ The New York Times | 2011-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #book deal #amanda hocking #four-book series #major publishers


New S&S deal for Aliens Love Underpants duo

Written By: Graeme Neill Publication Date: Mon, 21/03/2011 - 15:15 Simon & Schuster has signed a new picture book deal with the creative duo behind the Aliens Love Underpants series. Emma Blackburn, picture book editorial director at S&S, bought world rights to Monstersaurus from... Continue reading at The Bookseller

[ The Bookseller | 2011-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ss deal #creative duo


Five-figure deal to indie Inside Pocket

Publication Date: Fri, 18/03/2011 - 10:17 Independent children's publisher Inside Pocket has signed a five-figure four-book deal with Roald Dahl Funny Prize-winner Ursula Jones. Director of Inside Pocket, Sarah Harrop, acquired world rights, including audio and ebook, to the titles from Celia... Continue reading at The Bookseller

[ The Bookseller | 2011-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including audio #strange world